About content-hooks-mcp
content-hooks-mcp provides short-form content frameworks and draft audits for creators and AI agents. Its tools cover hooks, script timing, retention, and calls to action.
Key features
- 0110 fill-in hook styles with failure modes
- 02Hook-line audit for timing and hype
- 03Timed structures for five script formats
- 04Script audit for length and CTA count
- 05Retention techniques and CTA guidance
- 06Complete framework pack for agent context
Use cases
- 01Drafting hooks for short-form videos
- 02Checking scripts before publication
- 03Planning retention and payoff beats
- 04Choosing a CTA for a content goal
MCP support
It exposes seven tools to MCP clients, including content-framework retrieval and hook or script audits.
Configuration
Local server config is the same for every client. Copy it into your client’s MCP config file.
Tools
7Saved tool list · updated 2w ago
| Parameter | Type | Required | Description |
|---|---|---|---|
| style | enum | No | Optional: return just this stylecontrarian | specific_number | curiosity_gap | confession | stop_doing | pattern_interrupt | story_open | question_hook | future_pace | bold_claim |
Details
From the project READMEContent Hooks MCP
Short-form content mechanics for AI agents: hooks, script structures, retention, CTAs. The first 2 seconds decide the next 28.
Disclaimer. Structured content-mechanics frameworks from documented short-form practice. Platforms change; specificity and payoff don't.
Why This Exists
AI agents drafting short-form content default to the same failure: greeting openers, hype adjectives, three ideas per video, and four CTAs. This MCP gives the agent the mechanics that survive contact with the feed — and auditors that fail drafts before they cost a post.
The house rule everything here enforces: receipts over hype. A number you can screenshot beats any adjective.
7 Tools
| Tool | What it returns |
|---|---|
get_hook_mechanics | 10 hook styles as fill-in structures with why each works + failure mode |
audit_hook | PASS/NEEDS WORK on a hook line: 2-second window, greetings, hype vs receipts, style detection |
get_script_structure | Beat-by-beat timing for talking_head, voiceover_broll, tutorial, storytime, ugc_ad |
audit_script | Full script audit: hook, spoken length, single-CTA law, zero-numbers check |
get_retention_mechanics | Open loops, payoff scheduling, pattern breaks, specificity ladders, loop endings |
get_cta_rules | CTA rules by goal (follow, comment seed, lead magnet, product, save/share) |
get_full_pack | Everything in one payload for agent context |
Install
npx content-hooks-mcp # once published to npm
# or from source:
git clone https://github.com/closermethod/content-hooks-mcp && cd content-hooks-mcp && npm i && npm run build && node dist/main.js
Claude Desktop config:
{ "mcpServers": { "content-hooks": { "command": "npx", "args": ["content-hooks-mcp"] } } }
The Family
Get seen (this one) → get positioned (personal-brand-mcp) → get the reply (outbound-engine-mcp) → price the deal (creator-deals-mcp) → own the audience (newsletter-growth-mcp). Full catalog: MCP Hub
Built By
Elisabeth Hitz — 10+ years enterprise sales (Deel, Criteo, HBO), reverse-engineered for creators.
License: MIT
Comments
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