About social-media-manager-mcp
social-media-manager-mcp is an MCP server for social media managers running their own or client accounts. It covers the operational work from content calendars and engagement to metrics and client reporting.
Key features
- 01Platform-specific posting cadence
- 02Weekly content calendar planning
- 03Caption and hashtag frameworks
- 04Community engagement guidance
- 05Metric interpretation
- 06Client report template
Use cases
- 01Plan a weekly posting calendar
- 02Choose captions and hashtags by platform
- 03Respond to audience engagement and negativity
- 04Explain account metrics in a client report
MCP support
It exposes social account management guidance through MCP tools, including cadence, calendars, captions, engagement, metrics, and reporting.
Configuration
Local server config is the same for every client. Copy it into your client’s MCP config file.
Tools
8Saved tool list · updated 2w ago
| Parameter | Type | Required | Description |
|---|---|---|---|
| platform | enum | No | tiktok | instagram | linkedin | x | youtube |
Details
From the project READMESocial Media Manager MCP
The operational layer for running accounts — yours or your clients'. Calendars, cadence, captions, hashtags, engagement, metrics, and client reporting.
Disclaimer. Structured social-management frameworks from documented practice. Cadence and metric ranges are current-practice guidance, not platform guarantees.
Why This Exists
Content-hooks writes the post and personal-brand sets the positioning — but someone has to RUN the account: plan the calendar, keep the cadence, write the captions, manage the community, read the metrics, and report to the client. That's the SMM's actual daily job, and this MCP is the operating system for it.
7 Tools
| Tool | What it returns |
|---|---|
get_posting_cadence | Frequency, best windows, key note per platform (TikTok, IG, LinkedIn, X, YouTube) |
build_content_calendar | Pillar-first weekly shape, batch-by-task rule, conversion ratio |
get_caption_framework | Caption structures by goal (hook-expand-CTA, story, list, question-seed) |
get_hashtag_strategy | Count, mix, and note per platform |
get_engagement_playbook | First-hour replies, threading, pinned comments, DMs, outbound engagement, handling negativity |
interpret_metric | What each metric means + what to do (reach, engagement rate, saves, shares, retention, growth, profile-visit-to-follow) |
get_client_report_template | The 5-part client report + report-on-the-goal rule |
get_full_pack | Everything in one payload |
Install
npx social-media-manager-mcp
{ "mcpServers": { "social-media-manager": { "command": "npx", "args": ["social-media-manager-mcp"] } } }
The Family
Runs on top of content-hooks-mcp (post copy), content-repurposing-mcp (feed the calendar), and personal-brand-mcp (positioning). Full catalog: MCP Hub
Built By
Elisabeth Hitz — 10+ years enterprise sales, reverse-engineered for creators.
License: MIT
Comments
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