Apple Ads

The film shows hosted getmcpads with sample data. Its MCP Apps, from creative galleries and alerts to Google Sheets exports and bulk launches, belong to the hosted product. This repository provides the standalone native API tools.

9 read tools · 11 write tools, disabled by default.

Run locally with your own platform credentials and a client that supports stdio MCP, such as Claude Desktop, Claude Code or Cursor. Your requests go directly to the platform. For managed connections, including supported ChatGPT setups, use the hosted option.

What's new

v1.0.0: First standalone release · October 23, 2026

• Create the first standalone server for the Apple Ads Platform API v1, synchronized with getmcpads gateway revision 3e1c2c8.
• Expose 9 read tools, 11 opt-in write tools and 2 resources, keeping the gateway tool names and the apple_ads_ prefix.
• Add apple_ads_list_ad_accounts, which replaces the hosted account selection and returns configured accounts only.
• Sign OAuth 2 client credentials locally with an EC P-256 key read from the environment. Access tokens stay in memory.
• Require an ad account allowlist, default to read-only, preview every write, bind updates to a snapshot and create entities paused.
• Use fixed Apple hosts, refuse redirects, bound responses, time out requests and never retry an uncertain write.
• Require Node.js 22.23.4, 24.22.1, 26.12.1 or a newer release, and warn on stderr when started on an older runtime.
• No hosted alerts, creative UI or MCP Apps integrations.

Full changelog · All releases

Source synchronization: SOURCE_SYNC.md.

Upgrade notes

Requires Node.js 22.23.4, 24.22.1 or 26.12.1, or a newer release of those lines, which carry the October 2026 security fixes. The server writes a warning to stderr when it starts on an older runtime. CI covers Node 22, 24 and 26. Writes remain optional and require explicit confirmation. Hosted alerts, creative integrations and MCP Apps UI are outside this release.

Install this release

This is a GitHub source release. npm and MCP Registry versions are published separately. The commands below select this exact version. Once the npm package is published, npx -y @getmcpads/apple-ads-mcp-server runs the version currently available on npm.

git clone --branch v1.0.0 --depth 1 https://github.com/get-mcp-ads/apple-ads-mcp-server.git
cd apple-ads-mcp-server
npm ci
npm run build

Configure your MCP client to run node with the absolute path to dist/cli.js and the platform credentials documented below. For Claude Desktop:

{
  "mcpServers": {
    "apple-ads": {
      "command": "node",
      "args": ["/absolute/path/to/apple-ads-mcp-server/dist/cli.js"],
      "env": {
        "APPLE_ADS_CLIENT_ID": "SEARCHADS.your-client-id",
        "APPLE_ADS_TEAM_ID": "SEARCHADS.your-team-id",
        "APPLE_ADS_KEY_ID": "your-key-id",
        "APPLE_ADS_PRIVATE_KEY_PATH": "/absolute/path/to/private-key.pem",
        "APPLE_ADS_AD_ACCOUNT_IDS": "123456789"
      }
    }
  }
}

npm run doctor checks the configuration and the Node.js release without contacting Apple.

Prefer a managed connection? Use Apple Ads with hosted getmcpads. Connect your account, select the data your assistant may access and use the hosted MCP connection. See the site for current features and plans.

Configuration

The Apple Ads Platform API uses OAuth 2 client credentials. The client secret is a short-lived JWT that this server signs with your private key, then exchanges for an access token valid for one hour. Follow Apple's OAuth guide:

1. Generate an EC P-256 key pair and keep the private key secret:

   openssl ecparam -genkey -name prime256v1 -noout -out private-key.pem
   openssl ec -in private-key.pem -pubout -out public-key.pem
   

2. In Apple Ads, signed in as the API user, open Account Settings > API, paste the public key and save.
3. Copy the clientId, teamId and keyId shown above the public key field.

Provide these environment variables through the client's secret configuration:

Variable	Purpose
APPLE_ADS_CLIENT_ID	The clientId from Account Settings > API.
APPLE_ADS_TEAM_ID	The teamId from Account Settings > API.
APPLE_ADS_KEY_ID	The keyId from Account Settings > API.
APPLE_ADS_PRIVATE_KEY_PATH	Absolute path to the unencrypted PEM private key. Set this or APPLE_ADS_PRIVATE_KEY.
APPLE_ADS_PRIVATE_KEY	The PEM text itself, as an alternative to the path. Escaped \n line breaks are accepted.
APPLE_ADS_AD_ACCOUNT_IDS	Required comma-separated ad account IDs, from 1 to 200. Every request is restricted to these accounts.
APPLE_ADS_ENABLE_WRITES	Defaults to false. Only the exact value true exposes writes.

The key is read once at startup and kept in memory. Both the PKCS #8 and the SEC1 PEM formats are accepted. This package runs no OAuth browser flow and writes nothing to disk. Account-scoped requests carry the header X-AP-Context: adAccountId=<id>, as the Platform API requires. Call apple_ads_list_ad_accounts first: it confirms which configured accounts the API user can reach and with which roles.

Safety and coverage

Writes preview by default. Review the exact account, target and parameters before repeating the call with confirm: true. Update previews return an expectedSnapshot of the resource and the change. The confirmed call must pass it back, so a resource that changed in between is not overwritten. Campaigns, ad groups and keywords are created paused. Setting a status to ENABLED can spend advertising budget, and previews flag it with activationMaySpend. Do not retry a write automatically when its result is uncertain. Read the entity and reconcile it first. The only automatic replay is a read sent once more after the access token is renewed. The account allowlist applies before dispatch and filters account discovery. Parent chains are checked, so a keyword or an ad from another ad account is refused. Unknown arguments are rejected.

Requests go only to api.ads.apple.com and appleid.apple.com. Redirects are refused, requests time out and responses are size-bounded. Error messages carry Apple's status, a fixed code and vetted validation paths, never provider text, which can echo values or credentials. Money uses Apple's native objects: a decimal amount in major units with the account currency, such as {"amount":"1.50","currency":"EUR"}. Native pagination, attribution metrics, report totals and grand totals are preserved. List and report responses add nextOffset, which is null on the last page.

This server uses the Apple Ads Platform API v1. Apple states in its changelog that the Platform API supersedes the Campaign Management API, which will be sunset on January 26, 2027. It exposes the reviewed subset synchronized from the hosted gateway: App Store search-results campaigns, ad groups, keywords, ad renames, apps and reports. Negative keywords, creatives, product pages, budget orders, bulk operations, insights, recommendations and Apple Maps ads are not included. Use tools/list or server-card.json for exact schemas.

Hosted option

getmcpads for Apple Ads manages the hosted connection and account selection. Hosted and source releases can differ. Contact: [email protected].

Development

npm run typecheck
npm run lint
npm run build
npm test
npm run catalog

All tests run offline with synthetic responses and a mocked fetch. No live account is read or changed.

Tools

Every tool is listed below. See server-card.json for complete parameter and output schemas.

9 read tools

Tool	Purpose
apple_ads_list_ad_accounts	List the configured ad accounts the API user can access, with organization and roles
apple_ads_get_account	Read an ad account, including currency, timezone and billing configuration
apple_ads_get_campaigns	Read a page of campaigns, optionally filtered by status
apple_ads_get_campaign	Read one campaign and verify that it belongs to the ad account
apple_ads_get_adgroups	Read a page of the ad groups of one campaign
apple_ads_get_keywords	Read a page of the positive keywords of one ad group
apple_ads_get_app	Read App Store app metadata available to the ad account
apple_ads_get_app_eligibility	Check an app's advertising eligibility and storefronts before creating a campaign
apple_ads_get_report	Read campaign, ad group, ad, keyword or search-term performance with native totals

11 write tools

Disabled by default. Calls preview unless explicitly confirmed. Check the configuration and exact schema before use.

Tool	Purpose
apple_ads_create_campaign	Create a paused App Store search-results campaign for an eligible app
apple_ads_create_adgroup	Create a paused manual cost-per-tap ad group under a verified campaign
apple_ads_create_keyword	Create a paused positive keyword in a verified ad group
apple_ads_create_account	Create an ad account in the API user's organization
apple_ads_update_campaign	Change a campaign's name, status or daily budget, bound to the preview snapshot
apple_ads_update_adgroup	Change an ad group's name or status, bound to the preview snapshot
apple_ads_update_keyword	Change a keyword's status or bid, bound to the preview snapshot
apple_ads_rename_campaign	Rename a campaign
apple_ads_rename_adgroup	Rename an ad group
apple_ads_rename_ad	Rename an ad
apple_ads_rename_ad_account	Rename an ad account, sending the name alone

Resources

Resource	Content
apple-ads://guide	Account scope, money units, report rules, pagination and write safety
apple-ads://report-catalog	Native report metrics, additive metrics, grouping dimensions and the rules of each report level

License

Apache License 2.0. See NOTICE.

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Maintained by Emmanuel at getmcpads. Questions: [email protected].