Andru

Andru MCP Server

Revenue intelligence for complex B2B growth. Your agent builds the assets technical founders sell with, and prepares them for real buyer conversations.

Andru is a revenue intelligence layer for complex B2B growth. Give your agent 30 tools and a catalog of 139 assets, built from what Andru knows about your company and buyers. Start with:

• Pure Signal Market Resonance: who needs your product most, and why now (Framework $12; every account starts with a free cold-read ICP)
• Buying Committee Navigation: the committee, its objectors and the order to engage them (Framework $12)
• Champion Enablement Kit: what your champion needs for the meetings you're not in (Framework $12)
• Technical Sales Translator: technical features in the language buyers pay for (Framework $12)
• Executive Business Case Builder: the case your champion takes to the people who sign (Decision $49)

Prepare for real conversations with buyer role-play ($5 for a 25-turn session) and pre-meeting briefs (free, up to 10 a day). Lookups are free. Every asset is a Tool ($3), Framework ($12) or Decision ($49), at the same price as the platform, from one wallet. 5 free calls a day, shared across MCP and A2A, cover quick thesis checks; catalog assets are always paid.

Build any of them with generate_asset (for example generate_asset with asset: "Champion Enablement Kit"), and find the rest with list_assets.

Installation

npm install -g mcp-server-andru-intelligence

Or run directly:

npx mcp-server-andru-intelligence

Or connect to the hosted server at https://mcp.andru-ai.com/mcp.

Configuration

Environment Variables

Variable	Required	Default	Description
ANDRU_API_KEY	No	—	Your Andru API key. Without one, your agent can sign you up from the conversation.
ANDRU_API_URL	No	https://api.andru-ai.com	API base URL. The default is Andru's production API; you don't need to change it. Your key is only sent to *.andru-ai.com or this machine; set ANDRU_ALLOW_CUSTOM_API_URL=true to use another host on purpose.

Get your API key at platform.andru-ai.com/settings/developer.

No key yet? Start the server without one and ask your agent to sign you up. It calls signup_start with your email; you get a code and an Approve button; the session then uses the new key.

Claude Desktop

Add to your claude_desktop_config.json:

{
  "mcpServers": {
    "andru-intelligence": {
      "command": "npx",
      "args": ["mcp-server-andru-intelligence"]
    }
  }
}

Already have a key? Add "env": { "ANDRU_API_KEY": "<your key>" }. Without one, ask your agent to sign you up.

Claude Code

claude mcp add andru-intelligence npx mcp-server-andru-intelligence

Already have a key? Add --env ANDRU_API_KEY=<your key>.

Available Tools

Qualification & Scoring

Tool	What It Does	Latency
get_icp_fit_score	Tells you in seconds whether a company is worth your time — scores across 5 dimensions against who actually buys from you	<100ms
batch_fit_score	Score up to 50 companies at once — tier and score so you can rank a list in under a second	<500ms
classify_opportunity	Full read on a deal — fit score, persona match, risk flags, disqualification check, and a verdict: pursue, pause, or walk away	<200ms
get_disqualification_signals	Find out if you're wasting time on a deal that won't close — three layers of signal and a clear recommendation	<200ms

Stakeholder Understanding

Tool	What It Does	Latency
get_persona_profile	Look up who you're actually talking to — what they care about at 7 AM, what they need before they say yes, and exactly how to open	<50ms
get_messaging_framework	Your story in one buyer's terms: what they respond to, the problem in their words, and the concerns they need answered, built from your ICP	<50ms
get_competitive_positioning	When a buyer is weighing another option: where it fits them better, where yours does, and questions that help them decide for themselves	<100ms
get_evaluation_criteria	Scores how well you match what a buyer needs — across pain coverage, outcome clarity, capability fit, and 3 more dimensions	<100ms

Account & Pipeline

Tool	What It Does	Latency
get_account_plan	Builds the account plan in your Andru account and returns its link with a short summary ($12; a plan from the last 30 days is free). Returns a job_id; get_asset collects it	1–3 min
get_icp_profile	Your ICP, built from what you sell: the buyers who decide, what each is measured on and needs answered, the signals a company is ready to change, and who isn't a fit	<100ms

Prospecting & Meetings

Tool	What It Does	Latency
discover_prospects	Finds real companies likely to buy your product — searches the web live and links the page behind every piece of evidence	up to ~2 min
get_pre_brief	What the meeting is for and what each person in the room likely thinks going in, built from your buying committee and labelled as assumptions to correct	10-20s

Founder Tools

Tool	What It Does	Latency
get_sales_blueprint	First sales hire blueprint — JD, comp model, interview questions, and 90-day ramp plan for the stage you're at	10-20s
get_thesis_match	Up to 3 VC firms investing now in companies like yours, each with a recent deal or stated focus and a link to the page it came from; the full analysis is the Pure Signal Investor Resonance asset	~30s
simulate_buyer_persona	Prepare for a meeting with the people who'll be in the room: a free brief of what each person likely thinks going in (10 a day), then a Deal Prep session ($5, 25 turns) where Andru plays them, one or several at once	5-15s

Revenue Memory

Tool	What It Does	Latency
get_revenue_memory	Query what Andru has learned about your business over time: metrics, deal patterns, account history, decisions	varies
log_revenue_insight	Save an insight, decision, metric or pattern to Andru's memory; earlier values are versioned automatically	varies
get_founder_context	Everything Andru knows about you, organised by memory type, to prime any revenue conversation	varies
get_memory_history	How a metric, deal stage or priority has changed over time ("What was my MRR 3 months ago?")	varies

Market & Portfolio Intelligence

Tool	What It Does	Latency
get_market_signals	What's moving in your market now: ranked signals, each with its buyer impact and a recommended action	varies
assess_company_readiness	Scores a company's Revenue Readiness Index (0–100) from its operating metrics, with its #1 growth constraint	varies
get_portfolio_readiness_rollup	A board-ready scorecard of every portfolio company by Revenue Readiness Index, with aggregates	varies
generate_portfolio_brief	A brief on your portfolio's go-to-market activity for a period, with sources (not a financial or performance report)	$49

Consultation

Tool	What It Does	Latency
consult_agent	Ask one of Andru's domain expert agents in natural language and get a domain-scoped answer ($3 per turn)	varies

Asset Catalog

Tool	What It Does	Price
list_assets	Search Andru's catalog of 139 sales, hiring, fundraising and buying assets: what each is, its business outcome, price, and whether it can be generated today	Free
generate_asset	Generate any catalog asset from everything Andru knows about your company; saved to your Andru library	Its catalog price: Tool $3, Framework $12, Decision $49 (every account starts with a free cold-read ICP)
get_asset	Collect a generated asset or portfolio brief as markdown, or an account plan's link and summary	Free
cancel_job	Stop an asset that generate_asset is still building; what it had written is discarded. A build that already finished stays as it is	Free
list_my_assets	List the assets saved to your Andru library: each one's name, when it was built, and whether it was built in part. Open one with get_asset and its asset_id	Free

Product Context

Tool	What It Does	Price
set_product_context	Tell Andru what you sell, once: your company website (Andru reads it) or a short description. Every later call uses it	Free

Pricing

The same work costs the same as in the Andru platform, from the same wallet:

• Answers from your own data (fit scores, ICP, personas, account plan…): always free.
• Tool, $3: a diagnostic, one expert-agent turn, or a single-piece catalog asset.
• Framework, $12 and Decision, $49: the rest of the catalog.
• Deal Prep session, $5: 25 turns of buyer role-play and coaching (simulate_buyer_persona).

5 free calls a day, shared across MCP and A2A, cover quick thesis checks; Deal Prep sessions, consultations and catalog assets are always paid. A call that only asks you for more information is never charged. Your wallet balance is at platform.andru-ai.com/settings/billing.

CLI

These tools are also available from the command line via the companion andru-intel package:

npx andru-intel assets board            # search the asset catalog (free)
npx andru-intel generate "Board Presentation" --out board-deck.md   # build it, save as markdown
npx andru-intel list                    # see all tools
npx andru-intel score "AI code review"  # instant ICP (works offline)
npx andru-intel persona CFO             # buyer persona deep dive
npx andru-intel blueprint --stage "Series A" --arr "$2M"
npx andru-intel thesis "AI sales platform" --stage "Seed"
npx andru-intel roleplay CTO
npx andru-intel wellness
npx andru-intel run get_competitive_positioning --competitorName "<the alternative>"

Cold-Start Support

7 tools work without any pipeline data — just describe your product:

• get_icp_fit_score, get_persona_profile, get_messaging_framework, get_competitive_positioning, get_evaluation_criteria, classify_opportunity, get_disqualification_signals

Andru only needs to know what you sell once:

• Signed up with a company email? Andru reads your company's website and remembers your product. Nothing to do.
• Client shows forms (Claude Code, Cursor, VS Code)? The first tool that needs it asks for your website in one field, then answers.
• Otherwise: call set_product_context with your website (or a description) once.

You can still pass productDescription, vertical, and targetRole on any call; what you send first is remembered. The tools use pre-built stakeholder understanding (5 pre-built buyer personas, 3 vertical segment profiles) to deliver results immediately.

Run a full ICP pipeline at platform.andru-ai.com for understanding tuned to your specific product and market.

Available Resources

URI	Description
andru://accounts	Your tracked accounts — tier, pipeline value, stakeholder count, and account plan status

How It Works

This MCP server is a thin proxy that authenticates with your Andru API key and forwards tool/resource requests to the Andru backend. All intelligence generation, ICP scoring, and data access happens server-side — the MCP server itself is stateless.

When your AI app connects, the server tells Andru the app's name and version. Each tool call is recorded by tool name, outcome and cost; what you typed isn't part of that record.

Claude Desktop/Code  →  MCP Server (stdio)  →  Andru API (HTTPS)

A2A Protocol

Andru also supports the Agent-to-Agent (A2A) protocol for direct agent-to-agent communication. The AgentCard is available at:

https://api.andru-ai.com/.well-known/agent-card.json

Intelligence Briefs

Free signal reads for the questions technical founders ask at 11 PM:

• I've Done 30 Customer Interviews and Still Can't Define My ICP
• I Know My ICP But My Outreach Still Isn't Working
• My Pipeline Is Full of Companies That Like Us But Nobody's Buying Urgently
• As a Technical Founder, What Am I Getting Wrong About Sales?
• Why Does My Messaging Fall Flat Even When I'm Talking to the Right Companies?

License

MIT