GSC & Bing Webmaster MCP — No API Keys for Google

gsc-bing-mcp

An MCP (Model Context Protocol) server that gives AI agents (Claude, Cline) direct access to your Google Search Console and Bing Webmaster Tools search performance data.

Zero API keys for Google — uses your existing Chrome browser session.
30-second setup for Bing — just copy one free key from your dashboard.

v0.2.1 — 23 tools total (11 GSC + 11 Bing + 1 utility)

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✨ Features

Google Search Console Tools (11)

Tool	Description
gsc_list_sites	List all verified GSC properties
gsc_performance_trend	Daily clicks, impressions, CTR, position trend
gsc_top_queries	Top search queries by clicks
gsc_top_pages	Top landing pages by clicks
gsc_search_analytics	Analytics grouped by query, page, country, or device
gsc_site_summary	Coverage & indexing summary
gsc_list_sitemaps	Submitted sitemaps with status and error counts
gsc_insights	Search Console notifications and callouts
gsc_all_queries	All queries from performance page HTML (bypasses pagination)
gsc_index_coverage	Detailed index coverage statistics
gsc_query_pages	Query-to-page correlation data

Bing Webmaster Tools (11)

Tool	Description
bing_list_sites	List all Bing Webmaster properties
bing_search_analytics	Daily impressions, clicks, and position
bing_keyword_stats	Top keywords by clicks
bing_crawl_stats	Crawl statistics, errors, and blocked URLs
bing_url_info	Crawl date, HTTP status, and indexing info for a URL
bing_page_stats	Top pages with impressions and clicks
bing_submit_url	Submit a single URL to Bing for indexing
bing_submit_url_batch	Submit multiple URLs to Bing in one batch
bing_crawl_issues	Crawl errors and issues Bing encountered
bing_url_submission_quota	Remaining daily URL submission quota
bing_link_counts	Inbound link counts discovered by Bing

Utility (1)

Tool	Description
refresh_google_session	Force-refresh cached Chrome cookies

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🔐 How Authentication Works

Google Search Console — Zero Setup

This server reads your Chrome browser's cookies directly from disk — the same way tools like yt-dlp and ytmusicapi work.

1. Chrome stores session cookies after you log in to Google
2. This server reads those cookies using rookiepy (a Rust-based library, ultra lightweight)
3. Computes a SAPISIDHASH authorization header (SHA1(timestamp + SAPISID + origin))
4. Makes requests to GSC's internal API — the exact same endpoints your browser uses

Requirements: Just be logged in to Google in Chrome. That's it. Chrome doesn't need to be running.

Multi-Browser Support

The server auto-detects browsers in priority order: Chrome → Brave → Edge

Override with environment variables:

BROWSER=brave           # force a specific browser
CHROME_PROFILE=/path    # override the profile directory path

Bing Webmaster Tools — Free API Key

Bing provides a free, never-expiring API key from your account:

1. Go to bing.com/webmasters
2. Click Settings → API Access
3. Click Generate API Key
4. Copy the key and paste it into your MCP config (see setup below)

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🚀 Installation & Setup

Prerequisites

• Chrome (or Brave/Edge) browser with Google account logged in
• Python 3.11+ or uv (recommended — no Python management needed)

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Option A: Install with uvx (Recommended — Zero Python Setup)

Step 1: Install uv (one-time, ~10 seconds)

# macOS / Linux:
curl -LsSf https://astral.sh/uv/install.sh | sh

# Windows (PowerShell):
powershell -c "irm https://astral.sh/uv/install.ps1 | iex"

Step 2: Get your Bing API key (2 minutes)

1. Go to bing.com/webmasters → Settings → API Access
2. Click Generate API Key and copy it

Step 3: Add to your MCP config (30 seconds)

For Cline (VS Code), open your MCP settings and add:

{
  "mcpServers": {
    "gsc-bing-mcp": {
      "command": "uvx",
      "args": ["gsc-bing-mcp"],
      "env": {
        "BING_API_KEY": "paste-your-bing-key-here"
      }
    }
  }
}

For Claude Desktop (~/Library/Application Support/Claude/claude_desktop_config.json):

{
  "mcpServers": {
    "gsc-bing-mcp": {
      "command": "uvx",
      "args": ["gsc-bing-mcp"],
      "env": {
        "BING_API_KEY": "paste-your-bing-key-here"
      }
    }
  }
}

Step 4: Done! Restart Cline/Claude Desktop and start asking questions.

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Option B: Install with pip

pip install gsc-bing-mcp

Then in your MCP config:

{
  "mcpServers": {
    "gsc-bing-mcp": {
      "command": "gsc-bing-mcp",
      "env": {
        "BING_API_KEY": "paste-your-bing-key-here"
      }
    }
  }
}

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Option C: Run from source (developers)

git clone https://github.com/codermillat/gsc-bing-mcp
cd gsc-bing-mcp
pip install -e .

MCP config:

{
  "mcpServers": {
    "gsc-bing-mcp": {
      "command": "python",
      "args": ["-m", "gsc_bing_mcp.server"],
      "env": {
        "BING_API_KEY": "paste-your-bing-key-here"
      }
    }
  }
}

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Optional Environment Variables

Variable	Description
BING_API_KEY	Your Bing Webmaster API key (required for Bing tools)
BROWSER	Force browser: chrome, brave, or edge
CHROME_PROFILE	Override Chrome profile directory path

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💬 Example Questions You Can Ask

"What are my top 10 search queries in GSC for the last 30 days?"
"Show me the daily click trend for my site this month"
"Which pages are getting the most impressions on Google?"
"What's my average position for 'python tutorial' in Search Console?"
"List all my verified sites in Google Search Console"
"Give me all search queries for my site — not just the top 25"
"Show index coverage issues — how many pages are excluded?"
"Are there any sitemap errors on my site?"
"What are my top Bing keywords this month?"
"Show me Bing crawl errors for my site"
"Submit https://example.com/new-post to Bing for indexing"
"How many inbound links has Bing found for my site?"
"Compare my GSC vs Bing clicks for site:example.com"
"Which queries are sending traffic to which pages on my site?"

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🛠️ Tool Reference

Google Search Console Tools

gsc_list_sites

List all verified properties in your GSC account, including property type (Domain vs URL prefix).

• No parameters required

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gsc_performance_trend

Daily performance trend data (clicks, impressions, CTR, position). Most reliable GSC tool — returns clean, structured daily data.

• site_url — e.g., "https://example.com/" or "sc-domain:example.com"
• search_type — "WEB" (default), "IMAGE", "VIDEO", "NEWS"
• start_date (optional) — "YYYY-MM-DD" (default: ~17 days ago)
• end_date (optional) — "YYYY-MM-DD" (default: ~3 days ago, due to GSC lag)

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gsc_top_queries

Top queries by clicks. Set limit=0 to return all available queries.

• site_url — your site
• limit — number of queries (default: 25, use 0 for all)
• search_type — "WEB" (default), "IMAGE", "VIDEO", "NEWS"
• start_date, end_date (optional) — date range

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gsc_top_pages

Top pages by clicks. Set limit=0 to return all pages.

• Same parameters as gsc_top_queries

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gsc_search_analytics

Search analytics grouped by a single dimension.

• site_url — your site
• dimension — "query" (default), "page", "country", or "device"
• search_type — "WEB" (default), "IMAGE", "VIDEO", "NEWS"
• start_date, end_date (optional) — date range

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gsc_site_summary

Coverage and indexing summary for a GSC property (indexed pages, errors, warnings, excluded URLs).

• site_url — your site

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gsc_list_sitemaps

List all submitted sitemaps with status, submitted count, indexed count, and error counts.

• site_url — your site

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gsc_insights

Search Console insights and notifications (branded query trends, filter alerts, callouts).

• site_url — your site

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gsc_all_queries

Extract ALL search queries from GSC by scraping the performance page HTML. Bypasses the RPC pagination limitation — can return significantly more queries than gsc_top_queries.

• site_url — your site
• search_type — "WEB" (default), "IMAGE", "VIDEO", "NEWS"

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gsc_index_coverage

Detailed index coverage statistics (indexed pages, errors, warnings, excluded URLs by category).

• site_url — your site

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gsc_query_pages

Query-to-page correlations — shows which pages rank for which queries, with clicks, impressions, CTR, and position.

• site_url — your site
• search_type — "WEB" (default), "IMAGE", "VIDEO", "NEWS"
• limit — max rows (default: 50, use 0 for all)

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Bing Webmaster Tools

bing_list_sites

List all sites/properties in your Bing Webmaster account.

• No parameters required

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bing_search_analytics

Daily search performance from Bing (impressions, clicks, average click position).

• site_url — site URL as it appears in Bing Webmaster Tools
• start_date — "YYYY-MM-DD"
• end_date — "YYYY-MM-DD"
• limit — max rows (default: 100)

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bing_keyword_stats

Top keywords driving traffic from Bing, sorted by clicks.

• site_url, start_date, end_date, limit

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bing_crawl_stats

Crawl statistics including errors, blocked URLs, DNS/connection issues.

• site_url

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bing_url_info

Detailed information about a specific URL (crawl date, HTTP status, indexed status).

• site_url — the site in Bing Webmaster Tools
• page_url — the specific URL to inspect

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bing_page_stats

Top pages with impressions, clicks, and average click position.

• site_url
• limit — max pages (default: 100)

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bing_submit_url

Submit a single URL to Bing for indexing. Check quota first with bing_url_submission_quota.

• site_url
• url — the page URL to submit

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bing_submit_url_batch

Submit multiple URLs to Bing in a single batch request.

• site_url
• urls — comma-separated list of URLs

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bing_crawl_issues

Crawl issues and errors Bing encountered (HTTP errors, DNS, robots.txt blocks, etc.).

• site_url

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bing_url_submission_quota

Check your remaining daily URL submission quota.

• site_url

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bing_link_counts

Inbound link counts discovered by Bing for your site.

• site_url

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Utility

refresh_google_session

Force-refresh the cached Chrome cookies. Use if you recently re-logged in to Google and tools are failing.

• No parameters required

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⚠️ Troubleshooting

"Google session cookies not found"

• Make sure you're logged in to Google in Chrome
• Open Chrome, go to google.com, sign in if needed
• Call refresh_google_session, then retry

"Chrome's cookie database is locked"

• Chrome may be writing to the DB. Wait a few seconds and retry.
• On macOS, this sometimes happens right after Chrome opens or closes.

"Permission denied reading Chrome cookies" (macOS)

• Grant Full Disk Access to your terminal or IDE:
  • System Settings → Privacy & Security → Full Disk Access → Add Terminal / VS Code

"BING_API_KEY environment variable is not set"

• Add "BING_API_KEY" to the env section of your MCP config
• Restart Cline/Claude Desktop after updating the config

GSC data shows "No data found"

• GSC has a ~2–3 day data lag — use end_date at least 3 days in the past
• Verify site_url matches exactly as shown in GSC (including trailing slash)

Using Brave or Edge instead of Chrome?

• Set BROWSER=brave or BROWSER=edge in the env section of your MCP config

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📦 Dependencies

Package	Purpose	Size
mcp	MCP protocol server (FastMCP)	~5MB
rookiepy	Chrome/Brave/Edge cookie reader (Rust-based)	~2MB
httpx	Async HTTP client	~3MB

Total: ~10MB installed, ~15MB RAM at runtime

No Playwright. No Chrome binary. No browser automation.

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🔒 Privacy & Security

• All data stays local — this server runs on your machine and makes API calls directly from your computer
• No data sent to any third party — your cookies and search data never leave your machine
• Cookies read-only — this server only reads cookies, never modifies them
• No logging of sensitive data — cookie values are never logged

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📡 How to Publish Updates (Developers)

# Edit version in pyproject.toml and gsc_bing_mcp/__init__.py, then:
pip install build twine
python -m build
twine upload dist/*

Users will automatically get the update next time uvx runs.

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📝 License

MIT — free for personal and commercial use.