About pipepost
Pipepost is an MCP server for publishing content from Claude Code, covering optimization, multi-platform publishing, social promotion, and analytics. Processing runs locally, while publishing and other actions use platform APIs.
Key features
- 01SEO analysis and metadata generation
- 02Publish and cross-post articles
- 03Save and manage local drafts
- 04Generate social media content
- 05Audit content and check links
- 06Aggregate cross-platform analytics
Use cases
- 01Optimize articles and publish to multiple CMSs
- 02Create social promotions for an article
- 03Check structure and links before publishing
- 04Review article metrics across platforms
MCP support
The MCP server connects to Claude Code over stdio and provides tools for SEO, publishing, drafts, content checks, social promotion, and analytics.
Configuration
Local server config is the same for every client. Copy it into your client’s MCP config file.
Tools
29Saved tool list · updated 2w ago
| Parameter | Type | Required | Description |
|---|---|---|---|
| content | string | Yes | The markdown content to analyze |
| keyword | string | Yes | The target keyword or phrase |
Details
From the project README|> Pipepost
Publish from your terminal.
MCP server that turns Claude Code into a complete content publishing pipeline — SEO, multi-platform publishing, social promotion, and analytics.
See it in one chat turn
→ Real agent-loop transcript — Claude Code takes a draft, audits it, scores SEO, fixes issues, cross-publishes to 5 CMS platforms with canonical URL wiring, generates social promo posts for Twitter/LinkedIn/Bluesky, and submits to IndexNow. One prompt. ~90 seconds. 2 credits.
Why Pipepost?
| Task | Without Pipepost | With Pipepost |
|---|---|---|
| Publish to Dev.to | Copy-paste into browser, format, add tags, submit | "Publish this to Dev.to as a draft" |
| Cross-post to 5 platforms | Repeat the above five times | "Cross-publish to all platforms" |
| SEO optimization | Switch between 3 tools, copy results back | "Score this for SEO targeting 'mcp servers'" |
| Social promotion | Write separate posts for each network | "Generate social posts for Twitter, LinkedIn, and Reddit" |
| Cover images | Browse Unsplash, download, upload, add attribution | "Find a cover image for this article" |
| Search indexing | Wait days for crawlers to find your content | "Submit this URL to IndexNow" |
| Content analytics | Log into 5 dashboards, compare manually | "Show my analytics across all platforms" |
| Pre-publish QA | Manually check links, readability, structure | "Audit this article and check all links" |
| Draft management | Copy between editors, lose track of versions | "Save this as a draft targeting Dev.to and Ghost" |
| Canonical URLs | Manually set on each platform after cross-posting | Automatic — first platform URL wired to all others |
Quick Start
npx pipepost-mcp init
Add Pipepost to your Claude Code config (~/.claude/settings.json):
{
"mcpServers": {
"pipepost": {
"command": "npx",
"args": ["-y", "pipepost-mcp"]
}
}
}
That's it. Try asking Claude:
Score this article for SEO targeting 'mcp servers'
Tools
SEO (4 tools)
| Tool | Description | Cost |
|---|---|---|
seo_score | Analyze content for readability, keyword density, and heading structure | Free (basic) / Credits (full) |
seo_meta | Generate meta title, description, and Open Graph tags | Credits |
seo_schema | Generate JSON-LD structured data (Article, FAQ, HowTo) | Credits |
index_now | Submit URLs to search engines for instant indexing via IndexNow | Free |
Publishing (3 tools)
| Tool | Description | Cost |
|---|---|---|
publish | Publish to Dev.to, Ghost, Hashnode, WordPress, Medium, or Substack | 1 credit |
cross_publish | Publish to multiple platforms with automatic canonical URL wiring | 1 credit |
list_posts | List published and draft posts from any platform | Free |
Drafts (4 tools)
| Tool | Description | Cost |
|---|---|---|
save_draft | Save content as a local draft for later publishing | Free |
list_drafts | List all saved drafts with status, platforms, and dates | Free |
get_draft | Retrieve a saved draft by ID | Free |
delete_draft | Delete a saved draft by ID | Free |
Content Quality (2 tools)
| Tool | Description | Cost |
|---|---|---|
content_audit | Audit markdown for quality issues — readability, structure, heading hierarchy | Free (basic) / Credits (full) |
check_links | Validate all URLs in markdown — reports broken, redirected, and timed-out links | Free |
Content Repurposing (2 tools)
| Tool | Description | Cost |
|---|---|---|
generate_social_posts | Generate platform-optimized posts for Twitter, LinkedIn, Reddit, Bluesky | Credits |
repurpose | Transform a blog post into Twitter threads, LinkedIn posts, Reddit posts, HN titles, Bluesky posts, newsletter intros | Credits |
Broadcast (4 tools)
| Tool | Description | Cost |
|---|---|---|
bluesky_post | Post directly to Bluesky as a single post or a threaded series. Bare URLs auto-linkified | Free |
mastodon_post | Post directly to any Mastodon instance as a single post or a threaded series | Free |
linkedin_post | Post to LinkedIn (personal). Person URN resolved automatically on first use and cached | Free |
x_post | Post to X as a single tweet or reply-chained thread. OAuth 1.0a HMAC-SHA1 signing built in | Free |
Listening & Reply (4 tools)
| Tool | Description | Cost |
|---|---|---|
bluesky_mentions | List notifications addressed to the configured account — mentions and replies by default | Free |
bluesky_search | Search public Bluesky posts by keyword, author, mentions, tag, or language. No auth needed | Free |
bluesky_thread | Fetch the full conversation around a post — parents above, replies below, for reply context | Free |
bluesky_reply | Reply to a Bluesky post (single reply or chained thread) — root + parent refs computed automatically | Free |
Images (1 tool)
| Tool | Description | Cost |
|---|---|---|
cover_image | Search Unsplash for cover images with proper attribution | Free |
Content (1 tool)
| Tool | Description | Cost |
|---|---|---|
frontmatter | Generate frontmatter for Hugo, Jekyll, Astro, Next.js, Dev.to, Hashnode, Ghost | Free |
Analytics (1 tool)
| Tool | Description | Cost |
|---|---|---|
analytics | Fetch post views, reactions, and comments across all configured platforms | Free |
Account (3 tools)
| Tool | Description | Cost |
|---|---|---|
setup | Configure API credentials for any platform | Free |
activate | Activate a credit pack license key | Free |
status | Show current configuration and credit balance | Free |
How It Works
- Install -- add the MCP server to Claude Code with
npx pipepost-mcp init - Configure -- use the
setuptool to store your platform API keys locally - Create -- write content in Claude Code, then use SEO tools to optimize it
- Publish -- publish to any platform with natural language, then promote with generated social posts
Pricing
| Free | Starter ($8) | Pro ($19) | Power ($49) | |
|---|---|---|---|---|
| Credits | 3/month | 10 | 30 | 100 |
| SEO scoring | Basic | Full analysis | Full analysis | Full analysis |
| SEO meta + schema | -- | ✔ | ✔ | ✔ |
| Publish | ✔ | ✔ | ✔ | ✔ |
| Cross-publish | ✔ | ✔ | ✔ | ✔ |
| Social generation | -- | ✔ | ✔ | ✔ |
| Repurpose | -- | ✔ | ✔ | ✔ |
3 free credits every month. Purchased credits never expire.
Tip
Cross-publishing to 5 platforms costs just 1 credit. Publishing + social generation for a single article costs 2 credits total.
Platform Support
CMS Platforms
| Platform | Publish | List Posts | Analytics | Featured Images |
|---|---|---|---|---|
| Dev.to | ✔ | ✔ | ✔ | ✔ |
| Ghost | ✔ | ✔ | ✔ | ✔ |
| Hashnode | ✔ | ✔ | ✔ | ✔ |
| WordPress | ✔ | ✔ | ✔ | ✘ |
| Medium | ✔ | ✘ | ✘ | ✔ |
| Substack | ✔ | ✔ | ✘ | ✘ |
Social Platforms (Generation)
| Platform | Format |
|---|---|
| Twitter/X | Threads with hook, key points, and CTA |
| Professional long-form posts | |
| Post with title, body, and suggested subreddits | |
| Bluesky | Short-form posts within character limits |
| Hacker News | Optimized submission titles |
| Newsletter | Intro paragraphs for email digests |
Frontmatter Formats
Hugo, Jekyll, Astro, Next.js, Dev.to, Hashnode, Ghost -- auto-extracts description, reading time, slug, and tags from your content.
Privacy & Security
Note
Pipepost runs as a local stdio process. Your API keys are stored in
~/.pipepost/config.jsonand never leave your machine. No cloud server, no telemetry, no data collection.
Architecture
Claude Code
|
| stdio
v
Pipepost MCP Server
|
|--- SEO Engine (local scoring, meta generation, JSON-LD)
|--- IndexNow API (Bing, Yandex, search engines)
|--- Unsplash API (cover images)
|--- Dev.to / Ghost / Hashnode / WordPress / Medium / Substack APIs
|--- Bluesky AT Protocol (post, search, reply)
|--- Mastodon API (any instance)
|--- LinkedIn /v2/ugcPosts
|--- X v2 /tweets (OAuth 1.0a)
All processing happens locally. Platform APIs are only called when you explicitly publish, fetch analytics, or search for images.
API Key Setup
| Platform | Where to get your key |
|---|---|
| Dev.to | dev.to/settings/extensions |
| Ghost | Ghost Admin > Settings > Integrations > Custom |
| Hashnode | hashnode.com/settings/developer |
| WordPress | Users > Application Passwords |
| Medium | medium.com/me/settings/security |
| Substack | DevTools → Application → Cookies → substack.com → copy connect.sid. Pass with your publication URL (e.g. https://you.substack.com). |
| Unsplash | unsplash.com/developers |
| Bluesky | bsky.app/settings/app-passwords |
| Mastodon | https://<your-instance>/settings/applications (scope: write:statuses) |
linkedin.com/developers/apps (scopes: openid, profile, w_member_social). Run pnpm linkedin:auth for the 3-legged flow. | |
| X | developer.x.com — OAuth 1.0a app with read+write |
Contributing
git clone https://github.com/MendleM/Pipepost.git
cd Pipepost
pnpm install
pnpm test
pnpm build
Run in development mode with file watching:
pnpm dev
License
MIT
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