Selfstorming

Selfstorming MCP

Curated marketing libraries and ideation for your AI. Connect Selfstorming to Claude, ChatGPT, Codex, Claude Code, Cursor or any remote MCP client, and your assistant can work from your project context and from Selfstorming at the same time.

• 1,800+ award-winning campaigns, each broken down to the brief, idea, creative mechanic, strategy and video analysis. Search by brief, mood or mechanic.
• Marketing Wisdom: 850+ sourced findings from WARC, Kantar, System1, Ipsos and the marketing canon, plus 61 marketing laws. Every answer names the original report.
• Techniques and frameworks: 100 creative techniques, 360 hooks, 66 naming techniques, 49 storytelling techniques, 50 creative strategy techniques and 52 strategy frameworks, with a diagram renderer.
• Ideation, Naming and Hooks sessions grounded in those libraries, saved to your Selfstorming account as boards.

This repository is the public listing for the hosted server: documentation, the registry manifest (server.json) and the LobeHub manifest (lhm.plugin.json). The server itself is operated by Selfstorming; there is nothing to install or self-host.

Endpoint

https://www.selfstorming.com/api/mcp

• Transport: Streamable HTTP
• Authentication: OAuth 2.1 with dynamic client registration (log in with your Selfstorming account)
• Requires a Selfstorming Pro subscription. Free accounts can connect; tools answer with an upgrade message.

Connect

Claude (claude.ai, Desktop): Settings > Connectors > Add custom connector > paste the URL > log in and allow access.

Claude Code:

claude mcp add --transport http selfstorming https://www.selfstorming.com/api/mcp

ChatGPT (desktop): Plugins > MCPs > Add server > name it "Selfstorming" > Type: Streamable HTTP > paste the URL > save > log in.

Codex CLI:

codex mcp add selfstorming --url https://www.selfstorming.com/api/mcp
codex mcp login selfstorming

Cursor and other clients: add a remote MCP server with the URL above and authenticate with your Selfstorming login.

Example prompts

• "Read the brief in this project and find 5 campaigns that cracked the same problem."
• "Back every recommendation in this deck with a sourced stat."
• "Rewrite this paragraph with a storytelling technique that fits."
• "Selfstorm 10 ideas for this launch - big ideas and LinkedIn posts."
• "Fill the Brand Onion for this client and render it."

Tools

29 tools. Every tool declares a title and readOnlyHint / destructiveHint / openWorldHint annotations.

Campaign library

Tool	Title	Access
search_campaigns	Search campaigns	read-only
browse_campaigns	Browse campaigns	read-only
get_campaign	Get campaign breakdown	read-only
list_playlists	List campaign playlists	read-only
get_playlist	Get campaign playlist	read-only

Marketing Wisdom

Tool	Title	Access
search_wisdom	Search Marketing Wisdom	read-only
get_wisdom_bite	Get Wisdom finding	read-only
browse_wisdom	Browse Marketing Wisdom	read-only

Technique libraries

Tool	Title	Access
list_hooks	List hook techniques	read-only
list_creative_techniques	List creative techniques	read-only
list_naming_techniques	List naming techniques	read-only
list_storytelling_techniques	List storytelling techniques	read-only
list_strategy_techniques	List creative strategy techniques	read-only
get_strategy_technique	Get creative strategy technique	read-only
list_marketing_laws	List marketing laws	read-only
get_marketing_law	Get marketing law	read-only
list_ad_techniques	List social ad techniques	read-only

Frameworks

Tool	Title	Access
list_frameworks	List frameworks	read-only
get_framework	Get framework	read-only
render_framework	Render framework diagram	read-only

Your account

Tool	Title	Access
list_my_sessions	List my sessions	read-only
list_my_brands	List my brands	read-only

Ideation (writes to your account)

Tool	Title	Access
create_ideation_session	Create ideation session	writes
generate_more_ideas	Generate more ideas	writes
generate_names	Generate names	writes
generate_hooks	Generate hooks	writes

Social Ad Studio (coming soon)

Tool	Title	Access
create_ad_test	Create ad test	writes
generate_ad_concept	Write ad concept	writes, destructive
get_ad_test	Get ad test	read-only

Resource: selfstorming://about (what Selfstorming is, with canonical links).

Data handling

• Selfstorming receives only the arguments your client passes to a tool (a query, a brief). It never receives your conversation or files.
• Briefs sent to ideation tools become sessions in your own Selfstorming account.
• Usage metadata (tool name, duration, success) is logged for reliability and analytics.
• Your briefs and sessions are never used to train AI models; Selfstorming calls models only through paid APIs whose terms exclude customer data from training.

Full details: technical docs · privacy policy · terms

Limits

Per-user fair-use limits (daily limits reset at 00:00 UTC): 500 generated ideas, names and hooks per day, 10 new sessions per day, 200 library lookups per day, 20 calls per minute. The Selfstorming web app has no such limits.

Support

[email protected] · selfstorming.com/tools/mcp

Selfstorming is operated by Selfstorm s.r.o., Slovakia (EU).