About ads-creative
ads-creative is a marketing skill for reviewing advertising creative and planning evidence-based refreshes or experiments. It separates creative quality, format compliance, and measured performance, while reserving emotional and cultural judgments for human review.
Key features
- 01Organize assets by concept and context
- 02Check active-platform specs and policies
- 03Assess clarity, accessibility, and compliance
- 04Diagnose fatigue using time-series evidence
- 05Create prioritized experiment briefs
Use cases
- 01Review a campaign's creative inventory
- 02Find format or destination mismatches
- 03Plan a refresh based on delivery trends
- 04Brief a measurable creative experiment
Install
Copy the command and run it in a terminal.
$
npx skills add https:/After installing, type/ads-creativein Claude Code to confirm it loaded.
Details
From the project READMECreative Audit
- Inventory assets by concept, hook, offer, format, placement, audience, date, and performance window; cosmetic resizes are not distinct concepts.
- Load only active-platform specifications and current policy sources.
- Evaluate attention, clarity, brand/offer evidence, platform-native execution, accessibility, destination match, format/safe-zone compliance, and disclosure.
- Diagnose fatigue only from time-series delivery and response evidence, not age alone.
- Keep creative quality, format compliance, and measured performance separate.
- Return prioritized refresh or experiment briefs with hypothesis, audience, format, owner, success measure, and evidence.
Do not claim a universal refresh cadence, creative count, sound behavior, or performance threshold. Preserve human review for emotional and cultural judgment.
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