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brand-monitoring

brand-monitoring

github.com/nexscope-aiMarketing & growth1.3k1.1k installsUpdated 9w ago
Repository

About brand-monitoring

A brand-monitoring skill that tracks mentions and sentiment across listed online sources. It helps businesses review mention trends, spot negative spikes, and compare share of voice with competitors.

Key features

  1. 01Track mentions across supported sources
  2. 02Classify positive, negative, and neutral sentiment
  3. 03Monitor changes in mention volume
  4. 04Detect negative spikes and crisis keywords
  5. 05Compare competitor share of voice
  6. 06Generate weekly and monthly reports

Use cases

  1. 01Review brand mentions across online sources
  2. 02Investigate a rise in negative sentiment
  3. 03Compare brand visibility with competitors

Install

Copy the command and run it in a terminal.

$npx skills add https://github.com/nexscope-ai/ecommerce-skills --skill brand-monitoring

After installing, type/brand-monitoringin Claude Code to confirm it loaded.

Bundled filesscripts/monitor.pyscripts/scrapers.py

Details

From the project README

Brand Monitoring 📡

Track brand mentions across social media platforms and analyze sentiment.

Installation

npx skills add nexscope-ai/eCommerce-Skills --skill brand-monitoring -g

Features

  • Mention Monitoring — Track brand mentions across platforms
  • Sentiment Analysis — Positive/negative/neutral classification
  • Trend Tracking — Monitor mention volume changes
  • Crisis Detection — Alerts for negative spikes or crisis keywords
  • Competitor Comparison — Share of voice analysis
  • Keyword Extraction — Identify trending topics
  • Report Generation — Weekly/monthly reports

Supported Platforms

PlatformMethodStability
RedditPublic JSON API⚠️ Rate limited
Google NewsRSS Feed✅ Stable
DuckDuckGoInstant Answer API✅ Stable
YouTubeHTML/RSS⚠️ Unstable

Analysis Dimensions

DimensionMethodOutput
VolumeMention countTrend graph
SentimentNLP analysisSentiment score
SourcesPlatform breakdownSource distribution
KeywordsTopic extractionWord cloud
CompetitorsShare of voiceComparison chart

Usage

Basic Monitoring
python3 scripts/monitor.py "YourBrand"
With Competitors
python3 scripts/monitor.py '{
  "brand": "YourBrand",
  "competitors": ["CompA", "CompB"],
  "platforms": ["reddit", "google_news"]
}'
Demo Mode
python3 scripts/monitor.py --demo

Output Example

📡 Brand Monitoring Report

Brand: YourBrand
Period: Last 7 days
Platforms: Reddit, Google News, YouTube

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📊 MENTION OVERVIEW

Total Mentions: 127
├── Reddit: 82 (65%)
├── Google News: 35 (28%)
└── YouTube: 10 (8%)

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

😊 SENTIMENT ANALYSIS

Positive: 45% ████████░░
Neutral:  38% ███████░░░
Negative: 17% ███░░░░░░░

Overall Score: 7.2/10 ✅

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📈 TREND (7 days)

Mon ████████ 25
Tue ██████ 18
Wed ███████ 21
Thu █████████ 28
Fri ████████ 22
Sat ███ 8
Sun ██ 5

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

🔥 TRENDING KEYWORDS

1. quality (32x)
2. shipping (28x)
3. customer service (22x)
4. price (18x)
5. recommended (15x)

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

⚠️ ALERTS

🔴 Negative spike on Thursday (+40%)
   Related to: shipping delays
   Recommendation: Monitor and respond

Crisis Detection

Alert LevelTriggerAction
🟢 Normal< 20% negativeContinue monitoring
🟡 Warning20-40% negativeInvestigate sources
🔴 Crisis> 40% negativeImmediate response needed

Monitoring Workflow

Set up brand keywords
      ↓
Monitor platforms
      ↓
Analyze sentiment
      ↓
Detect anomalies
      ↓
Generate alerts
      ↓
Weekly report

Part of Nexscope AI — AI tools for e-commerce sellers.

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