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community-program-matrix

community-program-matrix

github.com/gtmagentsMarketing & growth42863 installsUpdated 30w ago
Repository

About community-program-matrix

A skill for planning community programs across personas and lifecycle stages. It helps community teams coordinate channels, ownership, resources, and measures using planning templates.

Key features

  1. 01Persona and lifecycle planning grid
  2. 02Channel mix planning
  3. 03Cadence and ownership definition
  4. 04Member and business value mapping
  5. 05KPIs and health thresholds
  6. 06Planning and stakeholder templates

Use cases

  1. 01Building quarterly or annual community plans
  2. 02Balancing formats across audience segments
  3. 03Aligning stakeholders on staffing and measurement

Install

Copy the command and run it in a terminal.

$npx skills add https://github.com/gtmagents/gtm-agents --skill community-program-matrix

After installing, type/community-program-matrixin Claude Code to confirm it loaded.

Details

From the project README

Community Program Matrix Skill

When to Use

  • Building quarterly/annual community programming plans.
  • Balancing content formats across personas, segments, and lifecycle stages.
  • Aligning stakeholders on resource allocation and measurement.

Framework

  1. Persona vs. Lifecycle Grid – map each persona to their stage (new, engaged, champion) and needs.
  2. Channel Mix – forums, live events, office hours, partner co-hosts, UGC, social extensions.
  3. Cadence & Ownership – define frequency, hosts, moderators, and backup owners.
  4. Value Proposition – articulate member value + business value for every cell.
  5. Measurement Hooks – KPIs, instrumentation, and health thresholds per program.

Templates

  • Spreadsheet/Notion template for program grids with filters by persona or channel.
  • Slide + one-pager to socialize upcoming programming.
  • Resource planning worksheet capturing staffing, budget, and tooling needs.

Tips

  • Highlight "hero moments" each quarter to focus energy and storytelling.
  • Rotate community champions into programming slots to showcase voices.
  • Pair with design-community-strategy and launch-community-activation-series for auto-generated calendars.

Comments

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