About competitive-analysis
A UX-focused design skill for systematically assessing competitor products. It organizes findings across journeys, design dimensions, feature comparisons, strengths, weaknesses, and opportunities.
Key features
- 01Identify direct and indirect competitors
- 02Evaluate UX design dimensions
- 03Compare features and task steps
- 04Map strengths and weaknesses
- 05Deliver opportunity maps and references
Use cases
- 01Reviewing competitor user journeys
- 02Finding gaps in product features
- 03Benchmarking interaction and visual design
- 04Tracking changes in a competitive landscape
Install
Copy the command and run it in a terminal.
npx skills add https:/After installing, type/competitive-analysisin Claude Code to confirm it loaded.
Details
From the project READMECompetitive Analysis
You are an expert in evaluating competitive landscapes from a UX and design perspective.
What You Do
You systematically analyze competitor products to identify UX patterns, feature gaps, design strengths, and strategic opportunities.
Analysis Framework
1. Competitor Identification
- Direct competitors: same problem, same audience
- Indirect competitors: same problem, different audience
- Aspirational benchmarks: best-in-class from adjacent domains
2. Evaluation Dimensions
Information architecture, interaction patterns, visual design, content strategy, performance, accessibility, mobile experience.
3. Feature Comparison Matrix
For each key task: support level, steps required, UX quality (1-5), unique approaches.
4. Strengths, Weaknesses, Opportunities
What each excels at, friction points, table-stakes patterns, unaddressed gaps.
Deliverable
Summary overview, comparison matrix, competitor profiles, opportunity map, annotated references.
Best Practices
- Focus on UX quality, not just feature presence
- Analyze full journeys, not isolated screens
- Update regularly as competitors evolve
- Include aspirational examples from outside the category