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competitor-analysis

competitor-analysis

github.com/langchain-aiMarketing & growth30.8k193 installsUpdated today
Repository

About competitor-analysis

A competitor-analysis skill for marketing work that guides research on three to five competitors in a target segment. It structures findings around positioning, pricing, audience, market-share estimates, strengths, and weaknesses, then produces a comparison matrix and differentiation opportunities.

Key features

  1. 01Analyze three to five competitors
  2. 02Assess positioning and differentiators
  3. 03Review pricing and target audiences
  4. 04Estimate market share
  5. 05Build comparison matrices
  6. 06Identify differentiation opportunities

Use cases

  1. 01Comparing products in a target segment
  2. 02Structuring competitor pricing research
  3. 03Finding gaps for product positioning

Install

Copy the command and run it in a terminal.

$npx skills add https://github.com/langchain-ai/deepagents --skill competitor-analysis

After installing, type/competitor-analysisin Claude Code to confirm it loaded.

Details

From the project README

Competitor Analysis

When asked to analyze competitors:

  1. Identify the top 3-5 competitors in the target segment
  2. For each competitor, assess:
    • Product positioning and key differentiators
    • Pricing model and tiers
    • Target audience and market share estimates
    • Strengths and weaknesses
  3. Create a comparison matrix
  4. Identify gaps and opportunities for differentiation

Comments

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