About design-business-model
A skill for designing, visualizing, and validating business models. It guides users to choose among Business Model Canvas, Lean Canvas, and Value Proposition Canvas based on the business context, then test assumptions and iterate.
Key features
- 01Selects a canvas for the situation
- 02Structures business model analysis
- 03Supports customer assumption validation
- 04Guides iterative canvas updates
Use cases
- 01Analyze an established business model
- 02Test assumptions for a startup idea
- 03Assess product-market fit
- 04Explore changes to an existing business
Install
Copy the command and run it in a terminal.
$
npx skills add https:/After installing, type/design-business-modelin Claude Code to confirm it loaded.
Bundled files
References and scripts installed along with SKILL.md.
SOURCES.md.claude-plugin/plugin.jsonreferences/business-model-canvas.mdlean-canvas.mdvalue-proposition-canvas.mdDetails
From the project READMEBusiness Model Frameworks
Design, visualize, and validate business models.
Quick Start
- Choose framework - Based on your situation
- Fill canvas - Use structured approach below
- Validate - Test assumptions with customers
- Iterate - Refine based on learning
Framework Selection
| Situation | Use This |
|---|---|
| Existing business - understand or optimize current model | Business Model Canvas |
| Startup/New idea - validate quickly, test assumptions | Lean Canvas |
| Product-market fit - ensure value matches customer needs | Value Proposition Canvas |
| Innovation - transform existing business | Business Model Canvas + Blue Ocean |
The Three Canvases
1. Business Model Canvas (BMC)
For established businesses or comprehensive business design.
Full details: references/business-model-canvas.md
┌─────────────┬────────────┬────────────┬────────────┬─────────────┐
│ │ │ │ │ │
│ Key │ Key │ Value │ Customer │ Customer │
│ Partners │ Activities │Proposition │Relationships│ Segments │
│ │ │ │ │ │
│ ├────────────┤ ├────────────┤ │
│ │ │ │ │ │
│ │ Key │ │ Channels │ │
│ │ Resources │ │ │ │
│ │ │ │ │ │
├─────────────┴────────────┴────────────┴────────────┴─────────────┤
│ │ │
│ Cost Structure │ Revenue Streams │
│ │ │
└──────────────────────────┴────────────────────────────────────────┘
2. Lean Canvas
For startups and new ventures - focus on problem/solution fit.
Full details: references/lean-canvas.md
┌─────────────┬────────────┬────────────┬────────────┬─────────────┐
│ │ │ │ │ │
│ Problem │ Solution │ Unique │ Unfair │ Customer │
│ (Top 3) │ (Top 3) │ Value │ Advantage │ Segments │
│ │ │Proposition │ │ │
│ ├────────────┤ ├────────────┤ │
│ │ │ │ │ │
│ │ Key │ │ Channels │ │
│ │ Metrics │ │ │ │
│ │ │ │ │ │
├─────────────┴────────────┴────────────┴────────────┴─────────────┤
│ │ │
│ Cost Structure │ Revenue Streams │
│ │ │
└──────────────────────────┴────────────────────────────────────────┘
3. Value Proposition Canvas (VPC)
Zoom into Customer Segments + Value Proposition from BMC.
Full details: references/value-proposition-canvas.md
┌─────────────────────────────────────────────────────────────────┐
│ │
│ VALUE MAP CUSTOMER PROFILE │
│ ┌─────────────┐ ┌─────────────┐ │
│ │ Products │ │ Gains │ │
│ │ & Services │ │ │ │
│ ├─────────────┤ FIT? ├─────────────┤ │
│ │ Gain │ ◄──────────────► │ Jobs │ │
│ │ Creators │ │ (To Be Done)│ │
│ ├─────────────┤ ├─────────────┤ │
│ │ Pain │ │ Pains │ │
│ │ Relievers │ │ │ │
│ └─────────────┘ └─────────────┘ │
│ │
└─────────────────────────────────────────────────────────────────┘
Canvas Comparison
| Aspect | Business Model Canvas | Lean Canvas | Value Proposition Canvas |
|---|---|---|---|
| Creator | Osterwalder & Pigneur | Ash Maurya | Osterwalder |
| Focus | Comprehensive business model | Problem-solution validation | Product-market fit |
| Best for | Established business | Startups, new ideas | Deep customer understanding |
| Unique blocks | Partners, Relationships | Problem, Unfair Advantage | Gains, Pains, Jobs |
| Time to fill | 1-2 hours | 20-30 minutes | 30-60 minutes |
Workflow Recommendation
For New Business Idea
1. Lean Canvas (20 min)
↓
2. Value Proposition Canvas (for top segment)
↓
3. Customer interviews (validate)
↓
4. Iterate Lean Canvas
↓
5. Business Model Canvas (when scaling)
For Existing Business Innovation
1. Business Model Canvas (current state)
↓
2. Value Proposition Canvas (problem areas)
↓
3. Lean Canvas (for new initiatives)
↓
4. Business Model Canvas (future state)
Common Mistakes
| Mistake | Fix |
|---|---|
| Starting with solution | Start with customer problems |
| One customer segment | Be specific, narrow first |
| Vague value proposition | Use customer's words |
| Untested assumptions | Validate with real customers |
| Static canvas | Update regularly |
| Working alone | Collaborate, get diverse input |
Output Template
When presenting canvas analysis:
## Business Model: [Name]
### Canvas Type: [BMC/Lean/VPC]
### Key Insights
1. [Most important finding]
2. [Second insight]
3. [Third insight]
### Riskiest Assumptions
1. [Assumption that could kill the business]
2. [Second risky assumption]
### Next Steps to Validate
- [ ] [Experiment 1]
- [ ] [Experiment 2]
- [ ] [Customer interview focus]
Related Skills
/manage-business-strategy— Strategic context for business model/boost-intel— Mental models for business analysis/deep-research— Research market and competitors/generate-creative-ideas— Innovate business model components/triz— Resolve business model contradictions
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