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enablement-kit

enablement-kit

github.com/gtmagentsMarketing & growth42867 installsUpdated 30w ago
Repository

About enablement-kit

enablement-kit is a sales handoff enablement skill for teams launching campaigns, updating messaging, or reviewing follow-up gaps. It organizes context, talk tracks, collateral, system steps, and feedback into reusable materials.

Key features

  1. 01Campaign context briefs
  2. 02Sales talk tracks and scripts
  3. 03Collateral and CRM instruction packs
  4. 04Feedback loops and templates

Use cases

  1. 01Preparing sales for a new campaign
  2. 02Rolling out updated pricing or messaging
  3. 03Reviewing gaps in sales follow-up

Install

Copy the command and run it in a terminal.

$npx skills add https://github.com/gtmagents/gtm-agents --skill enablement-kit

After installing, type/enablement-kitin Claude Code to confirm it loaded.

Details

From the project README

Sales Handoff Enablement Kit Skill

When to Use

  • Launching new campaigns or lifecycle plays that generate routed leads.
  • Rolling out updated messaging, pricing, or objection handling for a segment.
  • Conducting retros where sales lacked context or assets to follow up effectively.

Framework

  1. Context Brief – campaign goal, ICP, offer, key insights, reference dashboards.
  2. Talk Tracks & Scripts – intro lines, discovery questions, objection responses, CTA guidance.
  3. Collateral Pack – links to decks, one-pagers, case studies, demos, ROI calculators.
  4. System Instructions – CRM workflows, sequence enrollment steps, data entry requirements.
  5. Feedback Loop – channel for reps to submit learnings, objections, and win stories.

Templates

  • One-page enablement brief (context, key messages, assets, KPIs).
  • Objection handling table (objection → response → proof).
  • Follow-up checklist (pre-call prep, talk track, assets to send, logging requirements).

Tips

  • Embed Loom or audio snippets to deliver tone and emphasis quickly.
  • Keep assets in a shared folder with versioning so RevOps can reference in audits.
  • Pair with run-standups command to remind reps of latest resources.

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