mckinsey-research

About mckinsey-research

Run a full McKinsey-level market research and strategy analysis using 12 specialized prompts. Use when: market research, competitive analysis, business strategy, TAM analysis; customer personas, pricing strategy, go-to-market plan, financial modeling; risk assessment, SWOT analysis, market entry strategy, comprehensive business analysis; or Arabic requests such as بحث سوق, تحليل استراتيجي, تحليل منافسين, دراسة جدوى, خطة عمل, “حلل لي السوق” for business entry or investment decisions. Do not use when: the user wants a quick opinion on a business idea (just answer directly); product recommendations or shopping (use personal-shopper); content strategy for social media (use viral-equation); simple web search for company info (use web_search directly); comparing products to buy (use personal-shopper); briefly analyzing a single competitor (just answer directly). Edge cases: “حلل لي السوق” for a specific product to buy → personal-shopper, not this skill; for business entry → this skill. “وش أفضل منتج” → personal-shopper. “وش حجم سوق X” → this skill. “قارن لي بين منتجين” → personal-shopper. “قارن لي بين شركتين” as competitors → this skill. “دراسة جدوى مشروع” → this skill. “أبغى أفتح مشروع” → this skill (full analysis). “أبغى أشتري لابتوب” → personal-shopper (purchase, not business). Inputs: business description, industry, target customer, geography, financials (optional). Tools: sessions_spawn (sub-agents), web_search, web_fetch. Output: complete strategy report saved to artifacts/research/{date}-{slug}.html. Success: the user gets 12 consulting-grade analyses synthesized into one actionable report.