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traction-partnership-sales

traction-partnership-sales

github.com/lvtd-llcMarketing & growth160 installsUpdated 7w ago
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About traction-partnership-sales

A skill for planning growth through direct human channels such as partnerships, sales, and affiliate programs. It structures channel selection, mutual value, outreach, and performance tracking to distinguish scalable opportunities from learning channels.

Key features

  1. 01Choose a channel and target segment
  2. 02Define mutual value for the offer
  3. 03Build a focused target list
  4. 04Prepare outreach or conversation scripts
  5. 05Track meetings, objections, conversion, and customer quality
  6. 06Assess channel scalability

Use cases

  1. 01Plan a strategic business development partnership
  2. 02Structure direct sales outreach to prospects
  3. 03Set up an affiliate offer and onboarding path
  4. 04Assess whether a channel can scale

Install

Copy the command and run it in a terminal.

$npx skills add https://github.com/lvtd-llc/skills --skill traction-partnership-sales

After installing, type/traction-partnership-salesin Claude Code to confirm it loaded.

Details

From the project README

Traction Partnership Sales

Use this skill when growth depends on direct human channels: partnerships, sales, channel deals, or affiliates.

Source Traceability

Primary source: Traction, chapters 17-19 and the appendix. Authoring notes: converted lines 2287-2703 and 3353-3358.

Channel Options

  • Business development: create strategic relationships that benefit both parties.
  • Sales: directly convert prospects into paying customers and learn from the conversation.
  • Affiliate programs: motivate third parties to promote the product with a clear payout and onboarding path.

Workflow

  1. Choose the commercial channel and target segment.
  2. Define the mutual value proposition.
  3. Build a small target list.
  4. Write a conversation or outreach script.
  5. Track meetings, objections, conversion, and customer quality.
  6. Decide whether the channel can scale or should remain a learning channel.

Output Format

# Partnership/Sales Traction Plan

## Channel
- Channel:
- Target:
- Offer:
- Desired outcome:

## Target List
| Prospect/Partner Type | Why Fit | Outreach Angle | Next Step |
|-----------------------|---------|----------------|-----------|

## Conversation Plan
- Opening:
- Discovery questions:
- Proof:
- Ask:

## Metrics
| Metric | Target |
|--------|--------|

## Decision Rules
- Double down:
- Iterate:
- Kill:

Quality Bar

  • Do not confuse a vague partnership idea with a deal path.
  • Include both sides of value for BD.
  • Treat sales objections as product and positioning data.
  • Onboard affiliates personally before expecting performance.

Comments

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