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website-visitors

website-visitors

github.com/cold-iqMarketing & growth347 installsUpdated 2w ago
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About website-visitors

A sales workflow skill for turning identified website visitors into enriched leads and routing them to outreach. It covers ColdIQ enrichment after an external tool has identified a person or company; it does not identify visitors itself.

Key features

  1. 01Enrich visitor emails into profiles
  2. 02Resolve identities from names and companies
  3. 03Enrich person and company records
  4. 04Find account decision-makers
  5. 05Find work emails for outreach
  6. 06Prioritize high-intent page visits

Use cases

  1. 01Follow up with a visitor identified by an external tool
  2. 02Build a buying committee from a company-level visit
  3. 03Find a contact email from a name and domain

Install

Copy the command and run it in a terminal.

$npx skills add https://github.com/cold-iq/coldiq-marketplace-skills --skill website-visitors

After installing, type/website-visitorsin Claude Code to confirm it loaded.

Details

From the project README

Website Visitor Signals

Website visitors are a top buying signal — they're already evaluating you (pricing/demo/competitor pages), so reply rates run 25–30% when you act within 24–48h. The de-anonymization happens in an external tool; ColdIQ enriches and resolves what that tool surfaces and feeds it to outreach.

External step: visitor identification (pixel person-level or IP company-level) is done by RB2B, Warmly, Koala, Leadfeeder, etc. — there is no ColdIQ de-anonymization endpoint. ColdIQ takes over once you have an email, name, or company from the tool.

ColdIQ Marketplace Endpoints (the enrichment tail)

TaskMethodPathCreditsEndpoint IDNotes
Email → full profilePOST/v1/limadata/find/reverse-email-lookup5limadata.find.reverse_email_lookupWhen the tool gives an email
Resolve identity (social URLs)POST/v1/limadata/find/identity-resolution2limadata.find.identity_resolutionname+company → LinkedIn etc.
Enrich the personPOST/v1/limadata/enrich/person1–5limadata.enrich.personTitle, seniority, contact
Enrich the company (IP-level hit)POST/v1/limadata/enrich/company1limadata.enrich.companyWhen you only have the company
Find decision-makers at the accountPOST/v1/limadata/prospect/employees25limadata.prospect.employeesCompany-level visit → buying committee
Find work email for outreachPOST/v1/limadata/find/work-email1limadata.find.work_emailIf only name+domain known

Why it works

  • ~25–30% reply rate — they already know your brand.
  • Pricing/demo-page visits = high intent. Pricing-page visit ≈ 80 pts (Tier 1); 5+ visits in 2 weeks ≈ 50 pts; multiple stakeholders from one account ≈ 70 pts (buying committee forming).
  • Act within 24–48h — same-day outreach converts ~10× better.

Pixel vs IP identification (external tools)

MethodLevelMatch rateGeoTools
Pixel-basedPerson (name/email/LinkedIn)40–45%USRB2B, Warmly
IP-basedCompany (name/industry/size)35–40%Global (GDPR-safe)Leadfeeder, Clearbit, ZoomInfo

Set ICP filters in the tool so you only alert on relevant visitors, and pipe alerts to Slack.

Flow: visitor → enriched lead → outreach

  1. External tool identifies a visitor (person email, or company). 2a. Person-level (have email): resolve + enrich. → POST /v1/limadata/find/reverse-email-lookup · 5 cr · limadata.find.reverse_email_lookup → POST /v1/limadata/enrich/person · 1–5 cr · limadata.enrich.person 2b. Company-level (have company only): enrich the account, then find the buying committee. → POST /v1/limadata/enrich/company · 1 cr · limadata.enrich.company → POST /v1/limadata/prospect/employees · 25 cr · limadata.prospect.employees
  2. Get the work email for the right person. → POST /v1/limadata/find/work-email · 1 cr · limadata.find.work_email
  3. Route to a same-day sequence (see instantly-api) with copy that references the page they viewed (pass the "So what?" test — see signal-detection).

Tips

  • Prioritize pricing/demo/competitor-comparison pages over blog/home visits.
  • Dedup visitors against your active sequences before enriching (see list-dedup) — don't pay to enrich someone already in a campaign.
  • IP-level hits are accounts, not people — always prospect the committee before outreach.

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