Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Internal SEO review pass of the agentic-workflow review pack — composed in-turn by review-change and product-audit; not a menu entry. Checks changed web pages/routes for indexability, metadata, and structured data — applies only to public web surfaces. Findings only; never edits code.
Maps the buying committee at a target account — identify decision-makers, influencers, champions, and blockers, then recommend a multi-threading strategy. Use when stuck single-threaded in a deal, don't know who the real decision-maker is, can't figure out the right entry point at a target account, deal stalled because you're not talking to enough people, or unsure how to map the buying committee. Do NOT use for building prospect lists across many accounts or general account research (use /sales-prospect-list), deal health assessment (use /sales-deal-inspect), or ZoomInfo-specific org chart config (use /sales-zoominfo).
Comprehensive SEO analysis for any website, page, business, or topic. Full site audits, SEO checks, single-page analysis, technical SEO (crawlability, indexability, Core Web Vitals with INP), schema markup, content quality (E-E-A-T), image optimization, sitemap analysis, GEO for AI Overviews/ChatGPT/Perplexity, and SEO best-practice planning. Industry detection for SaaS, e-commerce, local, publishers, agencies. Triggers on: SEO, audit, full SEO check, SEO best practices, optimize my site, ranking, organic search, schema, Core Web Vitals, sitemap, E-E-A-T, AI Overviews, GEO, technical SEO, content quality, page speed, structured data.
Audit and optimize content for SEO, GEO (generative engine optimization), and AEO (answer engine optimization). Use when user asks to "audit SEO", "check search visibility", "optimize for AI search", "generate schema markup", "validate metadata", "extract keywords", "optimize for Perplexity/ChatGPT/Gemini", "check Open Graph tags", "submit to IndexNow", or mentions SEO, GEO, AEO, or search optimization. Do NOT use for creating new content from scratch or image optimization.
URL-level Generative Engine Optimization (GEO) analysis. For a specific URL, pulls AI Overview citation data scoped to the URL's primary keywords, identifies which AIO queries cite the URL vs which don't but should, and recommends page-level changes that improve LLM citability. Distinct from `seo-ai-search-share-of-voice` (domain-level, brand vs brand) — this is one URL, deeper. Use when the user asks "GEO for this page", "AIO citation analysis", "AI search readiness for URL", "why isn't this page cited", or "improve LLM citations".
SEO intelligence toolkit covering the full lifecycle via live web data: keyword research, rank tracking, site audits, content gap analysis, competitor keyword reverse-engineering, AI visibility across five platforms (ChatGPT, Perplexity, Google AI, Gemini, Grok), and GitHub repo SEO. Crawls real sites and SERPs via Nimble CLI — no fabricated metrics. Triggers: "SEO", "keywords", "rank tracker", "site audit", "content gap", "competitor keywords", "AI visibility", "GitHub SEO", "SERP analysis", "keyword research", "technical SEO", "keyword difficulty", "topic clusters", "ranking delta", "on-page SEO", "AI citation audit". Do NOT use for competitor business signals — use `competitor-intel` instead. Do NOT use for competitor messaging — use `competitor-positioning` instead. Do NOT use for general web scraping — use `nimble-web-expert` instead.
Focused one-shot technical SEO audit for a domain. Crawlability, indexability, security, mobile, structured data, JS rendering — single-pass deliverable, not a diff. Distinct from `seo-drift` (which tracks changes over time) and from `seo-page` (which audits keywords/traffic for one URL, not technical health). Use when the user asks "technical audit", "site audit", "audit my site", "crawl issues", "indexation issues", or "technical SEO check".
A three-card social-media carousel laid out as 1080×1080 squares — three cinematic, on-brand panels with display headlines that connect across the series ("onwards." → "to the next one." → "looking ahead."). Each card has a brand mark, a number / total, a caption, and a "loop" affordance. Use when the brief asks for a "carousel post", "social carousel", "Instagram carousel", "LinkedIn series", "X thread cards", or "三连发".
Grow a Twitter/X account with SuperX. Use when someone asks for a weekly growth recap or account analytics, wants to find leads or buyers on X, needs draft posts or threads written and scheduled, wants replies drafted or reply history reviewed, asks who engages with them most, wants inspiration from high-performing posts, or wants X Articles written and published. Also covers contact lists, signal agents (automated lead finders), Engage feeds, tagging, media attachments, AI cover images, and the Context settings (profile, interests, rules, reply settings, favorite creators, style guide, products) that steer SuperX writing. Everything runs through the superx CLI or the SuperX API; nothing is posted without a person saying so.
Convert text posts into visual carousel images or presentations for Threads, Instagram, LinkedIn, TikTok, YouTube. 12 slide types (incl. image/emoji/number), 6 format presets (incl. 1920×1080 wide), 8 background styles (incl. ruled paper), 3-axis style system (font × color × purpose), highlighted keywords with optional italic-box style. Generates PNG or single-file PDF via Next.js preview + browser export. RU/EN toolbar. Triggers: threads carousel, instagram carousel, linkedin carousel, tiktok carousel, карусель, slides, carousel images, presentation deck, presentation pdf.
When the user wants to define or update their YouTube channel context, niche, audience, content pillars, or growth goals. Also use when the user says 'set up YouTube context,' 'define my niche,' 'describe my channel,' 'set up my content pillars,' 'configure my YouTube strategy,' 'who is my audience,' 'set up my channel foundation.' For deep channel health analysis, see channel-audit. For content pillar design, see channel-strategy.
Use when the user needs to understand competitors — direct, indirect, and substitute tiers, positioning map, SWOT, ad and content benchmark, pricing comparison, and the market gap to attack, using SimilarWeb, Ahrefs, Semrush, and the Meta Ad Library. Trigger on 'competitor research', 'competitive analysis', 'what are competitors running', 'who else sells this', 'why do people pick them over us', 'benchmark us against the market'. Also use when the user sends a competitor link and asks for an opinion. Not for — understanding the customer rather than the rival, see `09-customer-insight-global`; turning difference into a statement, see `58-positioning-global`; paid targeting, see `51-audience-research-global`.
Comprehensive keyword research and analysis using DataForSEO API. Discover keyword opportunities, analyze search volume and difficulty, find related keywords, track rankings, and identify content gaps. Use when user says "keywords", "keyword research", "search volume", "keyword difficulty", "ranking keywords", "keyword ideas", "keyword suggestions", or "content gap".
Submit an app to the asc app wall at asccli.app by opening a GitHub pull request. Use this skill when: (1) User wants to add their app to the app wall: "submit my app", "add to app wall", "list my app on asc" (2) User asks how to get their apps shown at asccli.app (3) User asks what apps.json is for or how the app wall community registry works (4) Explaining the GitHub PR flow for submitting to homepage/apps.json
Use when the user needs research methodology, long-form content creation, academic-style citations, fact-checking, or evidence-based writing with proper source attribution. Trigger conditions: whitepaper drafting, research article writing, source evaluation, citation management, fact-checking protocol, case study creation, evidence-based argumentation.
Analyze Etsy competitor listings to understand success factors. Use when reverse-engineering top sellers, understanding what images/descriptions work, analyzing pricing strategies, or finding gaps in competitor listings. Uses visual analysis of listing images and detailed review of copy/structure.
Invoke when the user is preparing for game release, needs a launch checklist, store submission guidance, go/no-go decision framework, or day-one patch planning. Covers Steam, itch.io, Epic, and console submission pipelines. Triggers on: "launch", "release", "store submission", "go/no-go", "day-one patch", "launch readiness". Do NOT invoke for sprint planning (use game-sprint-plan) or code review (use game-code-review). Part of the AlterLab GameForge collection.
When the user wants to use GitHub for SEO, parasite SEO, GEO, or create curated lists. Also use when the user mentions "GitHub SEO," "GitHub parasite SEO," "GitHub GEO," "awesome list," "GitHub README," "repository name," "About section," "GitHub description," "GitHub topics," "GitHub Pages," "GitHub gist," "curated list," or "navigation list."
Cluster a list of keywords into topical groups with search intent labels, validated search volume, KD, and CPC data. Use this skill whenever a user provides a list of keywords (pasted, uploaded as CSV/Excel, or via Google Sheet URL) and asks to cluster, group, map, organize, or categorize them. Also trigger when a user says "keyword cluster", "cluster my keywords", "group these keywords", "keyword map", "keyword strategy from this list", "organize keywords by topic", or pastes or uploads a list of keywords and wants structure from it. Always use this skill — do not attempt keyword clustering manually without following this workflow.
Use when someone has a business goal rather than a single query — "how can I use Linkup?", "enrich my leads", "build a competitor tracker", "research before my meeting", "vet this vendor" — and whenever designing or coding a Linkup-powered product, agent, or pipeline. Turns a goal into a multi-step Linkup workflow (which endpoint, which calls, what feeds the next step, where another tool takes over), grounded in bundled workflow patterns and 18 ready-made recipes that double as integration blueprints.
When the user wants to research keywords for a local business, find local search opportunities, build a keyword map for location pages, or understand local search intent. Also use when the user mentions "local keywords," "keyword research," "service area keywords," "near me keywords," "local search volume," "keyword map," "city keywords," "geo-modified keywords," "implicit local intent," or "local keyword strategy." For content creation from keywords, see local-landing-pages. For competitor keyword analysis, see local-competitor-analysis.
Structured market analysis with TAM/SAM/SOM sizing, trends, and competitive landscape via WebSearch, producing investor-grade cited reports. Triggers on: "market size", "TAM SAM SOM", "market opportunity", "industry analysis", "how big is the market", "market trends". NOT for financial modeling or pricing.
Structure, tone, and content conventions for writing effective project README files, covering hooks, quick starts, feature presentation, badges, and common documentation sections. Use when writing a new README, rewriting an existing one, or reviewing README quality for a repository, library, or CLI tool.
Revise Chinese writing to remove AI-flavored, template-like expressions while preserving meaning, facts, and author voice. Use when the user asks to 去除AI味, 降低AI感, 改得更像人写, 润色小红书/公众号/随笔/文案/评论/邮件/小说正文, or specifically remove patterns like “不是...而是”, “先...再”, “真正...的是”, “这次只看”, “X很简单：”, mechanical contrast/sequence framing, over-neat parallel rhythm, repeated route markers, and unexplained rhetorical questions at the end.
Builds and validate revenue forecasts with pipeline coverage and gap analysis. Use when you're not confident in your commit number, pipeline coverage looks thin, a forecast call is coming and you need to tighten the number, weighted pipeline doesn't match gut feel, or there's a gap between target and what's realistic. Do NOT use for individual deal analysis (use /sales-deal-inspect) or building outbound cadences (use /sales-cadence).
Epiphan Video B2B sales - video capture/streaming lead qualification, pipeline metrics, MEDDIC discovery, and demo execution for Pearl devices, EC20 PTZ, and Epiphan Connect. Use for lead scoring, cold outreach to Higher Ed/Government/Corporate AV, and pipeline reviews.
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help with SEO" — start with an audit. For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup. For AI search optimization, see ai-seo.
Dung khi can theo doi lien tuc nguoi ta noi gi ve thuong hieu, doi thu va nganh tren mang xa hoi — bo tu khoa giam sat, phan loai sac thai, bao cao tuan va thang, canh bao som, chi so brand health. Kich hoat khi user nhac 'social listening', 'theo doi thuong hieu', 'giam sat mang xa hoi', 'brand monitoring', 'khach dang noi gi ve minh', 'do sentiment', 'co ai nhac ten shop khong', 'canh bao som khung hoang'. Khong dung cho — khung hoang DA XAY RA va can xu ly ngay thi dung skill 66-crisis-playbook; mo xe chien luoc mot doi thu cu the thi dung skill 08-nghien-cuu-doi-thu; doc so lieu ads va web thi dung skill 13-phan-tich-du-lieu.
Expert iOS App Store submission and approval system. 9 specialized agents provide senior App Review Team-level expertise across compliance, design, privacy, monetization, metadata, technical requirements, timing, rejection recovery, and learning. Triggers on keywords like app store, iOS submission, apple review, app rejection, aso, privacy manifest, privacy labels, ATT, iap, in-app purchase, subscription, storekit, review guidelines, HIG, testflight, app store connect.
Manage customer reviews and developer responses using the `asc` CLI tool. Use this skill when: (1) Listing customer reviews for an app: "asc reviews list --app-id <id>" (2) Getting a specific review: "asc reviews get --review-id <id>" (3) Getting the response to a review: "asc review-responses get --review-id <id>" (4) Creating a response to a review: "asc review-responses create --review-id <id> --response-body <text>" (5) Deleting a response: "asc review-responses delete --response-id <id>" (6) User says "list reviews", "respond to review", "delete response", "check customer feedback", "reply to App Store review", or any customer review management task
Create comprehensive brand identity documentation for any brand. Guides you through documenting strategy, visual identity (logo, color, typography, imagery), voice and tone, application guidelines, governance, and asset inventory. Produces markdown specs, compiled brand books, and brand-compliant images via reference-image-aware generation. Use when you need to capture a brand's identity in structured, durable form — for vault storage, agency handoff, or press kit distribution. Do not use this skill for unrelated requests; route to the nearest named specialist.
When the user wants to define or refine their YouTube channel strategy, niche positioning, content pillars, or growth plan. Also use when the user says 'help me position my channel,' 'what should my niche be,' 'how do I differentiate,' 'channel growth strategy,' 'content pillar strategy,' 'how should I grow my channel,' 'YouTube growth plan.' For setting up channel context from scratch, see youtube-context. For planning a content calendar, see content-calendar.
Audits a blog post draft or page copy for content-level SEO: search intent fit, focus keyphrase placement, E-E-A-T signals (experience, expertise, authoritativeness, trustworthiness), helpfulness and originality, content freshness, and internal linking. Use when the user asks "will this rank", "SEO check this post", "content SEO audit", or "optimize this post for search" — or proactively after a readability pass on a post that's meant to rank. For how the prose reads, use the `readability-check` skill; for titles and meta descriptions, use `metadata-check`; for site-wide technical SEO (sitemaps, structured data, canonicals), use `astro-seo` or `static-seo`.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.