Skills
96,981 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Monitor competitor pricing pages via live web scrape and Web Archive snapshots. Track plan changes, tier restructuring, new pricing models, and feature gating shifts. Produces a pricing comparison matrix and flags when a competitor changes packaging. Use when a product marketing team needs to stay current on competitive pricing or when preparing for a pricing change of their own.
Builds a month of social media post ideas for SMBs. Takes brand context, platforms, and goals and produces a structured content calendar with post topics, formats, angles, and visual direction for each slot. Output saves to context/content-calendar.md for use by /caption-writer and /social-creative-designer. Supports Instagram, LinkedIn, Facebook, TikTok, and X.
Debug and support PostHog Experiments (A/B tests) for a customer looking at their own results. Use whenever an experiment support ticket is pasted or a customer asks a results question, most commonly "why aren't my exposures even?", "why is one variant getting no traffic?", "why am I missing / seeing too few exposures?", "why does the bias banner show?", or "why don't PostHog's numbers match my SQL?". Pulls the experiment's real data read-only, matches it to a known-cause catalog, and produces a customer-facing explanation, fix, and review of the pertinent numbers. Loads diagnosing-experiment-health as its deep diagnostic library. DO NOT TRIGGER when: creating an experiment (use creating-experiments), only configuring rollout (configuring-experiment-rollout) or metrics (configuring-experiment-analytics), asking lifecycle questions (managing-experiment-lifecycle), or the underlying feature flag is what's misbehaving rather than the results (use debugging-feature-flags).
Design, launch, analyze, and stop GrowthBook A/B tests, and search or record durable Learnings across experiments. Use for experiments, split tests, variations, hypotheses, sample size, guardrail metrics, SRM, chance to win, lift, declaring a winner, "what have we learned", "have we tested this before", or "record this learning". For bandits, identify them and direct the user to GrowthBook UI. For feature flags and rollouts, use feature-flags. For product analytics or metric catalog work, use analytics. For API key configuration, use gb-setup.
Plan, draft, audit, and publish posts for a Facebook Page. Use when the user wants to write a short punchy Page post or a longer story post, remove AI tells from a draft, reverse-engineer the hook from a high-share Page post, draft replies to comments on their Page, or plan a week of Facebook Page content. Page posts publish via the Publora API. User provides notes or a Facebook Page post URL, the skill drafts, the user approves, then it publishes.
Cover design for WeChat official accounts and Xiaohongshu. Fixed 3:4 vertical format, 10 composition styles to choose from, real person on camera, generates prompts directly usable with image generation models. Supports multiple reference images: image 1 is fixed as the face, image 2 and onward are assets such as UI screenshots and product images. Keywords: cover design, prompt generation, WeChat official account cover, Xiaohongshu cover.
End-to-end website audit through ICP eyes. Builds synthetic personas (if they don't already exist), runs a structured scorecard review of the client's site, then runs a head-to-head competitive comparison against top competitors. Produces a single consolidated report with persona feedback, competitive positioning, and prioritized recommendations. The complete "how do our buyers actually experience our site vs the competition?" workflow.
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' or 'product update.' This skill covers phased launches, channel strategy, and ongoing launch momentum.
Read and explain the actual communication history for one Nexor lead across phone-call transcripts, email bodies and delivery events, SMS, and WhatsApp. Use when someone asks what was said, sent, received, promised, answered, or left unanswered for a specific lead, or asks for a chronological lead conversation summary grounded in Nexor MCP data.
Lead qualification engine with conversational intake. Asks structured questions to understand your qualification criteria, generates a reusable qualification prompt, then batch-enriches leads via Apify LinkedIn scraping and scores them with parallel processing. Outputs qualified/disqualified verdicts with confidence scores and reasoning to CSV or whatever output format the user prefers. Supports calibration mode for prompt refinement.
Volcengine Market Insight assistant. Helps users obtain public content data about brands across major social platforms and media channels, use AI to filter out the information truly worth attention, and discover potential business opportunity leads. Use this skill when the user mentions any of the following scenarios: wanting to know whether anyone online has recently discussed their brand or product, wanting to see what competitors have been doing recently on social media, wanting to understand the discussion heat and trends of a topic or event online, wanting to regularly obtain industry news and trending content related to their business, wanting to connect the filtered content data to their own system for further analysis, wanting to view which monitoring tasks exist under their account or fetch the data of a task, wanting to understand online discussion of hot topics such as the latest Middle East situation, tariffs, trade wars, and AI large models, wanting to query business opportunity lead information to obtain ACOR assessments, competitive analysis, and company profiles, or mentioning Volcengine Market Insight, Volcengine Insight, PullPost, ListCustomSubsTask, QueryClueInfo. Even if the user does not directly mention "market insight", as long as the need involves brand voice tracking, understanding industry trends, online discussion of hot events, obtaining public content data, or querying and analyzing business opportunities, this skill should be triggered.
Research a target vertical's pain points using deep research APIs and distill findings into a numbered hypothesis set. Pure industry education tool — decoupled from email generation. Use when the user wants to understand a market before outreach, form hypotheses about a vertical, or build an industry knowledge base. Triggers on: "deep research", "hypothesis set", "research pain points", "research vertical", "sourcing research", "pain mapping", "industry problems", "market research", "educate me on".
Loads a fitted Meridian model and generates standard visualization reports: Model Results Summary. Use when the user wants to load a saved model and view results (model performance, fit, health). Don't use for running budget optimization (use meridian-budget-optimization) or building/fitting the model (use meridian-model-building).
Normalize messy creator campaign metrics from multiple sources into a single clean table with standardized field names ready to merge into your master tracker. This skill should be used when cleaning up influencer metrics, standardizing campaign data from multiple platforms, normalizing creator performance numbers, merging metrics from Instagram and TikTok and YouTube into one sheet, formatting messy analytics exports, preparing campaign data for a master spreadsheet, converting raw platform stats into a consistent format, combining metrics from different reporting tools, deduplicating creator data from multiple sources, fixing inconsistent column names across exports, or cleaning up a metrics dump before reporting. For calculating engagement rates, see engagement-rate-calculator-benchmarker. For full campaign reports, see campaign-roi-calculator. For parsing a single Story screenshot, see story-metrics-screenshot-parser.
Run cold and warm outreach campaigns to find and engage potential customers or partners. Use when building a prospecting pipeline, writing cold emails or LinkedIn messages, identifying and qualifying leads, planning an outreach strategy, or scaling lead generation as a solopreneur. Covers lead identification, qualification frameworks, cold email writing, LinkedIn outreach, multi-touch sequences, and tracking. Trigger on "cold outreach", "prospecting", "find customers", "cold email", "LinkedIn outreach", "lead generation", "outreach strategy", "build a pipeline", "find clients".
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.
Plans, reviews, and optimizes paid advertising campaigns across Google, Meta, LinkedIn, TikTok, YouTube, Reddit, X, Snapchat, and ChatGPT / AI answer engines. Use when the user mentions "paid ads," "performance marketing," "ad campaign," "creative strategy," "ad copy," "media buying," "ROAS," "CPA," "campaign audit," "client onboarding," "launch checklist," "campaign reporting," or platform-specific ad help.
Use when writing a social post on a topic or a reply to someone's post — X/Twitter, LinkedIn, Bluesky, Threads — and the obvious take is not good enough. Triggers include "reply to this post", "write a post about", "quote this", "tweet about", "my replies all sound the same", "what's a non-obvious take on", "build in public post", a pasted post with "what would you say to this", or a post URL. Do NOT use for analytical work like debugging, code review, or implementation tasks.
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' or 'monetization.' This skill covers pricing research, tier structure, and packaging strategy.
Turn a one-sentence startup idea into a structured product brief with problem, audience, value proposition, 5-7 MVP features, 90-day metrics, risks, and a go-to-market snapshot. Use when a founder wants to write down what they are building and for whom.
Transforms raw campaign performance data into a structured quarterly business review document with wins, misses, trend analysis, and recommended pivots for the next quarter. This skill should be used when building a QBR for a creator program, writing a quarterly influencer marketing review, summarizing multiple campaigns into a single quarterly report, presenting creator program results to leadership at the end of a quarter, analyzing quarter-over-quarter trends in influencer performance, preparing a board-level summary of the creator marketing program, identifying what worked and what to cut from the creator strategy, building a strategic plan for next quarter's creator campaigns, or reviewing the full roster performance over a quarter. For single-campaign ROI analysis, see campaign-roi-calculator. For weekly status updates, see campaign-status-dashboard-digest. For individual creator scoring, see post-campaign-creator-scorecard.
B2B company research producing professional PDF reports. Use when asked to research a company, analyze a business, create an account profile, or generate market intelligence from a company URL. Outputs a beautifully formatted, downloadable PDF report.
Designs and manage customer loyalty programs — points, tiers, rewards, referrals, VIP programs, brand communities, retention mechanics. Covers strategy, structure, and implementation across Brevo Loyalty, Smile.io, LoyaltyLion, Yotpo, Stamp.me, Skeepers Brand Communities, and custom-built programs. Use when repeat purchase rate is low, loyalty members not redeeming rewards, unsure which loyalty platform fits, tier structure not motivating upgrades, brand community inactive, or can't prove program ROI. Do NOT use for affiliate/referral programs with commission payouts (use /sales-affiliate-program), email marketing to loyalty members (use /sales-email-marketing), checkout optimization (use /sales-checkout), or Skeepers-specific config (use /sales-skeepers). For Brevo-specific help, use /sales-brevo.
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions "LinkedIn post," "Twitter thread," "social media," "content calendar," "social scheduling," "engagement," or "viral content." This skill covers content creation, repurposing, and platform-specific strategies.
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