Skills
96,770 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Perform RFM (Recency, Frequency, Monetary) customer segmentation from transaction data. Use this skill when the user needs to segment customers by purchase behavior, identify high-value buyers, design retention campaigns, or prioritize marketing spend by customer value — even if they say 'who are our best customers', 'which customers are at risk of churning', or 'how do we target our marketing'.
E-commerce image set generation assistant. Triggered when the user explicitly asks to generate e-commerce image sets, product hero images, selling-point images, scene images, model images or similar image content. Supports the size specifications of domestic platforms (Taobao, JD, Pinduoduo, Douyin) and international cross-border platforms (Amazon, standalone sites). Trigger examples: "帮我生成这件T恤的电商套图", "做一套淘宝主图", "生成亚马逊listing图片". Should not be triggered when the user merely uploads an image without an explicit image generation request.
Email marketing design with layout patterns, subject line formulas, and deliverability rules. Covers welcome sequences, promotional emails, transactional templates, and mobile optimization. Use for: email marketing, newsletter design, drip campaigns, email templates, transactional emails. Triggers: email design, email template, email marketing, newsletter design, email layout, email campaign, drip campaign, welcome email, promotional email, transactional email, email subject line, email header image, email banner
Searches Facebook Marketplace listings and looks up public Facebook Page details (name, follower/like counts, category, contact info) via the Crawlora API, returning clean JSON. Use when the user wants Marketplace listing data for a location/category or a public Page's profile info — instead of scraping Facebook directly.
Audit and fix HTML metadata including page titles, meta descriptions, canonical URLs, Open Graph tags, Twitter cards, favicons, JSON-LD structured data, and robots directives. Use when adding SEO metadata, fixing social share previews, reviewing Open Graph tags, setting up canonical URLs, or shipping new pages that need correct meta tags.
Scores and ranks outbound hypotheses before launch and turns them into a launch queue—the pre-launch evaluation method from Victor Shulga's guide on testing cold-outreach hypotheses: a stop-filter gate, canonical hypothesis format with the number N, channel-capacity check, six-factor weighted score on the 0/1/3/5 scale, priority queue where the top three go into work, and a journal skeleton for the facts. Trigger when the user says "оціни гіпотези", "оцінка гіпотез", "пріоритизуй гіпотези", "яку гіпотезу запускати першою", "черга запуску", "відбери 3 гіпотези", "score these hypotheses", "prioritize hypotheses", "which hypothesis do we run first", or provides a list of campaign ideas or a hypothesis matrix and asks what goes into work. Also use to rescore a hypothesis matrix before launch, or audit a hypothesis list the team wrote itself. NOT for generating hypotheses from scratch (use hypo-generator), NOT for reading results after a test has already run
Text network analysis and knowledge graphs via the InfraNodus MCP server: analyze text structure, find content gaps, generate research questions and ideas, compare texts, optimize content for SEO/GEO, analyze Google search results, GraphRAG retrieval, structured memory. Accepts text, URLs (YouTube transcription included), and saved graphs. Also builds knowledge graphs of code repos and Obsidian vaults: invoked in a project folder ("graph this repo", "analyze this vault", "/infranodus") it mines docs, PDF text, docstrings, WHY/NOTE comments, and commit/PR/issue history into saved graphs with a report, and keeps them current by replacing the statements of changed files in place. When infranodus/manifest.json exists in the project root, answer questions about themes, decisions, rationale, or gaps by querying the existing graphs FIRST, before reading files. For an LLM-authored knowledge base built from sources (wiki pages, curated ontologies), prefer the llm-wiki skill.
Extract transcript, metadata, music, and key frames from Instagram Reels. Use when the user shares an Instagram Reel URL (instagram.com/reel/, instagram.com/p/) and wants the script/transcript, video details, creator info, view counts, comments, music used, or any data from the reel. Also use when the user wants to analyze, repurpose, or reference an Instagram video's content.
Adds multi-language support to Next.js websites with proper SEO configuration including hreflang tags, localized sitemaps, and language-specific content. Use when adding new languages, setting up i18n, optimizing for international SEO, or when user mentions localization, translation, multi-language, or specific languages like Japanese, Korean, Chinese.
Adds multi-language support to Next.js websites with proper SEO configuration including hreflang tags, localized sitemaps, and language-specific content. Use when adding new languages, setting up i18n, optimizing for international SEO, or when user mentions localization, translation, multi-language, or specific languages like Japanese, Korean, Chinese.
Use compatible KOLSprite MCP caption tools when the user supplies or references a TikTok video and asks to extract, transcribe, translate, summarize, analyze, compare, or rewrite its subtitles, speech, script, hook, selling points, CTA, or content structure. Do not trigger from a bare video URL without a video-content intent.
Use compatible KOLSprite MCP tools for a straightforward current TikTok creator, product, video, or shop lookup. Use for searches, filters, profiles, comparisons, and returned statistics. Do not use for multi-step opportunity evaluation, cold-start planning, content strategy, creator-program design, competitor diagnosis, or growth strategy.
Researches and identifies potential customers, leads, and business opportunities for your product or service. Analyzes your offering, finds relevant companies and decision makers, provides contact information, and suggests outreach strategies. Use when looking for leads, researching target customers, identifying decision makers, or planning sales outreach.
Build a tiered target-account list by analyzing Epiphan's best customers (pulled live from HubSpot + customer-orders MCP), deriving an ICP across firmographics/tech/growth, and scoring 100+ net-new lookalike companies 0-100. Gates every surfaced company through Golden Rules + qualify_lead so existing customers/channel/AE-owned accounts are excluded. Use when: "find companies like [customers]", "build a lookalike list", "who else looks like [account]", "lookalike target account list", "companies similar to our best customers", "expand into [vertical]", expanding into a new vertical. Not for timing signals (intent-signal-aggregator-skill) or single-contact lookups (contact-hunter-skill).
Identifies a product's marketing advantages and develops strategies to leverage them for growth. Use when the user wants to identify marketing advantages, asks 'what are my marketing advantages,' mentions PLG, virality, network effects, distribution strategies, or wants to know how to market based on product strengths.
Generates a pre-call brief for a booked meeting (discovery or demo): a handoff dossier that lets whoever takes the call walk in prepared, 500 words max. Built from the handoff context (thread + signal + hypothesis), the prospect-profiler card, and any scoring data. Produces an exec summary, company snapshot, prospect profile, conversation starters, no-BANT discovery questions, grounded objection handles, a time-blocked agenda (30/60 min), and success metrics. Adapted for B2B service agencies (BIM/MEP, GIS, custom dev, AI/SaaS engineering outsourcing), NOT US-SaaS. Use when asked: "підготуй до зустрічі", "pre-call brief", "бриф на дзвінок", "meeting prep", "prep me for [meeting]", "досьє на зустріч", "handoff brief", or when handed a booked call. NOT a cold-call script (cold-call-script), NOT meeting-intent scoring (reply-objection-handler), NOT deep customer research (account-dossier)
Newsletter curation with content sourcing, editorial structure, and subscriber growth strategies. Covers issue formatting, link roundups, commentary style, and sending cadence. Use for: email newsletters, link roundups, weekly digests, curated content, creator newsletters. Triggers: newsletter, email newsletter, newsletter curation, weekly digest, link roundup, curated newsletter, newsletter writing, newsletter format, subscriber growth, newsletter strategy, content curation, newsletter template
Generate, critique, and validate names for products, packages, CLIs, apps or features, with domain, package, GitHub, App Store and web conflict checks. Use for naming and renaming decisions. Not for interface labels (`signage`), body prose (`deslop`), or legal clearance.
Open Graph and social sharing image design with platform specs, text placement, and branding. Covers OG meta tags, Twitter cards, LinkedIn previews, and dynamic generation. Use for: social sharing images, blog thumbnails, link previews, social cards. Triggers: og image, open graph, social sharing image, twitter card, social card, link preview image, og meta, sharing preview, social thumbnail, meta image, og:image, twitter:image, linkedin preview
Reconstruct an open-source project's growth channels, key content, and stage-by-stage attribution from GitHub history and public web evidence. Use this skill when asked to research GitHub star growth, identify launch and amplification channels, explain viral milestones, find representative posts or videos, compare Product Hunt/Show HN/Reddit/KOL impact, or produce an evidence-backed OSS growth attribution report.
Keep every outreach reply warm until it turns into a yes. Finds the leads your cold outreach did not convert yet ('not now', 'happy to connect', 'send me something', went silent after replying) and nurtures them on a 6-week cadence: picks the right case study, playbook or article per lead from your own content library (Notion, Google Drive, a website section or a pasted list), writes the picks onto the lead as custom attributes, then duplicates and fills your nurture campaign in La Growth Machine so touches, likes and follow-ups run natively. More positive replies, every campaign compounds, new content re-activates matching leads, content gaps say what to produce next. Use for: nurture my not-now leads, follow up on vague replies, re-engage leads that went quiet, build a nurture cadence, match content to leads, 'relancer mes leads pas maintenant'. Works from the LGM MCP or any outreach tool's CSV. For SDRs, founders, agencies, Heads of Sales. Maintained by La Growth Machine
Builds investor pitches and funding proposals that prove a 'secret' through data and narrative — answering 'Why Now?' and 'Why Us?' using Thiel's definite optimism framework. Use when creating pitch decks, internal presentations, or funding requests.
Design and audit platform certification programs for partners, apps, plugins, integrations, agencies, creators, marketplace listings, templates, and developers. Covers eligibility, quality gates, test suites, badge policy, renewal, audits, appeals, revocation, partner enablement, directory ranking, and customer trust. Use when a platform needs reliable ecosystem quality signals.
Product-management copilot based on the Pragmatic Institute Framework (Foundations, Focus, Build). Use this as the entry point whenever a product manager wants to work through building a product or feature the market-driven way — e.g. "I want to build a feature", "help me plan this product", "where do I start", "I have an idea for X". It figures out where the PM is in the Pragmatic journey, guides them through the right stages (market research, personas, positioning, strategy, requirements, roadmap, launch), and produces a client-ready artifact (Markdown or Word .docx) at every stage. Also use it to explain the Pragmatic Framework or choose which PM artifact to create
Run Pragmatic Institute market discovery and validate real market problems before anything gets built. Use when a PM says "I want to build a feature", "do market research", "talk to customers", "discovery", "validate this idea", "is this problem real", "NIHITO", or "who should I interview". Enforces the outside-in rule: build only for problems that are urgent, pervasive, and that the market will pay to solve. Produces a Market Discovery Document and a Market Problems Table as a Markdown or Word .docx artifact
Use when asked to “position my product,” “positioning canvas,” “differentiate from competitors,” “figure out our category,” “repositioning,” or “why customers should pick us.” Helps define competitive alternatives, differentiated value, target customers, and market category. April Dunford's positioning framework from “Obviously Awesome” makes your product's value obvious to the right customers.
Create a Positioning & Messaging Pack (positioning statement, messaging hierarchy, value proposition, tagline/headlines, copy set, validation plan). Use for positioning, messaging, value prop, tagline, homepage hero, one-liner, elevator pitch, and press pattern-matching.
Create, schedule, and manage social media posts via Postey across X, LinkedIn, Instagram, TikTok, YouTube, Threads, Bluesky, Facebook, and Pinterest. The hub: accounts, platform truth, the post lifecycle, and the shared craft layer that decides how a post is written — plus the local-file and large-upload paths the MCP server cannot reach. Content flows ship as optional packs that require this one: install `postey-video` to transcribe a video and turn it into per-platform posts, `postey-ideas` to decide what to post.
SurgeGraph is the Answer Engine Optimization (AEO) platform that tracks AI citations, scores pages for citation readiness, and one-click fixes the gaps — now every workflow runs from the terminal or any agent. Trigger phrases: `what changed in SurgeGraph this week`, `AI Visibility for my project`, `which prompts lost AI citations`, `publish gap articles from a topic research`, `what knowledge libraries actually show up in citations`, `use surgegraph`, `run surgegraph`.
Design and audit enterprise procurement security review readiness, vendor risk questionnaires, security evidence packets, DPAs, subprocessors, insurance, policies, SOC/ISO evidence, pen test summaries, AI/data-use answers, redlines, gap handling, and sales/legal/security handoff. Use when deals stall on vendor review or buyer assurance.
Generates professional product images for e-commerce platforms (Amazon, Shopify, eBay, etc.). Supports 8 visual styles and 6 scene types optimized for different product categories. Use when the user mentions “商品图”, “product images”, “Amazon listing”, “电商图片”, or needs e-commerce product photography.
Design and audit revenue forecasts, capacity planning, funnel assumptions, pipeline, conversion, expansion, churn, retention cohorts, gross margin, infrastructure capacity, support capacity, sales capacity, inventory/supply, scenario planning, leading indicators, and forecast governance. Use when growth plans, pricing, launches, or operations need financially credible capacity-aware planning.
Brevo platform help — email/SMS/WhatsApp campaigns, marketing automation (journeys), transactional messaging, Sales CRM (deals, pipelines), Conversations (live chat, chatbot), Loyalty programs, push notifications, e-commerce, landing pages, contact management, Aura AI, API & integrations. Use when Brevo emails landing in spam, automations not firing, contacts not syncing or importing correctly, Brevo API calls failing, or confused migrating from Sendinblue. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts (use /sales-enrich), designing outbound cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), transactional email strategy (use /sales-transactional-email), live chat strategy (use /sales-live-chat), or loyalty program strategy (use /sales-loyalty).
Customer.io platform help — customer engagement and marketing automation for behavior-based multi-channel messaging (email, SMS, push, in-app, WhatsApp). Use when automations aren't triggering on the right behavior, transactional messages are failing or delayed, segments aren't updating as expected, journeys need debugging or restructuring, Data Pipelines or reverse ETL aren't syncing, custom object relationships aren't working, or API calls to Track/App/Transactional endpoints are erroring. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), or email open/click tracking strategy (use /sales-email-tracking).
Seamless.AI platform help — Prospector, Buyer Intent, Job Changes, CRM Enrich, Pitch Intelligence, Engagement Hub (email, calling, social), AI Agents, Autopilot, Chrome extension, API. Use when Seamless.AI searches return bad data, contact credits are burning too fast, Buyer Intent isn't surfacing relevant accounts, Pitch Intelligence suggestions feel generic, AI Agents aren't performing as expected, or the Seamless.AI API isn't returning results. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts across tools (use /sales-enrich), interpreting buying signals across tools (use /sales-intent), cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or sales content strategy (use /sales-content).
SendGrid platform help — transactional email via Email API (REST + SMTP), Marketing Campaigns (drag-and-drop editor, automations, A/B testing, signup forms, segmentation), Email Validation API, Dynamic Templates (Handlebars), Event Webhooks, Inbound Parse, domain authentication (SPF/DKIM/DMARC), dedicated IPs, suppressions, Design Library, email testing, statistics. Use when SendGrid emails are landing in spam, transactional emails aren't sending, domain authentication is failing, Event Webhooks aren't firing, Dynamic Templates aren't rendering correctly, Marketing Campaigns have low open rates, or SendGrid bounce rates are spiking. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), or email open/click tracking strategy (use /sales-email-tracking).
SMS marketing strategy — opt-in collection, compliance (TCPA/GDPR), campaign types, automation triggers, segmentation, timing, two-way messaging, MMS, and analytics. Covers strategy and implementation across Omnisend, Klaviyo, Attentive, Postscript, Brevo, ActiveCampaign, Mailchimp, and more. Use when SMS campaigns have low click-through rates, opt-in list growth has stalled, subscribers are opting out too fast, you're unsure if your SMS program is TCPA/GDPR compliant, automations aren't converting, or you don't know which SMS platform to pick. Do NOT use for email marketing (use /sales-email-marketing), push notifications (use /sales-push-notification), cold outbound sequences (use /sales-cadence), or platform-specific config (use /sales-omnisend, /sales-klaviyo, /sales-brevo, etc.). For Omnisend-specific help, use /sales-omnisend. For Klaviyo-specific help, use /sales-klaviyo.
Applies Hopkins' testing rigor and Ogilvy's brand-building discipline to write advertising copy where every line justifies its cost through traced results. Use when writing ads, marketing materials, landing pages, or any evidence-based persuasive content.
SEO content brief creation with keyword research, search intent analysis, and content structure. Covers SERP analysis, heading hierarchy, word count targets, and internal linking strategy. Use for: content briefs, SEO writing, blog strategy, content planning, keyword targeting. Triggers: seo content brief, content brief, seo brief, keyword research, search intent, content strategy, blog brief, seo writing, content planning, keyword targeting, serp analysis, content outline, seo article, blog seo
Expert guide for off-page SEO and backlink analysis. Use when analyzing backlink profiles, assessing domain authority, planning link building strategies, evaluating link quality, identifying toxic backlinks, understanding anchor text distribution, or performing competitor backlink analysis.
Operate Shiptrail from an agent terminal for proof-based builder-network workflows. Use when a coding agent needs to capture shipped work, post a demo-backed update, draft a technical thread, draft replies or quotes for review, check scoped social capabilities, or prepare a non-performative public proof-of-work update without leaking private session data.
When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversions," "registration friction," "signup form optimization," "free trial signup," "reduce signup dropoff," or "account creation flow." For post-signup onboarding, see onboarding-cro. For lead capture forms (not account creation), see form-cro.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.
