Skills
96,981 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Use FIRST, before any other social media skill, to load or create the brand profile — the durable record of who a business is, who it serves, how it sounds, and what it will and won't say. Run this when the user says "set up my brand," "brand profile," "brand guidelines," "define our brand voice," "onboard," "get started," when work begins for a new business or client, or any time another social skill needs brand context that isn't already loaded. Works for ANY business: B2B SaaS, ecommerce, local and small business, agencies and their clients, personal brands and creators, and nonprofits. For writing actual posts, see the content skills; to derive a voice from an existing body of writing, use voice-builder; this skill only builds the shared context they all read.
Comprehensive toolkit for product managers including RICE prioritization, customer interview analysis, PRD templates, discovery frameworks, and go-to-market strategies. Use when prioritizing features, synthesizing user research, writing requirement documentation, or developing product strategy.
A workflow for creating viral Douyin scripts. The full process, from analyzing competitor videos to generating scripts: download Douyin videos → Gemini video analysis → extract viral formulas → generate scripts and storyboards → review for AI-like phrasing. Use this skill when users mention “Douyin script,” “viral content breakdown,” “competitor analysis,” “livestream commerce script,” “Qianchuan creative,” “product seeding script,” “video breakdown,” or “Douyin video analysis.”
PE deal sourcing workflow — discover target companies, check CRM for existing relationships, and draft personalized founder outreach emails. Use when sourcing new deals, prospecting companies in a sector, or reaching out to founders. Triggers on "find companies", "source deals", "draft founder email", "check if we've seen this company", or "outreach to founder".
When the user wants to plan, implement, or optimize student and education discount programs. Also use when the user mentions "student discount," "education discount," "student plan," "for students," ".edu discount," "academic pricing," "student verification," "SheerID," "UNiDAYS," or "education program." For startup pricing page, use startups-page-generator
Newsletter curation with content sourcing, editorial structure, and subscriber growth strategies. Covers issue formatting, link roundups, commentary style, and sending cadence. Use for: email newsletters, link roundups, weekly digests, curated content, creator newsletters. Triggers: newsletter, email newsletter, newsletter curation, weekly digest, link roundup, curated newsletter, newsletter writing, newsletter format, subscriber growth, newsletter strategy, content curation, newsletter template
When the user wants open source strategy, OSS commercialization, or open source growth. Also use when the user mentions “open source strategy,” “OSS strategy,” “open source commercialization,” “open source to paid,” “open core,” “COSS,” “commercial open source,” “GitHub stars strategy,” “DevHunt,” “open source marketing,” “open source growth,” “Llama,” “Dify,” “Cursor,” “open source business model,” or “developer tools directory.” For GitHub tactics, use github.
Use to write an Instagram Reels script — a native, sound-off-first short-video script optimized for Instagram's discovery engine, built around a 3-second hook, watch-through, and sends (DM shares). Run when the user says "Reels script," "Instagram Reel," "make a Reel," "Reel hook," "trial reel," or wants short-form video for Instagram specifically. Reads brand-profile and voice first; writes the muted version first; structures for watch-through + sends; places IG-search keywords; picks original vs trending audio (trending audio is added natively in-app — not via WoopSocial); briefs the cover frame; outputs a production doc (shot - on-screen text - spoken - audio - timing) plus a Veo prompt pack for faceless/b-roll shots. The generic scripting craft lives in short-form-video-script; for TikTok use tiktok-script; for Shorts use youtube-shorts; hands the caption to caption-writer, publishing to instagram-reels-publishing, and scheduling to scheduling-and-queue.
Explainer video production guide: scripting, voiceover, visuals, and assembly. Covers script formulas, pacing rules, scene planning, and multi-tool pipelines. Use for: product demos, how-it-works videos, onboarding videos, social explainers. Triggers: explainer video, how to make explainer, product video, demo video, video production, video script, animated explainer, product demo video, tutorial video, onboarding video, walkthrough video, video pipeline
Draft anonymous one-page company teasers for sell-side M&A processes. Creates a compelling summary without revealing the company's identity, designed to gauge buyer interest before NDA execution. Triggers on “teaser,” “blind teaser,” “anonymous profile,” “one-pager for process,” or “draft teaser for sell-side.”
Twitter/X thread writing with hook tweets, thread structure, and engagement optimization. Covers tweet formatting, character limits, media attachments, and posting strategies. Use for: Twitter threads, X posts, tweet storms, Twitter content, social media writing. Triggers: twitter thread, tweet thread, x thread, twitter post, tweet writing, thread creation, tweet storm, twitter content, x post, twitter writing, twitter hook, tweet formatting, thread structure
Product changelog and release notes that users actually read. Covers categorization, user-facing language, visuals, and distribution. Use for: release notes, changelogs, product updates, feature announcements, versioning. Triggers: changelog, release notes, product update, version notes, what's new, feature announcement, product changelog, update log, release announcement, version release, product release, ship notes
Press release writing in AP style with inverted pyramid structure. Covers formatting, datelines, quotes, boilerplates, and fact-checking. Use for: product launches, funding announcements, partnerships, company news, events. Triggers: press release, pr writing, media release, news release, announcement, product launch announcement, funding announcement, company news, media advisory, ap style, press statement, news wire
When the user wants to choose or optimize rendering strategy for SEO. Also use when the user mentions "SSR," "SSG," "CSR," "ISR," "static rendering," "dynamic rendering," "server-side rendering," "client-side rendering," "JavaScript rendering," "pre-rendering," "prerender," "content in initial HTML," or "crawler visibility." For crawl issues, use site-crawlability.
Generate enriched lead lists using Exa Agent. Finds companies matching an ICP, enriches with signals/news/scores, and outputs CSV. Use when generating leads, building prospect lists, finding companies to sell to, doing outbound research, or ICP-based company discovery. Triggers on "leads", "lead gen", "prospect list", "find companies", "ICP", "outbound list".
Salesforce Data Cloud Segment phase. Trigger when the user creates or publishes segments, manages calculated insights, inspects segment counts or membership, or troubleshoots audience SQL in Data Cloud. Do not trigger for DMO/mapping/identity-resolution work (use sf-datacloud-harmonize), activation work (use sf-datacloud-act), query/search-index work (use sf-datacloud-retrieve), or STDM/session tracing (use sf-ai-agentforce-observability)
Use when the user asks to “optimize entity presence,” reconcile an entity identity, or update canonical Knowledge Graph facts; audits and maintains machine-facing identity, sameAs, schema, disambiguation, and AI-recognition evidence through the entities registry. Not for page-level AI-citation readiness—use geo-content-optimizer; not for human-facing brand canon—use narrative-registry. Entity registry/knowledge graph
Generate short marketing videos for products on Douyin Shop/Douyin using Volcano Engine KickArt’s one-click video creation service. Supports providing product links or product IDs, uploading custom image/video assets, submitting asynchronous video creation tasks, checking progress, retrieving the resulting video, and syncing creative assets. Use this skill when users send a Douyin Shop/Douyin product link or mention “upload assets,” “add image,” “add video,” “one-click video creation,” “generate short video,” “marketing video,” “product video,” “create finished video,” or “check video creation progress.”
Salesforce Data Cloud Act phase. TRIGGER when: user manages activations, activation targets, data actions, or downstream delivery of Data Cloud audiences and data. DO NOT TRIGGER when: the task is segment creation (use sf-datacloud-segment), data retrieval/search work (use sf-datacloud-retrieve), or STDM/session tracing (use sf-ai-agentforce-observability).
GEO-first SEO analysis tool. Optimizes websites for AI-powered search engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) while maintaining traditional SEO foundations. Performs full GEO audits, citability scoring, AI crawler analysis, llms.txt generation, brand mention scanning, platform-specific optimization, schema markup, technical SEO, content quality (E-E-A-T), and client-ready GEO report generation. Use when user says "geo", "seo", "audit", "AI search", "AI visibility", "optimize", "citability", "llms.txt", "schema", "brand mentions", "GEO report", or any URL for analysis.
Use when the user asks for persona builder or a task matching the examples below. Whip a person into a more marketable shape online. Read their socials and the way they talk, then deliver real talk about where the money is, what's holding them back, and what to fix — then ship the designed multi-page Influencer Persona PDF + a persona.md folder kit that downstream skills (ugc-ads, podcast, founder-product-video, app-sizzle, app-store-screens) can consume. Input is the person themselves: socials, camera roll, taste URLs, a selfie video, or start-from-scratch answers. Visual/PDF stages still require real curated imagery: user-provided photos, or clean public-feed frames from a supported social handle. Output is a self-contained kit + a roadmap to actually become that persona online. Trigger phrases: "build my influencer identity", "make me a creator brand", "personal brand for [niche]", "build my online persona", "influencer persona.md", "I want to be an influencer", "make my creator identity", "persona.md for my socials", "creator identity for @[handle]", "persona-builder", "glow up my online presence".
Use when the user asks for a content director or a task matching the examples below. All-in-one content director that bundles FOUR format specialists — talking-to-camera, silent POV, dance, and stitch/duet — behind a single front door. Ingests the user's Instagram or TikTok handle, then in Stage 0 asks which KIND of trend they want to make (talking / POV / dance / duet, each explained), recommends a format from their profile when they're unsure, and can present a cross-format sampler menu (~10 real trend cards with links spanning all four formats) so the user picks one card. Once a format (and optionally a specific trend) is locked, it loads the matching format playbook from `formats/<format>.md` and runs that pipeline end-to-end. Triggers — "be my content director" (when the user wants to choose a format), "what kind of trend should I make", "talking vs pov vs dance vs duet", "show me trends across formats", "content director bundle", "content-director".
Write compelling award submissions, grant applications, and competition entries. Maps achievements to selection criteria using evidence-based narratives. Use whenever the user is applying for a business award (Telstra, chamber of commerce, industry awards), a grant, a competition, or any submission demonstrating merit against defined criteria.
Responsive HTML email template generation using MJML 5.x framework. Use when the user asks to create, generate, design, or build an email template — including welcome emails, promotional blasts, transactional templates, newsletters, or any responsive email. Also use when the user asks to compile MJML to HTML, work with or edit existing MJML templates or `.mjml` files, or troubleshoot email rendering issues across clients.
Generate web assets including favicons, app icons (PWA), and social media meta images (Open Graph) for Facebook, Twitter, WhatsApp, and LinkedIn. Use when users need icons, favicons, social sharing images, or Open Graph images from logos or text slogans. Handles image resizing, text-to-image generation, and provides proper HTML meta tags
Full website GEO+SEO audit with parallel subagent delegation. Orchestrates a comprehensive Generative Engine Optimization audit across AI citability, platform analysis, technical infrastructure, content quality, and schema markup. Produces a composite GEO Score (0-100) with prioritized action plan.
Use when the user asks to "review this influencer content" or "check if this post meets brand guidelines"; runs the typed STAR pre-publish gate, scores Trust and Appeal on the deliverable, folds in the creator Suitability read, computes the profile-weighted SQS, checks the disclosure/claim/brand-safety and fraud/fake-engagement vetoes, and writes constructive revision feedback. Not for drafting the brief — use brief-generator; not for partnership terms — use contract-helper. Influencer content review / pre-publish quality check
TikTok Shop analytics and performance tracking. Video metrics, live selling data, affiliate performance, advertising analytics, and business intelligence. Use when the user asks about TikTok Shop analytics, performance tracking, metrics analysis, or data-driven optimization.
Use to reverse-engineer why a piece of content went viral (or overperformed) — yours or someone else's — and extract the repeatable mechanism to apply to your own content. Run when the user says "why did this go viral," "break down this viral post/video," "reverse engineer," "what made this work," or wants to learn from viral content. Sources the observable signal first (intake, transcript, screenshots, top comments, visible stats — an agent usually can't watch a video from a link) and never fabricates what it can't see. Reads brand-profile and audience first, deconstructs the piece layer by layer, isolates the real driver, runs a replicability check, extracts the transferable principle, and applies it to the user's niche via the content skills. Mechanism, never a copy; flags non-replicable virality; visible signals only (no WoopSocial analytics). Single-POST teardown only: for the account-level competitive landscape use competitor-analysis; for riding a live trend use trend-jacking.
New Zealand business English writing style for professional communications — warm, inclusive, EN-NZ spelling (colour, organise, centre). Use whenever the user is writing for a New Zealand audience: emails, chat messages, proposals, client communications, blog posts, web copy, or any business writing. Apply to drafting, editing, and tone-checking professional text.
Deprecated redirect skill that routes legacy 'content creator' requests to the correct specialist. Use when a user invokes 'content creator', asks to write a blog post, article, guide, or brand voice analysis (routes to content-production), or asks to plan content, build a topic cluster, or create a content calendar (routes to content-strategy). Does not handle requests directly — identifies user intent and redirects to content-production for writing/SEO/brand-voice tasks or content-strategy for planning tasks.
Plan, draft, audit, and publish content for Instagram. Use when the user wants to write a caption with a first-125-character hook, plan a slide-by-slide carousel, reverse-engineer the hook from a viral Reel or carousel, size hashtags the 2026 way, remove AI tells from a caption, or plan a week of Reels and carousels. Instagram requires media on every post, so the skills write the caption and the user supplies the image or video; posts publish via the Publora API draft, upload, schedule flow.
Produces human-sounding text that avoids detectable AI writing patterns. Activates on any writing task — tweets, emails, articles, bios, captions, reports, copy, messages, LinkedIn posts, cover letters, README files, or any content where the output must not read as AI-generated. Enforces banned vocabulary, structural variety, punctuation discipline, accuracy rules, and voice calibration. Use when the user says "write," "draft," "rewrite," "make this sound human," "anti-slop," "not AI," or any variation of wanting authentic-sounding output.
Complete TikTok Shop selling guide. Setup, listing optimization, content strategy, live selling, creator affiliates, and scaling strategies. Use when the user asks about TikTok Shop setup, how to sell on TikTok, TikTok Shop guide, or getting started with TikTok Shop.
When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for", "improve this copy", "rewrite this page", "marketing copy", "headline help", or "CTA copy." For email copy, see email-sequence. For popup copy, see popup-cro.
Use to grow an Instagram account — the Instagram-specific growth strategy that diagnoses where growth is stuck (reach, follow-conversion, retention, or shares) and orchestrates the other skills to fix it. Run when the user says "grow on Instagram", "Instagram growth", "get more followers/reach on Instagram", "my Instagram isn't growing", "Instagram strategy", or wants more reach/followers on IG. Reads brand-profile, social-strategy, and audience first. Built on the 2026 reality that Instagram is a discovery engine where watch time and sends (DM shares) drive non-follower reach. Diagnoses the broken stage of the growth loop and routes to the right skill (reels-script, carousel-writer, profile-optimization, content-calendar, hashtag-strategy, trend-jacking). Judges via native Instagram Insights — not WoopSocial analytics — and treats follower count as vanity.
AI crawler access analysis. Checks robots.txt, meta tags, and HTTP headers to determine which AI crawlers can access the site. Provides a complete access map and recommendations for maximizing AI visibility while maintaining appropriate control.
TikTok creator campaigns and influencer marketing strategy. Creator discovery, outreach, ROI tracking, UGC strategy, and campaign management. Use when the user asks about TikTok influencer marketing, creator campaigns, influencer outreach, UGC content, or TikTok marketing partnerships.
Query TikTok e-commerce data (products, shops, creators, videos, livestreams, categories) via the KaloPilot AI agent. Use this skill whenever the user asks about TikTok Shop data, product rankings, creator performance, shop analytics, category trends, livestream metrics, or any TikTok e-commerce insight — even if they don't say "KaloPilot" explicitly. Also trigger when the user says "ask pilot", "check kalodata", or mentions TikTok sales/revenue data.
Use to build a reusable voice guide (voice.md) by analyzing a person's or brand's ACTUAL writing samples — so every other social skill can write in their exact voice instead of generic AI prose. Run this when the user says "build my voice," "sound like me," "capture my tone," "analyze my writing," "train on my posts," "ghostwrite in my voice," or when content keeps coming out off-voice or generic. Requires real writing samples; if there are none, use brand-profile's voice interview instead. Works for anyone: founders, creators, executives who are ghostwritten, and brands. Read brand-profile first; this skill produces the deeper voice.md that complements it. This skill DEFINES the voice; to apply it per piece — tone shifts, style edits, de-AI-ing a draft — use writing-style-and-tone.
AE Engage capability gateway: config center, flows, push/config channels, strategies, templates, task management, operation activities, and query lifecycle. Trigger words: config center, scene config, push channel, config channel, operation strategy, operation task, operation activity, query lifecycle, template, config item, Engage, Hermes, engage-scene, engage-setting, engage-flow, engage-task, engage-activity, engage-query.
Makes AI-generated content sound genuinely human — not just cleaned up, but alive. Use when content feels robotic, uses too many AI clichés, lacks personality, or reads like it was written by committee. Triggers: 'this sounds like AI', 'make it more human', 'add personality', 'it feels generic', 'sounds robotic', 'fix AI writing', 'inject our voice'. NOT for initial content creation (use content-production). NOT for SEO optimization (use content-production Mode 3).
When the user wants to build or improve a sales bot's ability to integrate with calendars and schedule meetings autonomously. Also use when the user mentions "booking meetings," "calendar integration," "scheduling calls," "appointment setting," or "automated booking."
Discovers trending and viral YouTube videos by category and country using apidojo's YouTube Trending Scraper on Apify. Triggers when the user asks to: find viral YouTube videos today, discover what's trending on YouTube in a specific country, get trending gaming or music videos on YouTube, find top YouTube videos this week by category, identify viral content on YouTube for inspiration, research what topics are dominating YouTube trending, or track trending YouTube content for content strategy. Returns video title, views, likes, channel info, duration, keywords, and thumbnail. Ideal for content strategists, YouTubers, and trend researchers.
Use to write platform-native social media captions (post copy) in the brand's voice — the words that accompany a post on Instagram, LinkedIn, TikTok, Facebook, X/Twitter, Threads, Pinterest, YouTube, or Bluesky. Run when the user says "write a caption," "caption this," "post copy," "write the copy for this photo/video/Reel," "IG caption," "what should I write for this post," or needs the words to go with a visual. Reads brand-profile and voice first so captions sound like the brand, not generic AI. For long-form LinkedIn thought-leadership posts use linkedin-post-writer; for X/Threads multi-post threads use thread-writer; for video scripts use the video skills. This skill writes the caption itself.
Multi-path parallel product analysis with cross-model test-time compute scaling. Spawns parallel agents (Claude Code agent teams + Codex CLI) to explore product from multiple perspectives, then synthesizes findings into actionable optimization plans. Can invoke competitors-analysis for competitive benchmarking. Use when "product audit", "self-review", "发布前审查", "产品分析", "analyze our product", "UX audit", or "信息架构审计".
AE community analysis and data reporting for posts, comments, topics, livestreams, customer-service chats, WeCom after-sales groups, and in-game chat. Use for community content insight, sentiment, intent, evidence drill-down, community data ingestion/import/submission, and WeCom chat data integration.
Design, validate, and plan a startup from scratch. Covers market research, competitive analysis, business model, brand identity, product definition, financial projections, and validation experiments. Trigger when the user has a startup idea to explore, wants to validate a business concept, needs a business plan or lean canvas, asks for market sizing or competitive landscape, wants brand positioning or go-to-market strategy, or says anything like "I have an idea for..." or "is this idea worth pursuing". Also handles resuming from a previous checkpoint.
App Store Optimization (ASO) toolkit for researching keywords, analyzing competitor rankings, generating metadata suggestions and improving app visibility on the Apple App Store and Google Play Store. Use when the user asks about ASO, app store rankings, app metadata, app titles and descriptions, app store listings, app visibility or mobile app marketing on iOS or Android. Supports keyword research and scoring, competitor keyword analysis, metadata optimization, A/B test planning, launch checklists and tracking ranking changes
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An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.