Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
GEO (Generative Engine Optimization) citation tracking + optimization (2026-06-24 standard). Run fixed queries weekly across 4 major AIs (Claude/GPT/Perplexity/Gemini) to check whether answers cite the target domain. Add Citable Statistics and AI-friendly formats (one-sentence answer + table + FAQ) to pages that aren't cited. Use Bing IndexNow submissions to ensure LLMs discover/index content quickly. Monitor GA4 AI-source traffic. Use when the user says “Am I cited by AI?”, “GEO optimization,” “update llms.txt,” or “AI citation tracking.” Defaults to B2B/open source; query topics and Citable Stats sources differ for 2C products (education/apps); see gingiris-seo-geo/references/2c-adaptation.md
A user interview and requirements validation framework covering raw evidence, solutions, prioritization, and follow-up handoffs. The complete methodology HeyGen used to find PMF through 937 interviews. Covers recruiting participants, question design, conducting interviews, synthesizing data, and driving decisions. Distilled from gingiris-user-interview
Use when the user wants to publish or schedule a LinkedIn post through Publora: text, a multi-image grid, a video, a PDF document, or @mentions. Not for analytics, reactions, comments or reshares (use linkedin-analytics), and not for other platforms.
Safely track trending topics, research keywords, and analyze competitor content, then turn the findings into original content ideas and evidence packs. Use when asked to find hot topics, spot trends, analyze viral content, research competitor accounts, break down headlines or hooks, compare content structures, uncover audience needs in comments, or assess timing windows. Only researches public information and collects it read-only; it does not interact or publish automatically, or scrape competitors using a primary account’s logged-in session.
Fixes structured data issues. Adds and validates JSON-LD with Schema.org types such as Organization, WebSite, Product, Article and FAQPage, links entities with @id, adds author attribution and publishes trust anchor pages so AI search engines can understand and cite a website. Use when asked to "add JSON-LD", "fix structured data", "add schema markup", "improve structured data score", "add Organization schema", "fix Schema.org", "add product markup", "add FAQ schema", "add author markup", "add about and contact pages", or any JSON-LD or Schema.org task.
Use when analyzing Xiaohongshu audience demographics, understanding follower characteristics and behavior patterns, creating user personas to guide content strategy, identifying audience segments for targeting, or using audience insights to optimize content and engagement
A content creation tool for social media creators that helps write high-quality articles and headlines, and provides guidance for generating accompanying and cover images. Supports the styles of WeChat Official Accounts, Xiaohongshu, and Douyin. Creates in depth based on 11 content insight dimensions, including core ideas, persuasion strategies, emotional triggers, memorable quotes, emotional arcs, and engagement hooks. Activates when users request content creation, such as writing an article, creating a WeChat Official Account article, a Xiaohongshu post, Douyin copy, or coming up with a headline, or mention social media content or viral copy. Also applies when users provide a topic or source material and ask for complete content.
Fixes AI content discovery issues. Creates and corrects robots.txt, AI crawler directives, XML sitemaps, llms.txt, Markdown content negotiation, Link headers, Content-Signal lines, AGENTS.md, agent content contracts, soft-404 handling, DNS-AID records and pricing pages so AI systems can find, crawl and read a website. Use when asked to "fix robots.txt", "add llms.txt", "create a sitemap", "allow AI crawlers", "serve markdown to agents", "add AGENTS.md", "fix soft 404", "improve AI content discovery score", or any robots.txt, sitemap or llms.txt task.
Build multi-step AI content creation pipelines combining image, video, audio, and text. Workflow examples: generate image -> animate -> add voiceover -> merge with music. Tools: FLUX, Veo, Kokoro TTS, OmniHuman, media merger, upscaling. Use for: YouTube videos, social media content, marketing materials, automated content. Triggers: content pipeline, ai workflow, content creation, multi-step ai, content automation, ai video workflow, generate and edit, ai content factory, automated content creation, ai production pipeline, media pipeline, content at scale
Marketing for open source project launches and themed scenarios, including Web/CLI data collection and validation. Covers GitHub star growth, KOL partnerships, distribution across Reddit / HN / Discord / Telegram communities, and multilingual localization (Chinese, English, Japanese, and Korean). Derived from gingiris-opensource. For launching an open source project and aiming for 10k stars in 6 months, or breaking through a traffic plateau after launch.
Short-video hook (opening) type selection and writing, Chinese name “钩子” (hook). Use when coming up with or writing hooks, when stuck on hook ideas, designing a hook for the first 5 seconds, writing a video or spoken-script opening, or when the user asks how to make a video opening, wants opening templates or hook types, or asks for a hook. Also use during ra-洗稿 script rewriting and topic development. Provides a scenario-based taxonomy of 7 hook types with a decision flow, prerequisites, sentence templates, and common mistakes. To diagnose and optimize an existing hook draft, use dbs-hook instead; this skill selects the type, while dbs-hook polishes its execution.
Plan, produce, adapt, finish, deliver, and improve platform-ready short vertical social videos from a brief, script, transcript, or source media. Use for TikTok videos, Instagram or Facebook Reels, YouTube Shorts, LinkedIn vertical clips, and cross-platform social cutdowns when the work requires audience and objective definition, an honest hook and promise, short-form beat or shot planning, UI-safe layout, captions and accessibility, speech/music/SFX mixing, platform-specific exports, rights and AI or sponsorship disclosure, analytics-led retention iteration, or final QA and repair. Do not use as a provider-specific image, video, voice, or music generation guide.
This skill should be used when users need help analyzing content analytics data, creating reports, identifying trends, calculating ROI, or providing content optimization recommendations. It activates when users ask analytics questions, request reports, need performance analysis, ROI calculations, trend identification, or content optimization recommendations.
Analyze a website's structured data and generate ready-to-use JSON-LD schema markup to improve AI discoverability. Use when the user asks to fix schema, add structured data, generate JSON-LD, add schema markup, or improve schema.org markup for AI engines.
Product Hunt launch playbook. A complete GTM process distilled from 30 daily top-ranking launches: T-14 warm-up → T-0 launch day → T+7 post-launch. Covers hunter selection, maker comments, community seeding, comment timing, and pitfalls to avoid. Invoke when the user says “I’m launching on PH,” “Product Hunt prep,” “find a hunter,” or “write a maker comment.”
Youying Shopee product selection tool. Supports product searches and filtering across all Shopee sites, covering 11 markets including Malaysia, Taiwan, Indonesia, Thailand, the Philippines, Singapore, Vietnam, Brazil, Mexico, Chile, and Colombia. Trigger this skill when users mention Shopee product selection, Shopee product search, Shopee bestsellers, Shopee market analysis, Shopee category selection, Shopee keyword selection, Shopee sales filtering, Shopee price filtering, Southeast Asian e-commerce product selection, Shopee product search, Shopee product selection, Shopee bestsellers, or Shopee market analysis. Even if the user does not explicitly mention "Youying" or "Shopee", trigger this skill whenever their request involves searching for products on Shopee or filtering Shopee product data.
Create and manage articles on the PANews platform. All operations require a valid user session. Triggers: write and publish new articles, view / edit / delete drafts, revise and resubmit rejected articles, upload images, search tags, apply for a column, polish or review article content
After the founder brief and market research, turn them into an honest diagnosis and a prioritized, stage-aware GTM roadmap saved as docs/gtm-cofounder/gtm-roadmap.md. This is the hub the user returns to every session to see where they are and the single next move. Use right after start-here, whenever the user doesn't know what to work on next, wants a plan instead of a one-off task, or is drowning in disconnected tactics.
Capture a website and create a FrameVideo video from it. Use when: (1) a user provides a URL and wants a video, (2) someone says "capture this site", "turn this into a video", "make a promo from my site", (3) the user wants a social ad, product tour, or any video based on an existing website, (4) the user shares a link and asks for any kind of video content. Even if the user just pastes a URL — this is the skill to use.
Discover Instagram brand–creator partnerships by chaining Apify Actors. Use when the user asks who collabs with a brand, which brands a creator has done paid posts for, wants to audit an influencer's branded-content history, or wants to scope a brand's sponsorship roster. **Triggers:** - "who collabs with [brand] on Instagram?" - "what brands has [creator] done sponsored posts for?" - "find paid partnerships / branded content for [handle]" - "audit [influencer]'s brand deals" - "show me [brand]'s influencer roster" Works in either direction — brand → creators or creator → brands — and detects direction from the data, so don't ask the user to declare it. Requires Apify MCP tools.
Generates B2B/B2C leads by scraping Google Maps, websites, Instagram, TikTok, Facebook, LinkedIn, YouTube, and Google Search. Use when user asks to find leads, prospects, businesses, build lead lists, enrich contacts, or scrape profiles for sales outreach.
Rewrite website content to maximize AI citability — remove hedge language, add data support, improve self-containment, and optimize structure for AI engines. Use when the user asks to improve content for AI, fix citability, rewrite for AI, remove hedge words, or make content more citable.
Plan a developer launch (Show HN, Reddit, Product Hunt) that earns goodwill instead of a flaming. Use when the user is sitting on a launch out of fear, wants to "go viral," or is about to post a press-release-style announcement to a developer community.
Qualify and draft outreach for PostHog product-led leads who are hitting a billing transition—either startup program customers rolling off free credits, or users whose first invoice will be >= $2K. Use this skill when a TAE needs to work a startup rolloff lead, a high first-invoice alert, or any lead where the matching criteria mentions 'startup rolloff', 'credit spend', 'first invoice', 'credits expiring', or 'high usage transition'. Also trigger when a TAE pastes Salesforce lead details with matching criteria like 'Startup rolloff + high credit spend' or 'First invoice >= $2K'.
When the user wants to monitor reviews, mentions, and community sentiment about their own product. Also use when the user mentions "track our reviews", "what are people saying about us", "brand monitoring", "reputation management", or "review alerts"
Write long-form X (Twitter) posts and threads in a founder/CEO voice. Use when drafting X articles, long tweets, thought leadership threads, or viral content. Produces contrarian, data-backed posts with ASCII diagrams and code block visuals. Includes a mandatory AI humanizer pass (24-pattern detector) before finalizing
Manages Ahrefs API usage in Python using `ahrefs-python` library. Use when working with SEO / marketing related tasks or with data including backlinks, keywords, domain ratings, organic traffic, site audits, rank tracking, brand monitoring, web analytics (page views, visitors, traffic sources, referrers, devices), and project management (keyword lists, competitors, custom prompts). Covers `ahrefs-python` usage including AhrefsClient / AsyncAhrefsClient, typed request/response models, error handling, and all API sections including free public endpoints that work without an API key. Trigger this skill whenever the user mentions Ahrefs, ahrefs-python, or any SEO data retrieval task in Python.
Build authority by teaching the problem space, not announcing features. Use when the user finds "marketing" distasteful and does none, publishes only product updates, or wants a sustainable content and GitHub-README strategy that developers actually respect.
Coach the user through actually selling: finding the champion and the buyer, running the first sales conversations, demoing their use case, handling “let me think about it,” and closing the first paying customers yourself. Use when developers love it but nobody pays, you've never sold anything and freeze during the conversation, or deals keep stalling on “we'll think about it.”
Video title generation and saving workflow. Use when the user asks for a title for a finished or planned video, especially Douyin/Xiaohongshu video titles, 视频标题.md, the same directory as the finished video, common patterns in benchmark titles, two-part titles, titles based on the video topic, titles after rewriting, or replacing generic dbs-xhs-title for video titles. It first identifies the actual video theme, studies benchmark title patterns when provided, generates 8–12 theme-first, two-part candidates, recommends/selects one, and writes 视频标题.md next to the final MP4 when requested.
Researches an Upwork job and a freelancer's real experience to create a tailored, honest proposal and guide its review and submission. Use when a freelancer or agency wants to apply to a job, answer an invitation, write a cover letter, choose relevant portfolio items, or review Connects and boosting options.
Structure a dev-tool homepage that converts developers into champions. Use when the landing page is written for the buyer instead of the developer, reads as salesy, buries what the product does, or makes it hard to start. Pairs with the ShipReady homepage audit.
Writes and reviews native-quality Vietnamese (vi-VN) marketing and sales copy — email campaigns and newsletters, Zalo OA ZNS/ZBS templates, Facebook and TikTok ads, Shopee and Lazada listings, SEO articles, social captions, push notifications, press releases, KOL/KOC briefs, livestream scripts, cold outreach, follow-up sequences, báo giá and quotes, proposals, payment reminders, and Tết greetings. Use when drafting Vietnamese promotional, outbound, or B2B sales content, choosing anh/chị versus bạn, or checking khuyến mại discount limits, anti-spam windows, influencer disclosure, and advertising-law compliance. For website hero and section copy, use vietnamese-landing-copy instead
Run Karpathy-style autoresearch optimization on any content. Generates 50+ variants, scores them with a simulated panel of 5 experts, evolves winners through multiple rounds, and outputs an optimized version plus a full experiment log. Use when optimizing landing pages, email sequences, ad copy, headlines, form pages, CTA text, or any conversion-focused content. Triggers on “optimize this page,” “run autoresearch,” “score these variants,” or “A/B test this copy.”
Query Google Search Console via the Search Console API v1 — search analytics (clicks / impressions / CTR / position), sites, sitemaps and URL inspection. Use when the user mentions Search Console, organic search performance, top queries / pages, indexing status, or sitemaps.
Search TikTok e-commerce livestream rankings using kalodata data and query detailed data for a specified livestream. Browse top-ranked and best-selling TikTok shopping livestreams by region, currency, language, and date range, and use livestreamId to retrieve sales, viewer count, duration, GPM, and the number of products sold. Trigger this skill when the user mentions TikTok livestream rankings, TikTok live rankings, TikTok shopping livestream rankings, top-selling TikTok livestreams, TikTok livestream details or data, livestream viewer counts, kalodata livestream search or rankings, TikTok livestream ranking, TikTok live ranking, TikTok top livestreams, TikTok live shopping ranking, TikTok livestream detail, kalodata livestream search/detail, or live analytics. Trigger it even if the user does not explicitly mention “kalodata,” as long as they want to view TikTok platform livestream rankings or detailed data for a specific TikTok livestream.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.