Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Focused product-management skills spanning the full lifecycle: discovery (user interviews, problem validation, JTBD, research synthesis), strategy (competitor analysis, positioning, strategy docs), prioritization (RICE, Shape Up scope-cutting and bet-sizing), evidence-first PRDs, plus launch plans, North Star metrics frameworks, A/B experiment design, and Now/Next/Later roadmaps.
Generates self-contained HTML/CSS animations of app features for walkthroughs, demos, and onboarding. Researches the target app via Chrome, interviews the user, generates a structured brief and animation HTML file, then enters an iterative freeze-inspect-feedback review loop until the user approves. Use when the user says “css animation”, “animate this feature”, “create a css walkthrough”, “animation walkthrough”, or wants to create a CSS-based visual demo of an app feature
Use this skill when creating or redesigning a GitHub profile README and pinned-project strategy so the profile communicates credibility, project taste, current focus, writing, and practical authority without sounding arrogant or exposing private employer work.
A Douyin keyword search and structured evidence-gathering adapter that uses only the installed and logged-in OpenCLI; answers search requests independently or gathers this episode’s Douyin evidence for 真人口播①, but does not decide the final topic. Use when the user says “抖音搜索,” “搜一下抖音,” “抖音上搜,” “抖音关于,” “抖音上有什么,” or “douyin搜索,” or when the bianpai/topic-selection workflow requires validating Douyin keywords.
Turn developer enthusiasm into revenue by empowering champions and choosing a GTM model. Use when developers adopt the free tier but nobody pays, when the user is cold-selling to the VP instead of equipping the developer, or when choosing between open source, PLG, inbound, and sales-led approaches.
Email sequences, newsletters, automation, and deliverability strategies. Use when the user requests 'email sequence', 'newsletter', 'drip campaign', 'welcome email', 'lifecycle email', 'cold email', 'email automation', or 'email copywriting'.
Builds product positioning documents for marketing clarity. Use when the user requests 'positioning', 'target audience', 'differentiation', 'proof points', 'ICP', 'buyer persona', 'messaging framework', 'competitive positioning', or 'value proposition'.
Video strategy, scripting, and optimization for YouTube, TikTok, Reels. Use when the user requests 'video strategy', 'YouTube', 'video script', 'Reels', 'video SEO', 'thumbnail', 'video ad', 'explainer video', 'short-form video', or 'video content calendar'.
Review an existing web app and report what is actually wrong with it—security holes checked against the OWASP Top 10, search and AI discoverability that has drifted out of date, and anything the app claims that it no longer does. Use when the user asks to review, audit, or check an app; wants a security review or vulnerability check of a whole codebase rather than a diff; asks whether their sitemap, robots.txt, or llms.txt are still correct; or suspects their landing page, docs, or privacy policy have fallen behind the product. Reviews the app as it stands today, not a pull request or a build sheet, so it catches what was already wrong before the current branch. Read-only by default; gathers evidence once, runs independent lenses over it in parallel, re-checks anything uncertain with a command, and names every check it could not perform rather than implying it passed
Use when making multiple independent ad or campaign edits from existing footage with Scenario: hook, CTA, copy, end-card, placement, or targeted visual variants. Also for revising one variant or resuming a partially completed batch. Not for a new commercial from a still image, ordinary single-clip grading, or automatic Cartesian combinations
Organic social media graphics (posts, stories, carousels, profile headers/covers) sized for Instagram, X/Twitter, LinkedIn, Facebook, Pinterest, and TikTok, with platform safe zones. Defaults to Gemini 3.1 Flash image generation; HTML/CSS for templated carousels. Use for unpaid feed content; for paid ads use ad-creative-design, for website/email banners use banner-design, for YouTube thumbnails and OG images use thumbnail-design. Trigger phrases: "create a social media post", "design an Instagram graphic", "make a Twitter image", "LinkedIn post graphic", "social media design", "Instagram story", "carousel design", "social graphic".
Generate a series of Xiaohongshu infographics with 10 visual styles and 8 layouts. Split the content into 1–10 cartoon-style images, optimized for Xiaohongshu engagement. Use when users mention “Xiaohongshu images,” “XHS images,” “Xiaohongshu seeding,” or need Chinese social media infographics.
Generate one or more standalone Meta image-ad creatives via ChatGPT Image 2 (gpt-image-2) through the Arcads external API. Locks the model, auto-strips platform chrome, enforces edge-safe layouts and glyph-safety inside body text. Use when the user asks for a “gpt-image-2 ad,” “ChatGPT Image ad,” “Image 2 ad creative,” “make a static image ad with GPT,” or anchors on a need for typography-heavy / dense-text / UI-mimicry ad creatives (chat threads, comparison tables, fake search results, iOS dialogs, Slack snapshots, ChatGPT-conversation ads, Apple Notes lists). Does NOT trigger on Nano Banana cues — use nano-banana-image-ad for those.
Audit a website or UI and de-AI it — find the patterns that make it look template-generated (in both design and copy) and return specific, prioritized fixes that push it toward editorial, premium, human-crafted. Reviews layout, color, type, spacing, motion, accessibility, AND the words. Use after building or generating any frontend, or when a site looks "fine but generic" and you can't say why.
dontbesilent business model diagnosis. Two modes: consultation (dissolve your question) and checkup (analyze your business model). Triggers: /dbs-diagnosis, /问诊, “help me review my business model”, “diagnose my business”, “I have a business question”
Communication psychology decoder. Given a piece of content, uses five classic communication theories to explain why it resonates with an audience, analyze the audience’s underlying emotions and effective stance, and suggest discussion directions for a chatroom. Triggers: /dbs-spread, “communication psychology decoder”, “why does this go viral”, “what does the audience want to hear”, “what emotion does this content hit”
When the user wants to analyze Google Ads performance by device, geography, day of week, hour of day, or any combination of these dimensions. Also triggers on 'device performance', 'mobile vs desktop', 'bid adjustments', 'geo performance', 'location targeting', 'dayparting', 'ad schedule', 'hourly performance', 'device modifiers', 'geo bid adjustments', 'best time to run ads', 'location exclusions', or 'campaign splits by device or geo'. For full campaign structure see google-ads-search. For Smart Bidding see google-ads-bidding.
Query Google Analytics 4 (GA4) reports via the Analytics Data API v1 and list properties via the Admin API. Use when the user mentions Google Analytics, GA4, website traffic / sessions / users, top pages or sources, conversions, or a realtime report.
Generate one or more standalone Meta image-ad creatives via Nano Banana 2 / Nano Banana Pro (Gemini Flash Image family) through the Arcads external API. Locks the model family, auto-strips platform chrome, enforces edge-safe layouts. Use when the user asks for a “Nano Banana ad,” “Gemini image ad,” “nano-banana-2 ad creative,” “make a static image ad with Gemini,” or anchors on a need for photoreal / lifestyle / multi-reference / handheld-object / clay-texture ad creatives (sticky-note flatlays, held-whiteboard signs, lifestyle portraits, ingredient collages, OOH photography). Does NOT trigger on ChatGPT Image cues — use chatgpt-image-ad for those.
Builds and manages owned community platforms. Use when the user requests 'Discord community', 'Slack community', 'community platform', 'community-led growth', 'forum', 'champions program', 'ambassador program', or 'community engagement strategy'.
Search 51M+ podcast episodes and 4.4M+ podcasts via Podscan—full transcripts, AI-extracted entities, mentions, and brand-safety analysis. Trigger phrases: `search podcast transcripts`, `find podcasts mentioning`, `who's talked about <topic> on podcasts`, `use podscan`
Use when writing short video scripts for TikTok, Reels, and Shorts, with a three-part hook, a second-by-second structure, and 2 A/B test variations. Includes Mode A for products and Mode B for personal brands. Trigger when the user mentions “write a video script,” “TikTok script,” “Reels script,” “short video content,” “video hook,” or “what video to shoot.” Not for film direction for editors (use skill 44-brief-video-editor), paid ad copy (use skill 05-copy-quang-cao), or briefs for creators to film (use skill 06-brief-ugc-egc).
Create AI marketing videos for ads, promos, product launches, and brand content. Models: Veo, Seedance, Wan, FLUX for visuals, Kokoro for voiceover. Types: product demos, testimonials, explainers, social ads, brand videos. Use for: Facebook ads, YouTube ads, product launches, brand awareness. Triggers: marketing video, ad video, promo video, commercial, brand video, product video, explainer video, ad creative, video ad, facebook ad video, youtube ad, instagram ad, tiktok ad, promotional video, launch video
Create AI-powered social media content for TikTok, Instagram, YouTube, Twitter/X. Generate: images, videos, reels, shorts, thumbnails, captions, hashtags. Tools: FLUX, Veo, Seedance, Wan, Kokoro TTS, Claude for copywriting. Use for: content creators, social media managers, influencers, brands. Triggers: social media content, tiktok, instagram reels, youtube shorts, twitter post, content creator, ai influencer, social content, reels, shorts, viral content, thumbnail generator, caption generator, hashtag generator, ugc content
Use when the user wants to create UGC ad campaigns, recruit UGC creators, generate AI UGC content, or scale with user-generated content. Also use when the user mentions “UGC,” “user-generated content,” “creator ads,” “Spark Ads,” “whitelisting,” “AI UGC,” “Arcads,” “Creatify,” “creator brief,” or “UGC testing.” This skill covers the UGC growth framework from creator recruitment through AI-powered scaling. Do NOT use for technical implementation, code review, or software architecture.
Write, audit, or improve an iOS App Store listing — app name, subtitle, keyword field, screenshots, app icon, preview video, creative assets, tags, ratings strategy, localization, and featuring nominations. Use when creating or reviewing App Store metadata, doing keyword research, planning a metadata update, or when the user mentions ASO, App Store Optimization, app store listing, keywords, subtitle, screenshot captions, preview video, app icon, Liquid Glass, creative assets, product page header, search results creative, Asset Library, featuring, ratings prompt, or Apple Ads.
Read and publish 专栏 articles on Bilibili (bilibili.com) with the user's own login cookies (BYOC) — list their published articles with view/like/comment stats, inspect one article, and publish a new article. Use when the user mentions Bilibili / B站 / 专栏, "我的B站专栏", reading article stats (阅读/点赞), or publishing/投稿 a 专栏 article.
Use the Hyper CLI to run Hyper marketing skills from a terminal. Use when the user wants to use `hyperai`, inspect live tool schemas, run a tool by its canonical name, switch connected accounts, or run marketing tools outside an MCP-native agent host.
This skill should be used when users need to research leads, find company information, discover contact details, or identify buyer intent signals. It activates when users ask about lead research, company research, contact discovery, buyer intent, or prospect research.
Query and analyze real-time trending topics and searches on Google Trends for a specified time range and country or region. Trigger this skill when users mention Google Trends, hot topics, real-time trending searches, popular trends, current hot topics, recent trends, viral topics, trends over a time period, regional trend analysis, real-time hot topics, trending topics, popular trends, recent trending searches, or trend discovery. Trigger it even if users do not explicitly say “Google Trends” when they want to discover recent or emerging topics and search terms in a specific market.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.
