Skills
97,501 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Skill for creating optimized YouTube video opening hooks (first 5-30 seconds) that maximize viewer retention and watch time. Use when planning video scripts, reviewing video openings, or optimizing existing content for better retention metrics.
Cultural tourism Xiaohongshu feed — search popular Xiaohongshu notes about cultural tourism, filter the most popular content by likes, and generate a polished HTML report. Use when users need cultural tourism Xiaohongshu content, travel guides, attraction popularity, cultural tourism news, or viral cultural tourism content. Trigger words: 文旅小红书, 文旅信息源, 文旅资讯, 旅游小红书, 景区笔记, 文旅爆款.
Use when writing or editing prose an audience will read — emails, blog posts, articles, marketing and website copy, LinkedIn or social posts, cover letters, newsletters, product descriptions, reports, essays — and when the user asks to humanize text, make it sound natural or less robotic, remove AI patterns, or clean up an AI-generated draft. Applies by default to any audience-facing writing task. Do not use for code, commit messages, config files, or legal documents where formulaic precision is required.
Filter Etsy products by multiple criteria using the EHunt MCP tool `_ehunt_productQuery` (display name: “Etsy Product Query”), including keywords/URLs, price, sales, favorites, reviews, listing date, category, handmade/vintage types, and Pick/Bestsell/Raving, among others. Trigger when users mention EHunt Etsy products, Etsy listings, Etsy product research, Etsy bestsellers, Etsy handmade, Etsy vintage, ehunt items, Etsy Product Query, or `_ehunt_productQuery`. Also trigger this skill when users search for products on Etsy, check sales, prices, or tags, or filter products, even if they do not mention EHunt.
Runs a full dead-end page audit for any website. Discovers all blog/content pages, detects which ones have zero outgoing links to any URL on the same domain, fetches keywords, clusters pages by topic, and generates 3 outgoing link suggestions per dead-end page with anchor text, placement guidance, and ready-to-paste context copy. Outputs a styled HTML report matching report-style-reference.html. Automatically detects site framework (Next.js, static, WordPress) and uses the correct detection method: RSC header for Next.js/Vercel sites, standard curl for static and traditional CMS sites. Trigger when a user provides a domain or URL and asks for a dead-end page audit, outgoing internal links audit, "which pages don't link out", "find pages with no internal links in the content", "pages that are link dead-ends", or any variation of finding pages that have zero outgoing links to the same domain. Always use this skill for dead-end page audits — never attempt the workflow without following every step here.
Audit any domain for orphan blog pages, map internal links across all blog posts, generate keyword-backed interlinking briefs via DataForSEO, and produce a self-contained downloadable HTML report. Invoke with the target domain as the argument.
When the user wants to build a partner program, launch an affiliate program, design integration partnerships, or create distribution partnerships. Also use when the user mentions 'partnerships,' 'affiliate program,' 'referral program,' 'partner ecosystem,' 'integration partner,' 'reseller,' 'co-marketing,' 'PartnerStack,' or 'revenue share.' This skill covers partner and affiliate program design from recruitment through performance optimization.
When the user wants editing guidance for YouTube retention, pattern interrupt techniques, pacing direction, or re-engagement strategies. Also use when the user says 'editing for retention,' 'pattern interrupts,' 'how should I edit this,' 'pacing guide,' 'my videos lose viewers in the middle,' 'editing notes,' 'retention editing,' 'keep viewers watching.' For script-level retention, see script-structure. For analyzing retention data, see video-analysis.
Provider-independent workflow for producing SaaS and software product demo videos, including app walkthroughs, feature launches, sales demos, onboarding clips, help-center explainers, website hero demos, and PLG assets. Use when an agent must plan, script, capture, synthesize, edit, localize, review, or QA privacy-safe software demo videos with substantiated claims, accessible captions, screen/cursor direction, CTA variants, and stakeholder approval.
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," or "breadcrumb schema." For broader SEO issues, see seo-audit.
A social media operations automation skill supporting content generation, image generation, data management, and automated publishing on platforms such as Xiaohongshu, Douyin, WeChat Official Accounts, and Channels. Includes complete workflows for Tavily API search, content generation, image generation, HAP data management, and automated publishing. Adds a daily trending content recommendation feature. Image generation supports parallel generation, automatic downloads, and improvements such as automatically skipping existing images. Requires reading account persona settings from the HAP “账号人设” table; using local files is prohibited.
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For A/B test measurement, see ab-test-setup.
WeChat official account writing | long-form writing | polishing | rewriting and continuation — AI writing for long-form WeChat official account articles, generating a complete draft from a topic or outline, supporting rewriting, continuation, polishing, opening and ending optimization, with DeepSeek / GPT / Claude or an Agent writing on your behalf. For self-media authors, WeChat official account operators, and brand copywriters. Trigger words (triggering alone is limited to edits of an existing draft): 改写, 润色, 续写, 续一段, 往下写, 接着这段写, 重写开头, 改结尾, 调整语气, 这段润色下, 把这段改活泼点, 优化用词, 用 GPT 重写, 用 DeepSeek 重写. To write a new article, use aws-wechat-article-main (main calls this skill internally to generate the draft); for a multi-stage pipeline (write + review + layout + images + publish), also use main.
All-in-one TikTok Shop selling-video skill for any AI agent (Claude Code, Codex, WorkBuddy, OpenClaw). Find viral TikTok videos, research TikTok Shop products, shops, creators and live rooms, break down why a video sells (script, scenes, hooks, music), search the largest library of real high-GMV AI selling videos and their reverse-engineered prompts and adapt the closest match to your own product, replicate a winning video, turn product photos — or your own raw prompt and images — into AI selling / UGC / talking-head / product-demo videos, generate e-commerce images from a text prompt, upscale to 1080p or 2K, and download TikTok or Douyin videos. Keywords — AI selling video, TikTok viral replication, TikTok Shop product research, competitor shop analysis, creator and influencer ranking, AI selling video prompt library, product-to-video, UGC video generator, AI product image, TikTok video downloader. Use whenever the user needs TikTok e-commerce data, viral video research, or AI video/image generation.
ContentStudio is a tool to schedule social-media posts, manage the social inbox, and pull performance analytics across Facebook, LinkedIn, Twitter/X, Instagram, YouTube, TikTok, Pinterest, Threads, Tumblr, Bluesky, and Google Business Profile. Use when the user wants to list/create/delete/approve posts, find the best time to post, generate or edit images with AI, read and reply to DMs, comments and reviews, manage media, audit workspaces, accounts, campaigns, labels, categories, or team-members, or pull analytics reports (top posts, engagement, impressions, follower growth, AI insights, etc.) on their ContentStudio account.
Plan, analyze, and build professional DaVinci Resolve social edits from multicam video/audio folders, podcast/interview footage, vertical 9:16 deliverables, branded social promos, burned-in captions, B-roll/overlay coverage, Resolve timelines, FCPXML/EDL handoff, or FFmpeg preview renders. Use when Codex must avoid jump cuts, preserve narrative coherence, keep the speaker in frame, balance dialogue/music, create reviewable edit decisions, or automate Resolve media/timeline setup.
Apply Focus.AI brand guidelines to documents, presentations, websites, and other materials. Supports two sub-brands - Focus.AI Client (services, proposals, client work) and Focus.AI Labs (research, experiments, public content). Use when creating branded materials, applying visual identity, or generating content that needs to follow Focus.AI style. Trigger on "focus.ai style", "focus brand", "labs style", or requests for branded Focus.AI materials.
Use when planning, prompting, generating, editing, routing, finishing, or QAing AI-created images, GIFs, videos, style frames, image-to-video clips, social ads, cinematic brand assets, motion studies, or multi-provider generative media workflows using Codex imagegen, GPT Image, Sora, Grok Imagine, Veo, Luma, Runway, Higgsfield, Remotion, Playwright, ffmpeg, Figma, Canva, or Vercel.
Comprehensive GTM tracking testing and validation including automated Playwright headless testing, browser console testing, GTM Preview mode validation, and GA4 DebugView verification. Use when users need to "test GTM tracking", "validate dataLayer events", "debug GTM", "check if tracking works", "automated tracking tests", "run tracking tests without opening browser", or troubleshoot tracking issues. Prioritises automated testing over manual when possible.
Expert LinkedIn organic content strategist for B2B founders and GTM leaders. Use when the user asks about LinkedIn posting strategy, LinkedIn algorithm, LinkedIn hooks, LinkedIn carousels, LinkedIn content writing, LinkedIn profile optimization, LinkedIn engagement strategy, LinkedIn newsletter, LinkedIn comment strategy, or growing a LinkedIn audience. Also triggers on "LinkedIn post", "LinkedIn content", "LinkedIn hook", "LinkedIn algorithm", "LinkedIn carousel", "LinkedIn profile", "LinkedIn engagement", "LinkedIn reach", "LinkedIn followers", "LinkedIn headline", "LinkedIn banner", "write a LinkedIn post", "LinkedIn strategy". Do NOT use for LinkedIn Ads (use linkedin-ads skill) or LinkedIn outbound messaging/cold outreach sequences (use cold-email skill).
Remove AI tells from LinkedIn posts/comments: 2026 vocabulary density, reveal bridges, staccato fragments, stacked triads, performed sincerity. Tiered rewriter plus `--mode audit` LinkedIn post auditor and `--mode profile` voice builder. Not for drafting from scratch (use linkedin-post-writer) or beating AI detectors. Keywords: humanize, de-AI, post audit, post auditor, audit before posting.
Track which of your LinkedIn comments earned author replies. Flags the 6-24h warm-reply window where thread momentum peaks, classifies threads as hot/warm/cool/dormant, and routes warm ones to linkedin-reply-handler for follow-up drafts. Powered by Apify, no LinkedIn login. Triggers on "what threads need follow-up", "author replied", "monitor my comments". Not for analyzing likers on a post (use linkedin-engager-analytics).
Filter Etsy stores across multiple dimensions using the EHunt MCP tool `_ehunt_storeQuery` (display name “Etsy Store Query”), including sales, favorites, reviews, opening date, country, main category, and Raving/stars. Trigger when users mention EHunt Etsy stores, Etsy store search, Etsy seller, Etsy store rankings, Etsy stores by weekly sales, ehunt stores, Etsy Store Query, or `_ehunt_storeQuery`. Also trigger when users want to find Etsy stores, filter store data, or analyze store performance, even if they do not mention EHunt.
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches organized by category.
When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions “onboarding flow,” “activation rate,” “user activation,” “first-run experience,” “empty states,” “onboarding checklist,” “aha moment,” “new user experience,” “users aren't activating,” “nobody completes setup,” “low activation rate,” “users sign up but don't use the product,” “time to value,” or “first session experience.” Use this whenever users are signing up but not sticking around. For signup/registration optimization, see signup-flow-cro. For ongoing email sequences, see email-sequence.
When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.
Diagnose, design, script, produce, adapt, and quality-control product video advertisements from evidence-backed briefs. Use for physical-product, software, app, service, ecommerce, direct-response, brand-response, demonstration, testimonial, launch, and variant ad work where product truth, legibility, claims, platform delivery, and measurable iteration matter.
Transforms product documentation into sales-ready packages — a story explanation, charcoal gestural sketch art, and talking points — via a narrative-arc pipeline. USE WHEN sales, proposal, pitch deck, value proposition, sales narrative, sales deck, sales package, turn this into a pitch, create a sales story, sales materials, product pitch, transform docs to sales, sales script. NOT FOR Hormozi $100M frameworks, value equation, irresistible offer, or VOC mining, standalone diagrams or illustrations (use Art), or platform social posts.
Create video ads to exact platform specifications for TikTok, Instagram, YouTube, Facebook, and LinkedIn. Covers dimensions, duration limits, the AIDA framework, and caption requirements. Use for: video ads, social media ads, paid media creative, video marketing, ad production. Triggers: video ad, social media ad, TikTok ad, Instagram ad, YouTube ad, Facebook ad, LinkedIn ad, video creative, ad specs, paid media, video marketing, ad production, Reels ad, Stories ad, pre-roll, bumper ad
Create viral content frameworks with platform-specific patterns and posting schedules. Use when building a content playbook for TikTok, LinkedIn, X, Instagram, or YouTube, or when maximizing organic reach without paid promotion. Includes psychological hooks and algorithm-optimized formats.
End-to-end pipeline for writing and publishing an article to WeChat Official Account draft box. Use when user says "帮我写一篇新文章", "写文章发公众号", "配图排版发草稿箱", "直接发公众号", "配图发布", "write and publish", or any combination of writing + illustrating + posting to WeChat without manual confirmation steps.
Use when the user has a video's SRT subtitle file — a 王建硕 monologue / 讲解, OR a 对谈 / 访谈 where 王建硕 is one of the speakers — and wants to mine it into multiple standalone 微信公众号 articles, one article per distinct topic. Triggers — "把这个视频写成文章", "从字幕里挖文章", "这个 SRT 能写几篇", "把对谈写成文章", "/wjs-mining-articles <srt>".
Banner graphics for owned channels: website hero/section banner images, email header images, event and conference banners, sidebar house promos, and announcement bars, via Gemini 3.1 Flash image generation (default) or HTML/CSS. Covers standard sizes, Gemini ratios and cropping, CTA placement, responsive art direction, and email constraints. For paid display/IAB ads use ad-creative-design; for a coded above-the-fold section use hero-section; for a full email template use email-design. Trigger phrases: "design a banner", "create a website banner", "hero banner image", "email header", "event banner", "promotional banner", "web banner", "sidebar banner", "announcement bar", "Eventbrite banner".
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.
