Skills
96,770 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
When the user wants to design, test, or improve their app icon to increase tap-through rate and conversions in App Store search and browse. Use when the user mentions "app icon", "icon design", "icon A/B test", "icon variants", "tap-through rate", "icon conversion", "icon refresh", or wants to know what makes a good app icon. For screenshot optimization, see screenshot-optimization. For full listing A/B tests, see ab-test-store-listing.
Drafts engaging social media posts, writes hooks, suggests hashtags, creates thread structures, and generates companion images. Use when the user asks to write a LinkedIn post, tweet, Twitter/X thread, social media caption, social post, or repurpose content for social platforms.
Post-writing SEO validation with pass/fail checklist covering title tag length and keyword placement, meta description quality, heading hierarchy and keyword density, internal/external link audit with anchor text analysis, canonical URL verification, Open Graph meta tags (og:title, og:description, og:image), Twitter Card validation, structured data presence and validity, URL structure optimization, and image alt text presence. Produces prioritized fix list with specific recommendations. Use for ONE finished post when the user says "seo check", "validate seo", "on-page seo", "title tag check", "link audit". Not for a whole-site audit (blog-audit, claude-seo), AI-citation scoring (blog-geo), schema generation (blog-schema), or the delivery gates (blog_preflight.py).
Generate engaging short video scripts (30s-3min) for social media platforms like WeChat Channels, Douyin, Xiaohongshu, TikTok, and Reels. Use when user asks for "short video script", "WeChat/Douyin/TikTok/XHS content", "social media video content"
Auto-generate viral 9:16 YouTube Shorts (or TikTok / Reels clips) from a long-form video. Thin platform-aware wrapper around the AI Clipping skill — picks sensible defaults for short-form social platforms (9:16, 30–60s sweet spot) and delegates the actual highlight extraction + crop to muapi.ai's `/ai-clipping` endpoint.
Verify statistics and claims in blog posts by fetching cited source URLs and checking if the claimed data actually appears on the page. Extracts all load-bearing claims (statistics, product or policy claims, ranking and comparative claims, named sources), validates cited URLs before fetching, and scores match confidence (exact match 1.0, paraphrase 0.7-0.9, not found 0.0). Flags uncited claims as UNVERIFIED and marks a claim verified only when this run fetched the source and found the passage. Checks that a source says what the post says it says; it cannot prove the source is true or verify first-hand experience. Use when the user says "fact check", "verify statistics", "check sources", "factcheck". Report only; not for rewriting posts (blog-rewrite).
Score one blog post (or a folder of posts) on a 5-category 100-point scale covering content quality, SEO, E-E-A-T, technical elements, and AI citation readiness. Runs the deterministic analyzer first, then adds judgment and prioritized Critical/High/Medium/Low fixes. Advisory style diagnostics never infer authorship or affect the score. Exports markdown, JSON or table; works with MDX, markdown, HTML or a URL. Use when the user asks to analyze, score, rate or check the quality of specific posts ("analyze blog", "blog score", "check blog quality", "rate this post"). For a site-wide health check (orphan pages, cannibalization, stale content, schema across all posts) use blog-audit instead.
Full-site blog health assessment scanning all blog files for quality scores, orphan pages, topic cannibalization, stale content, and AI citation readiness. Runs canonical batch analysis before site-wide checks. Produces per-post scores and a prioritized action queue. Use when the user asks for a site-wide blog health check across many posts ("blog audit", "blog health", "audit all posts", "site audit of the blog"). For one post, or a quality score with fixes for a few named files, use blog-analyze instead.
Create a content brief for ONE planned post: target and secondary keywords, search intent, template choice, competitor gaps from the live SERP, sourced statistics to include, section plan, internal-link targets, and distribution ideas. Use when the user says "content brief", "blog brief", "SEO brief", "article brief". Not a skeleton only (blog-outline), a multi-post plan (blog-strategy, blog-calendar, blog-cluster), or the article itself (blog-write).
Audit one blog post file for AI-citation readiness (self-contained, sourced passages, entity clarity, structure, crawler access) and score it with an internal 0-100 heuristic plus per-surface notes for AI Overviews, AI Mode, ChatGPT, Perplexity, Claude, Gemini, and Copilot. Use when the user says "geo", "aeo", "ai citation", "citation audit", "chatgpt citation". Not for a site-wide audit, live AI-visibility tracking, or schema generation (use claude-seo seo-geo, blog-audit, blog-schema), and not a promise of citations.
When the user wants to improve their app's onboarding experience, increase activation rate, reduce Day 1 drop-off, or optimize the first-run flow. Use when the user mentions "onboarding", "first-run", "activation", "tutorial", "day 1 retention", "new user flow", "permission prompts", "sign-up conversion", "onboarding funnel", or "users dropping off early". For overall retention strategy, see retention-optimization. For paywall placement, see monetization-strategy.
Turn a long video into N viral-ready short clips with a single managed API call. Wraps muapi.ai's `/ai-clipping` endpoint, which handles transcription, highlight ranking through a virality framework (hook / emotional peak / opinion bomb / revelation / conflict / quotable / story peak / practical value), overlap dedupe, and vertical face-tracking auto-crop server-side. No local Whisper, no local LLM, no GPU.
Build a dated monthly or quarterly editorial calendar: which posts to publish or review when, content mix, templates, distribution timing, and a material-change review queue. Use when the user says "editorial calendar", "content calendar", "publishing schedule", "what should I write this month". Not for positioning or pillars (blog-strategy), SERP-validated cluster maps (blog-cluster), or detecting declining pages from Search Console exports (blog-decay). Publication frequency is not a ranking signal.
Write a new blog article from scratch for Google rankings and AI citations, then take it through the delivery gates. Generates the full article with template selection, answer-first formatting, Key Takeaways box, sourced statistics, licensed images, built-in SVG charts, optional FAQ and internal linking, in MDX, markdown or HTML. Use when the user asks to write a new blog post or article from a topic or brief ("write a blog post", "draft a new article", "/blog write"). Not for editing an existing post (blog-rewrite), and not for a standalone outline, brief or research request.
Paid Gemini image generation for blog heroes, inline illustrations, and OG cards (direct API by default, optional MCP for edits). Asks for explicit consent before the first paid call. Runs only on an explicit request: /blog image, "generate a blog hero image", "blog illustration", "edit this blog image", "OG image", or when blog-write or blog-rewrite needs a hero. Not for charts (blog-chart) or stock-photo search.
Detect keyword cannibalization across blog posts by extracting primary keywords from titles and headings, clustering semantically similar targets, and flagging posts competing for the same search intent. Supports a free local mode (file analysis) and a paid DataForSEO API mode that runs only after the user approves the call count. Outputs a severity-scored report with merge or differentiate recommendations. Use when the user says "cannibalization", "keyword overlap", "competing pages". Not a site audit (blog-audit) or cluster planning (blog-cluster); it changes no files or redirects.
Turn company facts, brand inputs, and stakeholder goals into a polished company overview deck with clear positioning, proof, and contact-ready closure. Use when the user asks for a company deck, corporate overview, company profile presentation, or brand deck (not a fundraising pitch or sales proposal). Create company decks with AI-native design and the highest aesthetic standards, powered by the K2F format and engine. Purpose-built for AI agents, K2F lets them focus on semantic content and design intent while automatically handling layout, typography, and formatting complexity.
Paid Gemini TTS audio for a finished blog post: summary, full read-aloud, or two-speaker dialogue, with an MP3 and an HTML5 embed. Asks for explicit consent before the first paid call. Runs only on an explicit request: /blog audio, "generate audio for this blog post", "narrate this blog post", "audio version of this post", or "podcast version of this post". Not for general speech or dictation questions.
ERP-informed outline generation with H2/H3 heading hierarchy, competitive content gap analysis, section-by-section word count targets, chart and image placement markers, optional FAQ question planning, and internal linking zones. Skeleton only: structure, H2/H3 hierarchy, word counts, optional FAQ slots. Use blog-brief instead if you need full competitive analysis, statistics research, and image suggestions. Lighter than a full content brief, generates article skeleton and structure only, ready for /blog write to consume. Use when user says "outline", "blog outline", "content outline", "structure blog", "plan sections", "article skeleton", "heading structure", "SERP analysis", "competitive outline", "plan article."
Turn an existing blog post into draft text for other channels: X threads, LinkedIn posts, Threads/Bluesky, short-video scripts, YouTube scripts, Reddit posts, newsletter excerpts, podcast scripts. Saves drafts to files; it never posts anywhere. Never invents personal stories or results: first-hand framing appears only when the user supplies it. Use when the user says "repurpose", "turn this post into a thread", "linkedin post from blog", "youtube script from post". Not for writing the blog post itself (blog-write) or scheduling.
Rewrite and optimize existing blog posts for Google SEO (May 2026 Core Update, E-E-A-T) and AI citation visibility as one SEO discipline. For AI-citation-only audit (no Google work), use blog-geo instead. Replaces fabricated statistics with sourced data, applies answer-first formatting, adds images, generates SVG charts, and updates modified dates only for substantive changes. Works with any blog format (MDX, markdown, HTML). Use when user says "rewrite blog", "optimize blog", "update blog", "improve blog", "fix blog".
When the user wants to optimize for local search, set up Google Business Profile, or build local citations. Also use when the user mentions "local SEO," "Google Business Profile," "Google Maps," "NAP," "citations," "local search," "local business," or "service area." For location pages, use programmatic-seo.
Credentialed Google API calls for a blog: PageSpeed Insights, CrUX history, Search Console performance and URL Inspection, GA4 organic traffic, Cloud NLP entities, YouTube video search, Google Ads Keyword Planner, and the Indexing API (job and livestream pages only). Uses the user's Google credentials, quotas, and sometimes billing, and asks for consent before the first call. Runs only on an explicit request: /blog google, "run PageSpeed on this blog URL", "pull my Search Console data", "inspect this URL's index status", "set up Google API credentials". Shares config with claude-seo at ~/.config/claude-seo/google-api.json.
Generate JSON-LD for ONE blog post (BlogPosting with Person, Organization, BreadcrumbList, ImageObject, VideoObject; FAQPage only as optional entity markup) in a single @graph, and check it against Google's current structured data support. Use when the user says "generate schema", "json-ld for this post", "blog schema". Not for auditing schema across a whole site or other schema types (claude-seo seo-schema), not for product pages, and not a promise of rich results: FAQ rich results ended 2026-05-07.
Create and manage writing personas with NNGroup 4-dimension tone framework (Funny-Serious, Formal-Casual, Respectful-Irreverent, Enthusiastic-Matter-of-fact). Personas define readability targets, sentence length distribution, vocabulary tier, contraction frequency, and summary box label. Used by blog-write and blog-rewrite to enforce consistent voice. Use when the user says "create persona", "use persona", "list personas", or wants tone sliders and writing rules saved as structured JSON. Not for measuring style from existing posts (blog-style) or for audience, positioning, and taboo-phrase context files (blog-brand).
Build a blog-level strategy for a niche or business: audience segments, 3-5 content pillars with hub-and-spoke clusters, competitive gaps, measurement plan, and a 90-day roadmap. Use when the user says "blog strategy", "content strategy", "blog positioning", "content pillars", "what should I blog about". Not for a dated publishing schedule (blog-calendar), SERP-validated cluster maps (blog-cluster), or a brief or outline for one post (blog-brief, blog-outline). Makes no promise of rankings or AI citations.
When the user wants to improve their app's star rating, increase ratings volume, optimize when and how they prompt users for a review, or recover from a bad rating period. Use when the user mentions "app rating", "star rating", "review prompt", "SKStoreReviewRequest", "In-App Review API", "ask for review", "low rating", "rating drop", "get more reviews", or "recover from 1-star". For responding to reviews, see review-management. For overall ASO health, see aso-audit.
Track reviews, ratings, sentiment, and brand mentions across Google Maps, Booking.com, TripAdvisor, Facebook, Instagram, YouTube, and TikTok. Use when user asks to monitor brand reputation, analyze reviews, track mentions, or gather customer feedback.
This skill should be used when the user asks to "make a Reels/TikTok/YouTube Shorts video", "build a short-form video template", "write a hook for a short", "edit for retention", "add pattern interrupts", "make a video loop", "fix the first 3 seconds", "pace cuts for a vertical video", or "set up 9:16 safe areas". Covers the hook→retention→loop grammar of vertical short-form (distinct from a launch hype film).
Build a local SEO strategy covering Google Business Profile, local citations, reviews, and NAP consistency. Use when the user asks about local SEO, Google Business Profile, Google Maps ranking, local pack, NAP consistency, local citations, review strategy, or ranking for "[service] near me" searches
Semantic topic cluster planning and automated execution engine for claude-blog. Performs SERP-based keyword research, groups keywords by search intent and SERP overlap, builds a hub-and-spoke cluster architecture, generates an interactive SVG cluster map, and executes the full cluster by orchestrating blog-write calls with shared cluster context and automatic internal-link injection. Fills the strategy-to-execution gap: blog-strategy plans the blueprint, blog-cluster builds the house. Use when user says "blog cluster", "topic cluster", "content cluster", "cluster plan", "cluster execute", "cluster map".
When the user wants to optimize their subscription business end-to-end — from trial start through renewal, cancellation, and win-back. Use when the user mentions "subscription lifecycle", "trial conversion", "churn", "cancellation", "win-back", "lapsed subscribers", "dunning", "billing retry", "grace period", "renewal rate", "subscriber LTV", or "resubscribe". For paywall design and pricing strategy, see monetization-strategy. For subscription analytics dashboards, see app-analytics.
Salesforce Data Cloud Act phase. Use this skill when the user manages activations, activation targets, data actions, or downstream delivery of Data Cloud audiences and data. TRIGGER when: user manages activations, activation targets, data actions, or downstream delivery of Data Cloud audiences and data. DO NOT TRIGGER when the task is segment creation (use segmenting-datacloud), data retrieval/search work (use retrieving-datacloud), or STDM/session tracing (use observing-agentforce)
When the user wants to monitor competitor apps on an ongoing basis — tracking metadata changes, keyword shifts, screenshot updates, rating trends, or new features. Use when the user mentions "competitor monitoring", "track competitors", "competitor alert", "competitor changed their title", "watch a competitor app", "competitor weekly report", "competitive intelligence", or "what changed in competitor's listing". For a one-time deep competitive analysis, see competitor-analysis. For market-wide chart movements, see market-movers.
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An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.