Skills
96,981 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Query historical keyword search volume with Jungle Scout, returning precise Amazon keyword search volume trends in 7-day intervals across 10 marketplaces, including the US, UK, Germany, and Japan. Trigger this skill when the user mentions keyword search volume trends, historical search volume, changes in search popularity, keyword seasonality, search volume fluctuations, Jungle Scout search volume, keyword search volume history, keyword trend, search volume over time, seasonal search volume, or keyword popularity trend. Trigger it even if the user does not explicitly mention “Jungle Scout,” as long as they want to see how an Amazon keyword’s search volume changes over time.
Market research specialist focused on comprehensive market analysis, consumer behavior insights, and market opportunity identification. Excels at quantitative market sizing, qualitative consumer research, and strategic market positioning analysis.
Apply the user's Chinese writing style when writing, translating, editing, proofreading, polishing, or publishing Chinese content, including blog posts, articles, subtitles, captions, tweets/X posts, threads, newsletters, and social posts. Enforce punctuation rules, especially Chinese curved quotes, halfwidth dash " - ", ASCII ellipsis "......", and no leftover fullwidth/English punctuation in Chinese body text
Use when producing UGC-style creator videos with Scenario: a talking-head ad or testimonial from a portrait and a script, a founder clip, a product demo or unboxing, a reaction or before-and-after cut, a faceless voiceover over b-roll, or vertical social video for TikTok, Reels, or Shorts that should feel filmed on a phone rather than produced. Keywords: UGC, creator ad, talking head, testimonial, avatar, lipsync, founder video, social proof, faceless voiceover, organic, vertical video
Build a brand's messaging hierarchy — taglines, value propositions, key messages, and proof points for each audience. Use when the user says "brand messaging", "messaging framework", "value proposition", "tagline", "brand tagline", "key messages", "messaging hierarchy", "what should we say about our brand", "brand copy foundation", "messaging architecture", "elevator pitch", "one-liner", "brand statement", or needs consistent language across all communications. Also use when messaging feels inconsistent across channels or teams.
Define and sharpen a brand's market positioning — where it sits relative to competitors, what it owns, and how it differentiates. Use when the user says "brand positioning", "positioning statement", "where do we sit in the market", "how are we different", "differentiation strategy", "positioning map", "competitive positioning", "what space do we own", "brand territory", "we're too similar to competitors", "help me position this brand", or wants to find a defensible place in a crowded category.
Generate 30+ LinkedIn posts that attract your target prospects. Creates industry insights, thought leadership, engagement prompts, and comment strategies. Use when building personal brand to attract inbound leads through social selling.
Google Maps scraper for lead generation. Turns a business type and a place into a clean CSV of local businesses by driving the gosom/google-maps-scraper engine, running locally in Docker as a REST API on localhost:8080. Returns 8 lead fields by default (name, phone, email, website, category, address, rating, and review count), plus optional Instagram, Facebook, and LinkedIn profiles or all ~34 raw fields. Use when the user wants a lead list, “a list of [businesses] in [place],” local business data, contact enrichment for places (emails, phones, social profiles), or a whole-city run beyond Google’s ~120 results per search. Do not use for scraping Instagram, TikTok, YouTube, X, or any other social media platform directly
Jungle Scout keyword Share of Voice analysis returns brand voice share across the top 3 pages of Amazon search results (organic/sponsored/combined), exact 30-day search volume, median PPC bids, and TOP3 ASIN click and conversion data across 10 marketplaces. Trigger this skill when users mention brand market share, brand voice share, brand distribution in search results, Share of Voice, SOV analysis, brand competitive landscape, ad placement share, organic ranking brand share, PPC bid analysis, brand dominance analysis, keyword share of voice, brand visibility, organic vs sponsored share, brand dominance, PPC bid analysis, search result brand distribution, competitive landscape, weighted SOV, or top ASIN clicks conversions. Trigger this skill even if the user does not explicitly mention "Share of Voice" or "SOV," as long as their request involves analyzing brand market share or the competitive landscape in the search results for an Amazon keyword.
Full brand strategy workflow for agencies and brand consultants. Acts as a senior brand strategist — collects client information through a structured questionnaire, then generates a complete, polished brand strategy report. Use this skill whenever a user says "brand strategy", "create a brand report", "build brand strategy for my client", "brand questionnaire", "I have a new branding client", "help me do brand strategy", "brand identity strategy", "write a brand strategy document", or shares a client brief and wants a strategy output. Also triggers when a user uploads or pastes a completed brand questionnaire and asks to turn it into a report. Always use this skill for any brand strategy task — even casual mentions like "I need to do strategy for this brand" or "client filled the form, make the report".
Write landing page copy with attention to the hero, value proposition, social proof, objection handling, and conversion-focused CTAs. Use this skill whenever the user wants to write a landing page, sales page, hero section, or any conversion-focused web copy. Triggers on landing page, sales page, hero copy, value proposition, headline, subheadline, hero section, CTA copy, conversion copy, opt-in page, squeeze page. Also triggers when the user has a marketing campaign or product launch needing dedicated conversion copy. Use `cro-optimization` instead when the page already exists and the ask is to lift its conversion rate through testing rather than to write the copy
Identifies high-quality leads for your product or service by analyzing your business, searching for target companies, and providing actionable contact strategies. Perfect for sales, business development, and marketing professionals.
This skill should be used when the user asks to "prepare conference presentation", "create presentation slides", "design poster", "make academic poster", "write promotion content", "create Twitter thread", or mentions post-acceptance conference preparation. Provides comprehensive workflow for presentation, poster, and promotion content creation.
Query Walmart product details through WallySmarter, including price history and sales trends. Trigger this skill when the user mentions Walmart product details, Walmart product data, WallySmarter, Walmart price trends, Walmart sales trends, Walmart product detail, Walmart price history, Walmart sales trend, or WallySmarter product. Trigger it even if the user does not explicitly mention "WallySmarter," as long as they want to view details, historical price changes, or sales trends for an individual Walmart product.
Guide users through defining their pricing strategy for an AI product or SaaS. Covers billing model selection (usage-based, subscription, hybrid), subscription tier pricing, credit/overage costs, real-time vs. invoice billing trade-offs, existing PSP integration, custom currency vs. fiat, and pricing dimensions. Ends with a personalised pricing strategy summary, MRR projection, visual output (HTML or PDF), and tool recommendations. Use when a user wants to define their pricing, figure out how to charge for their AI product, decide between billing models, understand the real-time vs. invoice billing trade-off, or evaluate what tools to use for monetisation.
Assess the health and consistency of an existing brand — identity, messaging, voice, positioning, and market perception. Use when the user says "brand audit", "brand review", "assess our brand", "is our brand consistent", "brand health check", "brand analysis", "something's off with our brand", "our brand feels outdated", "brand diagnosis", "review our brand", "brand gap analysis", or wants to understand where their brand is strong and where it needs work before investing in brand development.
End-to-end workflow for public account and self-media content. Automatically matches the user's request to article writing, cover images, in-article illustrations, or style extraction. Supports multiple writing styles. Use when the user mentions writing a public account post, technical blog, account cover, in-article illustrations, step diagrams, presentation graphics, process diagrams, analyzing writing style, cloning a writing style, imitating viral content, or extracting a style. See the reference directory.
Inspects PostHog Web analytics Live tab data — current users online, last-30-minutes pageviews, top pages, referrers, devices, browsers, countries, bot traffic, and the per-minute bot/users charts. Use when the user asks "who is on my site right now?", "what is happening live?", "what bots are crawling me?", asks about the "live tab" / "live dashboard", wants live numbers (last 30 min), or wants help filtering or drilling into the live view. Also covers building product-analytics insights that mirror what the tiles show.
Comprehensive marketing expertise combining campaign execution, strategy frameworks, psychological principles, and 140+ marketing tactics. Use when planning campaigns, developing content strategy, applying behavioral science, generating marketing ideas, or building go-to-market strategies. Covers email, social, SEO, paid ads, content, and psychology-driven optimization.
Use when asked to "strategic narrative", "Andy Raskin", "tell our company story", "write a pitch deck", "explain why customers should care", or "movement narrative". Helps craft compelling narratives that define movements rather than just selling products. The Strategic Narrative framework (created by Andy Raskin) transforms pitches from feature lists into stories about change.
Define a brand's target audience with deep personas, psychographics, and ICP (Ideal Customer Profile). Use when the user says "target audience", "ideal customer", "customer persona", "audience persona", "ICP", "who is our customer", "define our audience", "audience research", "buyer persona", "who should we be targeting", "audience profile", "customer profile", "who buys this", or needs to understand their audience more deeply before investing in brand or marketing work.
Craft a brand's origin story, founder narrative, and "why we exist" statement. Use when the user says "brand story", "origin story", "founder story", "why we exist", "about us", "our story", "company narrative", "brand narrative", "write our about page", "tell our story", "founding story", "brand history", or wants to articulate the deeper purpose and human story behind the brand. Also use when the About Us page feels generic or corporate and needs a rewrite.
Analyze how competitors present their brand — identity, messaging, positioning, voice, and visual style — to find gaps and opportunities. Use when the user says "competitor brand analysis", "analyze competitor brands", "how do competitors position themselves", "competitor messaging", "competitor identity", "what are competitors saying", "benchmark competitors", "competitive brand landscape", "how do we compare to competitors", "competitive audit", or wants to understand the brand landscape before defining their own position.
Create ridiculously good content using Ann Handley's "Everybody Writes" methodology—practical, reader-focused writing that serves your audience and achieves your goals. Use when: **Write blog posts** that engage and convert readers; **Create email content** that gets opened and clicked; **Craft social media posts** that stop the scroll; **Develop website copy** that speaks to your audience; **Write thought leadership** that builds credibility
Expert in building products that wrap AI APIs (OpenAI, Anthropic, etc.) into focused tools people will pay for. Not just 'ChatGPT but different'—products that solve specific problems with AI. Covers prompt engineering for products, cost management, rate limiting, and building defensible AI businesses. Use when: AI wrapper, GPT product, AI tool, wrap AI, AI SaaS.
Research high-performing YouTube videos in a niche using TubeLab's outlier detection API. Identifies outlier videos, analyzes top 3 relevant videos with AI, and generates reports with actionable hook formulas. Use when asked to: - Find trending videos in a YouTube niche - Research competitor content - Discover viral video patterns - Generate content ideas based on what's working - Run YouTube research - Find outlier videos - Analyze hooks and content structure Triggers: "youtube research", "find outlier videos", "research YouTube trends", "what videos are performing well", "find content ideas for my channel", "youtube trends"
Fetch Google review ratings and review counts for businesses via DataForSEO API. Use when the user asks to check Google reviews, get review counts, compare business ratings, audit Google Maps presence, or analyze competitor reviews.
Define how multiple brands, sub-brands, and product lines relate to each other under one organization. Use when the user says “brand architecture,” “sub-brand,” “brand portfolio,” “master brand,” “house of brands,” “branded house,” “product naming system,” “how do our brands relate,” “parent brand,” “brand hierarchy,” “brand family,” “we have multiple products and need a naming system,” “brand extension,” “new product launch under existing brand,” or when a company has grown beyond a single brand and needs a system to manage brand relationships.
/c-level-agents:cco-review [plan] — Retention-obsessed Chief Customer Officer interrogation of any plan that touches customer retention, segmentation, CS team sizing, or CS team hiring. Use when gross retention is slipping, before approving CSM headcount, or when deciding which customer segments to keep or fire.
Route broad product and growth marketing asks into one operating mode, one primary lane, and one reusable operator packet across launch planning, conversion surfaces, lifecycle/retention, acquisition/content, and measurement/experiments. Use when the user needs general marketing help for a website, SaaS product, funnel, onboarding flow, pricing page, campaign, or launch and the first job is deciding the right next brief with owner, dependencies, approvals, and proof instead of producing channel soup. Triggers on: marketing plan, GTM help, launch brief, pricing page refresh, lifecycle email strategy, conversion help, campaign measurement, content plan. Route Steam/store-page game launch work to `steam-store-launch-ops` and backlog/milestone shaping to `task-planning`.
Films a web app as narrated, zooming, cursor-driven demo videos with retina screenshots, either from a repo it builds and mocks or from a live URL as it is served. Use when the user asks for a demo video, product video, walkthrough, screencast, screen recording of an app or of a URL, hero or landing-page footage, app screenshots for a website, "show off this feature", "record a demo of <url>", or wants to add, re-film, re-narrate or fix a demo scene.
Continuously collects over 1,000 daily articles with 100,000+ reads from public WeChat accounts across the internet and recommends popular articles that reach 100,000+ reads. Use when users want popular WeChat articles across all fields, daily recommendations of articles with 100,000+ reads, or viral articles in a specific field
Create, optimize, and automate Instagram content including Reels, Stories, carousels, and feed posts. Use when someone asks to "grow on Instagram", "create Instagram Reels", "Instagram content strategy", "Instagram API integration", "automate Instagram posting", "Instagram analytics", or "Instagram marketing". Covers Reels-first strategy, visual content guidelines, Instagram Graph API, and growth tactics.
Plan and run UGC-style creator ads and social proof videos with genmedia. Use this for direct-to-camera creator scripts, talking-head ads, product demos, testimonials, founder clips, unboxing, reaction, before-after, faceless voiceover, and short vertical social videos.
Audit an AEM Edge Delivery Services page for content quality, SEO, accessibility, performance, and EDS best practices. Produces a prioritized fix list with specific remediation steps. Use when reviewing page quality, preparing for launch, or optimizing existing content.
The consumer panel. Spins up a swarm of buyer sub-agents (default 100, --quick for 20) trained on the user's target customer, each with a different income, age, buying behaviour and objection, shows every one the same pitch, and runs the business through 100 buyer scenarios to see who buys, who doesn't, and why. Tallies the answers into buy rates by segment, the reasons people pass in their own words, what would flip a no, and price answers for founder-pricing. Use when the user says "would people buy this", "test it on customers", "run the consumer panel", "simulate buyers", "who is my customer", or "validate demand".
When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.
Plan and execute a brand transformation — from diagnosis to new brand definition to rollout. Use when the user says "rebrand", "rebranding", "brand refresh", "update the brand", "modernize the brand", "our brand is outdated", "we've outgrown our brand", "the brand needs to change", "brand transformation", "pivot the brand", "we're changing the brand", "the old brand doesn't fit anymore", or when a brand has evolved in direction, audience, or market position and needs its identity to catch up
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," or "breadcrumb schema." For broader SEO issues, see seo-audit.
Full-pipeline App Store opportunity research. Discovers underserved niches, analyzes competitor gaps, produces revenue-validated top-3 opportunity reports, writes MVP PRDs, and builds working prototypes on Rork (https://rork.com/?ref=frederik) — all automated through browser research.
Use when asked about "pricing strategy", "willingness to pay", "value metric", "packaging tiers", "good better best pricing", "subscription vs usage pricing", or "price before product". Helps design products customers will pay for and choose pricing models that capture value. Based on Madhavan Ramanujam's Monetizing Innovation framework from Simon-Kucher.
Master email marketing from subject lines to sequences. Templates for welcome emails, nurture campaigns, sales emails, and newsletters that get opened, read, and clicked. Use when: Writing email subject lines that get opens; Creating welcome email sequences; Building nurture and sales sequences; Writing newsletters that engage; Re-engagement and win-back campaigns
Implement proven sales methodologies (MEDDIC, BANT, Sandler, Challenger, SPIN) across your team. Generate framework-specific questions, score deals, train reps, and enforce consistent qualification. Use when implementing or optimizing sales processes.
Audit and update metadata across multiple AEM Edge Delivery Services pages. Scans pages via the query index, identifies missing or inconsistent metadata (titles, descriptions, og tags, robots), and generates a corrected bulk metadata spreadsheet. Use when standardizing metadata across a site, preparing for launch, or fixing SEO issues at scale.
Finds the price buyers will actually pay. Reads the consumer panel's four price answers per buyer into a Van Westendorp price-sensitivity range (too cheap, a bargain, getting expensive, too expensive), sets it against what competitors really charge and against the CFO's margin, and recommends a price, a price ladder (good / better / best) and an opening offer to test. Use when the user says "how much should I charge", "price this", "is $X too expensive", "pricing strategy", "what price", or after the consumer panel.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.