Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
This skill should be used when the user asks to "create a challenge funnel", "build a 5-day challenge", "bootcamp funnel", "challenge launch", or mentions challenges, bootcamps, or multi-day engagement funnels. Creates challenge funnels that activate prospects, build community, and convert to core offers.
Expert in building and selling Notion templates as a business—not just making templates, but building a sustainable digital product business. Covers template design, pricing, marketplaces, marketing, and scaling to real revenue. Use when: notion template, sell templates, digital product, notion business, gumroad
Create research-backed buyer personas that drive real marketing and product decisions. Combine Buyer Personas methodology with Jobs-to-be-Done to build profiles based on actual behavior, not demographics fiction. Use when: **Starting customer discovery** to define who you're validating with; **Marketing campaign planning** to target the right messages to the right people; **Content strategy** to create content that resonates with specific audiences; **Product roadmap prioritization** to build fea...
Generate real estate, architecture, and interior design showcase video prompts for Seedance 2.0 (Higgsfield). Use when users want property tours, real estate listings, architecture showcases, interior design videos, home staging content, property marketing, virtual tours, construction reveals, or any real estate/architecture video. Trigger for real estate, property, houses, apartments, architecture, interior design, house tours, listing videos, property marketing, virtual tours, construction, renovations, home staging, or any real estate/architecture video request. This also applies to requests like “make a video for my listing” or “showcase this property.”
Compare two Google Search Console page exports (current vs previous period) to flag pages whose clicks or impressions fell by a chosen threshold, with a triage hint (refresh, query shift, consolidate, prune). The 20% default is a screening heuristic, not proof of decay. Use for "/blog decay", "content decay", "QoQ decline", "refresh declining posts". Needs two GSC exports; not for diagnosing a single traffic drop live (blog-google) or rewriting posts (blog-rewrite).
Manage Meta Ads (Facebook + Instagram) — performance, ROAS, CPM, frequency, audience overlap, learning phase, creative fatigue, budgets, ad sets, campaigns, ads. Use for any mention of Meta Ads, Facebook Ads, Instagram Ads, ROAS, CPM, ad spend, or campaign settings on Meta.
Define the smallest viable experiment and MVP for a selected one-person company opportunity. Use when Codex needs to explain what MVP means when needed, verify prerequisites, ask one question at a time, present multiple MVP options, and write user-confirmed outputs into `opc-doc/`.
Orchestrate the full one-person company workflow across all OPC skills. Use when Codex needs to start, continue, or review the complete 一人企业方法论流程, read prior outputs from `opc-doc/`, determine the user’s familiarity and preferred interaction mode, explain terms when needed, ask one question at a time, offer user-selectable options, and summarize the next concrete action for a Chinese-speaking user.
Validate whether a problem is worth solving before building anything. Use when asked to validate a problem, assess problem-solution fit, decide whether to build something, or evaluate if a problem is real. Scores problems on frequency, intensity, willingness to pay, and existing workarounds
Fetch website traffic estimates (monthly visits, traffic sources, top countries, keywords, engagement, ranks) for any domain from SimilarWeb. Use when the user asks about a domain's traffic, monthly visits, traffic sources, audience countries, or wants to compare or benchmark sites against competitors.
Route multi-step marketing, product, or business challenges to the right sequence of ClawFu skills. Recommends which frameworks to combine, in what order, with handoff outputs between steps. Use when: planning a product launch end-to-end, combining positioning + offers + launch skills, running a customer-validation sprint, creating a content strategy pipeline, deciding which skills to chain for a complex project, or orchestrating a sales-enablement playbook.
Find sites ranking for target keywords, score every prospect with Ahrefs domain authority and page-level traffic, identify the strongest pitch angle per row ("links to competitor", "mentions brand without linking", "top-3 SERP", "resource page", "outdated content"), generate brand-voice-matched outreach emails using an outreach-type-aware template (unlinked-mention claim, competitor-link replacement, resource-page inclusion, outdated-content replacement, topical niche-edit), and propose a concrete in-article link placement as three artifacts — the verbatim source sentence, the same sentence rewritten with the link spliced in, or a fully drafted new insertion if no natural fit exists. Use when user asks to find link building opportunities, prospect link partners, recover unlinked brand mentions, replace competitor links, build a tiered outreach list, or run cold email outreach for SEO link building.
Helps developers integrate the Channel3 API for product search (text, image, semantic, and agentic), “more like this” recommendations, multi-merchant offer comparison, URL-to-product lookup, conversational shopping agents, live price and availability webhooks (product subscriptions), price history, click/transaction reporting, and affiliate commissions. Channel3 is a universal product catalog with TypeScript and Python SDKs plus a React component library (shadcn registry). Use when writing integration code, building shopping features or AI shopping agents, migrating to Channel3 SDK 4.0, or when the user mentions alternatives like Shopify Storefront API, Algolia, Amazon PA-API, or web scraping for product data.
Opt-in fixer (the /claude-seo-ai:fix command). Applies the safe, deterministic SEO/AI-search fixes from a persisted audit to the user's site — meta viewport/charset/lang, JSON-LD, robots.txt AI directives, hreflang, sitemaps, OG/Twitter cards, image dimensions, canonical, AI discovery files — through the adapter that matches the platform (local files, Shopify theme/Admin, WordPress REST/WP-CLI, page APIs, or step-by-step instructions). Dry-run preview by default; writes only after explicit per-change confirmation. Runs only when the user invokes it — never auto-triggered
Document your business model on one page and systematically de-risk it. Master Ash Maurya’s adaptation of Business Model Canvas, optimized for startups and uncertainty. Use when: **Starting a new venture** to articulate and test your business model; **Preparing for customer discovery** to document hypotheses to validate; **Making pivot decisions** to compare alternative business models; **Investor conversations** to communicate your model concisely; **Aligning the team** to get everyone on the same page.
Master product positioning using April Dunford’s proven 5+1 framework from “Obviously Awesome.” Transform how customers perceive your product by deliberately setting the right context. Use when launching a new product and defining its market position; current positioning feels “off” and customers don’t “get it”; facing price resistance or wrong competitor comparisons; pivoting to a new market or segment; or preparing a sales pitch and needing a positioning foundation.
Build a phased reputation recovery plan after a crisis — from damage assessment through stakeholder communication, trust-rebuilding actions, and sentiment tracking. Use when: rebuilding brand reputation post-crisis, designing a public apology and accountability strategy, creating stakeholder-specific recovery communications, tracking sentiment recovery metrics, planning a PR damage-control roadmap, or recovering from a data breach, product recall, or public backlash.
Prepare and conduct user interviews that extract truth, not validation. Use when asked to create an interview guide, prepare for user interviews, plan customer discovery, or talk to users. Built on The Mom Test and YC's Five Questions framework for startup customer development.
Analyze paid advertising performance across channels and recommend budget reallocation to maximize ROAS and minimize CAC. Use when: planning quarterly ad budget allocation, diagnosing underperforming ad channels, deciding whether to scale spend on a channel, calculating marginal ROI across Google Ads, Meta, LinkedIn, or TikTok, rebalancing media mix after performance shifts, or setting up a test-and-scale framework for new channels.
Produce honest product reviews and buying guides without fabricated first-hand experience, using disclosed evidence tiers: verified specs, owner-experience synthesis at scale, expert triangulation, and hands-on only when true. Use this skill whenever the user wants to write product reviews or buying guides without hands-on access, set up a review methodology, add evidence disclosure to review content, align reviews with Google's reviews system or FTC affiliate disclosure expectations, or decide when Review and Product schema are honest to use. Triggers on product review, buying guide, best-of list, review methodology, evidence basis, hands-on testing, we tested, affiliate review site, review disclosure, methodology block, original research, reviews system. Also triggers when review content claims testing that did not happen, or when an affiliate site needs a trust mechanism that survives scrutiny.
Analyze and score only a page's AI-search visibility (GEO/AEO) — answer extractability, fact density, AI-crawler access and Google AI-feature snippet eligibility, entity linking, AI discovery files, and agent-readiness — and report an AI Visibility score with a citability breakdown, plus optional unscored probes (web-search presence, Search Console generative-AI impressions). Read-only. Use for "will AI engines cite this?", GEO/AEO, or ChatGPT/Perplexity/Google AI Overviews/Gemini optimization.
Route product-growth requests to one Gingiris specialist skill. Use when broad or explicit requests about launch, Product Hunt, GitHub/open-source growth, SEO/GEO, B2B/PLG, ASO, interviews, competitors, KOL, UGC, community, content, backlinks, or README conversion, including 出海增长、产品发布、找增长渠道、竞品分析、 用户访谈、社区运营. Ask short multiple-choice questions only when the route is unclear; then load and run one specialist rather than the full collection.
Generate LinkedIn content graphics using each::sense AI. Create professional post images, article headers, company banners, event promotions, thought leadership visuals, and personal brand content optimized for LinkedIn's professional audience.
Product Hunt launch optimization with specific specs, timing, and gallery strategy. Covers taglines, gallery images, maker comments, and launch day tactics. Use for: product launches, startup launches, side project launches, Product Hunt optimization. Triggers: product hunt, ph launch, product hunt launch, launch strategy, product launch, startup launch, product hunt tips, product hunt gallery, ph optimization, launch day, product hunt maker
Generate advertising video prompts for e-commerce products using Seedance 2.0 (Higgsfield). Use when the user wants a product ad, e-commerce video, product showcase, unboxing, product demo, shopping ad, fashion ad, beauty ad, food ad, or any commercial product video for online sales. Triggers include product ads, e-commerce, product showcases, Amazon videos, Shopify ads, Instagram shops, TikTok shops, product commercials, fashion videos, beauty ads, food ads, product demos, dropshipping videos, or any product promotion video request. Also triggers for requests like “make a video for my product” or “product promotion.”
Publish organic TikTok content (videos, photos, carousels) through the TikTok-compliant interactive posting form via the Hyper MCP. Use when the user wants to post a video to TikTok, share photos on TikTok, upload to TikTok, or any phrase like "post this to TikTok" / "share on TikTok" / "put this on my TikTok". For paid TikTok advertising campaigns, use the `tiktok-ads` skill instead.
Search YouTube, read your own channel and uploaded videos (stats, comments), and upload new videos via the YouTube Data API v3. Use when the user mentions YouTube, "my channel", "my videos", searching YouTube, video views / likes / stats, uploading a video to YouTube, or checking how a published video is doing.
Generate on-brand ad creatives — visuals + copy — for Google, Meta (Facebook / Instagram), and other paid platforms via the Hyper MCP. Extracts brand identity from a website, writes ad copy variants, and produces brand-consistent images using reference-based image generation. Use when the user asks for ad creative, ad copy variants, RSA headlines, Meta ad creative, display ads, carousel ads, or A/B test variants.
Audit a website or web codebase for SEO and AI-search (GEO/AEO) — produces two independent 0-100 scores (Search SEO + AI Visibility) plus a prioritized, evidence-backed report persisted on disk. Read-only; never writes to the project. Use when the user asks to audit, analyze, check, or score a site's SEO, structured data/schema, meta tags, Core Web Vitals, robots.txt, sitemaps, or AI discovery files, or how it ranks in Google and is cited by AI engines (ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude).
When the user wants to build personal brand, thought leadership, or IP as a founder on Twitter/X or LinkedIn. Also use when the user mentions "founder brand", "personal content", "build audience", or "grow my following".
Expert patterns for HubSpot CRM integration, including OAuth authentication, CRM objects, associations, batch operations, webhooks, and custom objects. Covers Node.js and Python SDKs. Use when: hubspot, hubspot api, hubspot crm, hubspot integration, contacts api.
Make your messages unforgettable using the Heath brothers' SUCCESs framework. Use when: crafting a core message for a product, campaign, or company that needs to stick; presenting complex ideas to audiences who may forget 90% of what you say; writing headlines, taglines, or slogans that people remember and repeat; training or educating when retention matters more than coverage; pitching investors or stakeholders where one memorable idea beats ten forgettable ones
Compatibility alias for `marketing-automation`. Use when an existing prompt, setup surface, workflow, or legacy catalog entry explicitly references `marketing-skills-collection` but the real need is still broad product or growth marketing routing across CRO, copywriting, SEO, lifecycle messaging, analytics, pricing, launches, retention, and experiments. Prefer `marketing-automation` for canonical general use. Triggers on: marketing-skills-collection, legacy marketing skill name, old marketing prompt pack, migrate marketing alias.
Expert pricing strategy and monetization guidance for SaaS and digital products. Use when designing pricing tiers, creating pricing pages, setting value metrics, developing bundle strategies, planning price increases, writing pricing copy, analyzing competitive pricing, or optimizing annual vs monthly positioning. Use for packaging decisions, discount policies, enterprise pricing, and behavioral pricing tactics
Design products around price using Madhavan Ramanujam's "Monetizing Innovation" methodology—determine willingness to pay before you build, not after. Use when: **Set pricing for a new product** before or during development; **Validate willingness to pay** before investing in features; **Structure pricing tiers** (Good-Better-Best) for different segments; **Choose the right monetization model** (subscription, usage-based, freemium, etc.); **Diagnose why a product isn't monetizing** as expected
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.
