Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Create remarkable products and experiences that spread through word of mouth using Seth Godin's Purple Cow methodology Use when: **Launching a new product** and need it to stand out in a crowded market; **Differentiating your brand** from competitors who all look the same; **Escaping commodity status** where you compete only on price; **Planning a marketing strategy** with limited advertising budget; **Finding your remarkable angle** when "good enough" isn't working
Audit and generate sitemaps and discovery files — validate XML sitemap presence/size/extensions/lastmod, check robots.txt referencing and sitemap-to-canonical consistency, reconcile orphans against the link graph, and produce repaired sitemap entries plus a robots.txt Sitemap line. Module M17. Feeds the Search SEO score.
A Temu competitor and lowest-price research tool. Use this skill when users need to find competitors on Temu, get the lowest price (the “卷王价”), or analyze the competitive landscape. Enter product keywords to get a competitor list, lowest price, and summaries of key selling points, providing lowest-price data for price calculations.
Design and optimize self-reinforcing growth systems using the Reforge methodology—shift from linear funnels to compounding loops where outputs become inputs for sustainable, defensible growth. Use when: **Analyze your current growth model** and identify if you have a loop or funnel; **Design a growth loop** for a new product or feature; **Diagnose why growth isn't compounding** despite acquisition efforts; **Identify the right loop type** for your business model; **Optimize loop velocity** to acc...
Analyze LinkedIn performance and manage engagement through Publora. Use when the user asks how a LinkedIn post or account performed (impressions, reach, reactions, comments, reshares, follower growth) or wants to react, comment, reshare or resolve an @mention. Statistics run over the REST API, engagement over MCP tools. Not for creating posts (use linkedin-post).
Design value propositions for candidate customer segments and help the user choose the strongest one. Use when Codex needs to explain jobs, pains, and gains when needed, check niche-positioning prerequisites, ask one question at a time, present multiple value-proposition options, and write user-confirmed outputs into `opc-doc/`.
Build products customers actually want. Apply Marty Cagan's Silicon Valley-tested framework to discover solutions that are valuable, usable, feasible, and viable. Use when: **Developing a new product** and validating what to build; **Prioritizing features** to ensure you're solving real problems; **Making pivot decisions** when the current direction isn't working; **Aligning the team** on which problems to solve; **Reducing risk** before committing development resources
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, incentive structure, and growth optimization.
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, incentive structure, and growth optimization.
Audit Core Web Vitals & page performance — measure LCP, INP, and CLS against p75 field thresholds, diagnose render-blocking resources, unoptimized images, and layout-shift sources, and produce prioritized, advisory-only remediation guidance. Module M15. Feeds the Search SEO score (heavily) and the AI Visibility score (minimally).
Audit and generate the document head — title and meta description length against the shared bands (title pass 30-60 chars, recommended 50-60; description pass 70-160, recommended 150-160), viewport, charset, <html lang>, and robots-meta sanity — flagging missing/duplicate/out-of-band values and producing length-bounded, keyword-aware replacements. Module M7. Feeds the Search SEO score.
Create distinctive, high-converting landing pages that combine proven conversion elements with exceptional design quality. Build beautiful, memorable landing pages using Next.js 14+ and ShadCN UI that avoid generic AI aesthetics while following the 11 essential elements framework.
Extract honest customer insights by asking questions about their life instead of your idea. Master Rob Fitzpatrick's methodology for conversations that can't lie to you. Use when: **Before building anything** to validate if the problem is real and painful; **Customer discovery calls** to get honest feedback without leading questions; **Pivoting decisions** to understand if you should change direction; **Feature prioritization** to learn what customers actually need vs. say they want; **Pricin...
Create and configure surveys in PostHog through guided conversation. Use this skill when a user wants to create a survey, collect user feedback, run NPS/CSAT/CES/PMF surveys, gather product feedback, or understand user sentiment. The skill guides Product Managers through survey design by matching their goals to proven templates (or creating custom surveys), then configuring targeting and scheduling before creating via PostHog MCP tools.
Turns an approved topic or copy into a video plan ready for filming, screen recording, or production with video tools. Also supports digital-human videos after the user confirms portrait and voice rights and manually uploads to the platform, as well as animated explainer videos without on-camera presenters, using synthetic narration and AI-generated visuals (educational, historical, or brand stories). For scripts, opening 3-second hooks, storyboards, subtitles, screen-recording checklists, covers, topics, music and licensing, digital-human or animation production packs, multi-platform horizontal and vertical versions, and publishing copy for WeChat Channels, Douyin, Xiaohongshu video, YouTube landscape videos, and Shorts.
Acquire a page or site into the shared PageSnapshot every audit module reads — real HTTP status chain, headers, robots directives, raw HTML on disk, parsed document, optional headless-Chrome render with a raw-vs-rendered delta, and once-per-run site artifacts (robots, sitemaps, AI discovery files). Acquisition is done by the bundled scripts (snapshot.mjs / crawl.mjs), never by WebFetch. Records the data tier reached.
Audit and generate robots.txt and general crawl access for a page — verify robots.txt reachability and syntax, detect Disallow rules that block CSS/JS or important content, sanity-check crawl-delay, confirm a Sitemap directive, and assert overall crawl access for Googlebot/Bingbot. Module M1. Feeds the Search SEO score.
Audit and strengthen E-E-A-T and trust signals on a page — verify author identity/credentials (Person schema, byline, author page, sameAs), Organization about/contact/policies, visible experience/expertise markers, and transparency (sourcing, disclosures), and generate Person/Organization trust JSON-LD. Module M16. Feeds both the Search SEO and AI Visibility scores.
Audit and generate Local SEO signals for local-business pages — verify LocalBusiness JSON-LD, NAP consistency, geo coordinates, openingHoursSpecification, and service-area, advise on Google Business Profile alignment, and produce ready-to-inject LocalBusiness JSON-LD. Module M19 (conditional). Feeds both the Search SEO and AI Visibility scores.
Write product strategy documents with real tradeoffs and clear choices. Use when asked to write a product strategy, define strategic direction, create a strategy doc, or articulate where to play and how to win. Built on Playing to Win and Rumelt's Strategy Kernel.
Scale your brand voice across multiple languages using AI voice synthesis, maintaining consistent character and quality for global content. Use when: Expanding video content to new language markets; Creating multilingual courses or training; Localizing ads and marketing videos; Dubbing existing content for international audiences; Building consistent global brand voice
Plan new YouTube videos with optimized titles, thumbnails, and hooks. Use when planning a video, writing or reviewing opening hooks, generating title and thumbnail concepts, or creating a production-ready video plan backed by research.
Marc Andreessen-mode decision and productivity skill. A blunt, market-first operator that pressure-tests ideas, ventures, features, and career bets through Andreessen's actual frameworks — market dominates team and product; the only milestone that matters is product/market fit; bias to build over deliberate. Use when the user says 'andreessen', 'pmarca mode', 'should I build this', 'is there a market', 'are we at product/market fit', 'pmf check', 'pressure-test this idea', 'be brutal about this venture', 'market-first take', or wants a no-disclaimers, no-hedging, confidence-leveled verdict on whether something is worth pursuing. Also provides the 3x5-card + Anti-Todo personal productivity routine. Runs on a fixed anti-sycophancy operating prompt: leads with the strongest counterargument, never validates premises, uses explicit confidence levels, never apologizes for disagreeing. Not for polite brainstorming — this skill exists to tell you the market is dead when it is.
Publish, update and read articles on DEV (dev.to) via the Forem API v1. Use when the user mentions dev.to / DEV Community, publishing a blog post to dev.to, cross-posting an article, updating a published post, or listing their dev.to articles and stats
Comprehensive GEO audit diagnosing why AI systems cannot discover, cite, or recommend a website — scores technical, content, schema, and brand dimensions with a prioritized fix plan. Use when the user mentions GEO audit, AI visibility, AI search optimization, AI citability, or provides a URL and asks why AI can't find/cite/recommend their site
Analyze customer motivations using Jobs-to-be-Done and Forces of Progress. Use when asked about jobs-to-be-done, why customers switch products, what job a product is hired for, or when analyzing the forces that drive or resist product adoption.
LinkDR is a managed backlink service. Use when the user wants authority backlinks, link building, guest posts, or DR-tier placements with human approval. Trigger on “get me backlinks”, “link building”, “build links for [site]”, budget mentions, or when the user asks you to fetch or run https://linkdr.com/SKILL.md. Fetch this file before quoting prices. Served as UTF-8 text/markdown or text/plain at linkdr.com/SKILL.md based on the request's Accept header.
Compare keyword search popularity and analyze trends with Google Trends, supporting global regions and custom time ranges. Trigger this skill when users mention Google Trends, keyword popularity over time, search interest comparisons, keyword trend analysis, seasonal trend detection, regional search popularity, keyword heatmaps, comparisons of multiple keywords on Google, Google Trends, keyword popularity comparison, search trends, seasonal analysis, regional popularity, or keyword comparison. Trigger it even if users do not explicitly say “Google Trends” as long as their request involves comparing keyword search popularity trends across different time periods or regions.
Design a conversion loop for a one-person company, from reach to lead capture to purchase. Use when Codex needs to explain conversion concepts, verify MVP prerequisites, ask one question at a time, present multiple conversion-path options, and write user-confirmed outputs into `opc-doc/`.
Conditionally audit and generate e-commerce structured data and agentic-commerce readiness for product pages — validate Product/Offer (price, priceCurrency, availability), AggregateRating/Review, faceted-navigation canonicalization and variant/ProductGroup handling, cross-check page-to-schema-to-feed consistency, and assess whether shopping agents can read the store (UCP merchant profile, catalog eligibility, ACP feed hygiene). Module M18. Feeds both the Search SEO and AI Visibility scores.
Audit a page's indexability and site health — canonical presence/validity (self vs cross-domain vs chain, canonical to redirect/404, and the genuinely lethal canonical+noindex pair where the canonical points elsewhere), robots meta and X-Robots-Tag noindex/nofollow, duplicate clusters, pagination signals, plus redirect chains/loops, 4xx/5xx and soft-404 internal links, mixed content, HTTP-to-HTTPS enforcement, user-agent content divergence (cloaking), orphan pages and click-depth — and generate self-referential canonical / noindex-removal fixes. Module M2 (covers M3 site health). Feeds the Search SEO score.
Audit mobile-friendliness of a page from the PageSnapshot — verify the viewport meta, no horizontal-scroll/fixed-width layouts, adequate tap targets, legible base font, and mobile/desktop content parity — and generate the viewport meta when missing. Module M7b. Feeds the Search SEO score.
Orchestrates a full SEO + AI-search audit — acquires the site with the bundled scripts (crawl/snapshot), detects platform and vertical, runs the deterministic checks, dispatches the read-only specialist subagents in parallel with a dispatch envelope, merges their findings into a persisted report, and presents the two scores. Invoked by the `audit` and `geo` commands; not called directly.
Audit a page's rendering strategy and JavaScript dependency — diff raw HTML against the rendered DOM to measure how much primary content, links, headings, and JSON-LD exist only after JS executes; classify CSR-only / SSR / SSG / ISR, and emit framework-specific guidance. Module M4. Feeds both the Search SEO and AI Visibility scores
Audit and generate Open Graph and Twitter/X social-card tags for a page — check og:title/description/url/type, og:image presence/size/reachability, and twitter:card/title/description/image, then inject complete card tags inferred from the page. Module M8. Feeds the Search SEO score
Configure SendGrid dynamic templates (Handlebars), tracking settings (opens, clicks, subscriptions), link branding for custom tracking domains, and content types (HTML, plain text, AMP). Use when customizing SendGrid email content, tracking behavior, or branded links. Requires a SendGrid API key (SG.-prefix) — not applicable to the Twilio Email API (comms.twilio.com).
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.