Skills
96,770 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Builds the tracking plan that instruments developer-relations surfaces—docs, blog, repositories, package registries, community venues, and off-web appearances—with an event taxonomy, an identity spine, link-tagging discipline, source-confidence labelling, and funnel views. Use when the user says “DevRel tracking plan,” “docs analytics,” “UTM discipline,” “event taxonomy for our docs,” “our GitHub numbers don’t match analytics,” “how do we instrument the developer funnel,” “join docs traffic to signups,” or wants to know why DevRel numbers disagree between tools. Instrumentation layer only—which KPIs deserve a target belongs to samber/developer-relations-skills@devrel-metrics.
Designs the developer relations org - which function DevRel reports to (marketing, product, engineering, CEO, sales) and what that line starves, the shape (centralized, split, embedded, hub-and-spoke), the coverage map across advocacy, community, docs and education, the interlocks with product, docs, support and sales, and the trigger for the next re-org. Use whenever someone asks where DevRel should sit, who DevRel should report to, how to structure or restructure a devrel team, which devrel roles to staff at this size, whether to embed advocates in product teams, why devrel keeps getting pulled into other teams' work, or how devrel and docs divide ownership - even if they only say the team feels wrong. Not the budget split - use samber/developer-relations-skills@devrel-budget-allocation.
Audits and rewrites a repository README so a developer who has never seen the project can tell what it is, why it beats the alternative, and run the first command inside a minute - every claim and the documented install verified against the source, the page ordered into a bail-fast funnel, badges that earn nothing pruned. Use whenever someone says "review my README", "my readme is bad", "write a README for this repo", "nobody understands what my project does", "repo first impression", "readme structure", "too many badges", or is preparing an open-source launch - even if they only call it the repo landing page. Not a profile README - use samber/developer-relations-skills@github-profile-optimization.
Runs press and light analyst relations for a developer-facing product - news qualification, the angle, a reporter-to-beat media map, the pitch, embargo and exclusive handling, the press page and briefing pack, and what coverage is worth. Use whenever someone raises tech press relations, getting press coverage, pitching a journalist, building a media list, a press kit, earning mentions in developer newsletters like JavaScript Weekly, an embargo briefing, announcing a funding round, an analyst briefing, or "how do we get written about" - even if they only say they want to be in the news. Not the announcement post itself - use samber/developer-relations-skills@engineering-blog-post. Not growing your own newsletter list - use samber/developer-relations-skills@devrel-newsletter-growth.
Designs the go-to-market motion for a developer-facing product - bottom-up self-serve adoption, developer-influenced sales, top-down with developer proof, or ecosystem-mediated distribution - plus the self-serve entry, the developer-to-buyer handoff rule and the land-and-expand path. Use whenever a founder, devrel or growth owner asks how developer adoption turns into revenue, whether to go bottom-up or hire sales, when to contact a free user, why signups are high and paid accounts flat, or how landed teams expand across an enterprise - even if they only say "our funnel is broken". Not price points - use samber/developer-relations-skills@devtools-pricing-strategy.
Prepares a guest for someone else's technical podcast, YouTube interview, livestream or panel - show reconnaissance, the angle, an ABT message spine backed by evidence and stories, a self-contained opening answer, clip-safe sound bites, depth calibration, recording-day mechanics, and the post-publication promotion loop. Use whenever someone says "podcast guest prep", "I'm going on a podcast next week", "youtube interview prep", "devrel media training", "prep my talking points", "sound bites", "I'm on a panel", or "what do I say when they ask about competitors" - even if they only mention an upcoming recording. Not running your own show - use samber/dev-event-organizer-skills@tech-podcast-youtube-channel.
Turns a customer’s real production deployment into a technical case study engineers believe: measured numbers tied to how they were measured, before-and-after architecture, published limitations, and cleared naming and quote approval. Use whenever the user mentions a customer case study, a technical case study, a developer adoption or success story, a reference customer, or wants to turn a user interview, migration, or production rollout into published proof—even if they only say “a post about how Acme uses us.” Do NOT use for a post about your own system; use samber/developer-relations-skills@engineering-blog-post. For ongoing progress on your own project, use samber/developer-relations-skills@build-in-public.
Runs on-page and technical SEO for a documentation site — indexability, canonicals and hreflang across versioned and translated pages, redirects, the generator's title and description templates, internal linking, and an owner-assigned fix list against an agreed pass threshold. Use whenever someone says “docs SEO”, “our docs don't rank”, “documentation search optimization”, “the old version of our docs outranks the current one”, “our docs pages aren't indexed”, “fix the canonicals on our docs”, “docs sitemap problems”, “hreflang on our translated docs” or “preview docs got indexed” — even if they never say SEO. Covers versioned, translated and auto-generated reference docs. Not keyword research — use samber/developer-relations-skills@developer-keyword-research.
Analyze competition, identify differentiation opportunities, and develop winning market positioning strategies using Porter's Five Forces, Blue Ocean Strategy, and positioning maps. Use this skill when evaluating competitors, assessing market positioning, identifying sustainable competitive advantages, or preparing competitive strategy analysis for a startup or investor pitch.
Turns a talk idea into a submission-ready conference proposal for one specific event, or helps choose which conferences to target and plan a submission calendar across several - track fit, title options, an attendee-facing abstract, verb-first takeaways, the reviewer-only fields, a credibility package, and a self-review against the committee's own criteria. Use whenever the user mentions a CFP, a call for papers, a conference proposal, a talk abstract, a session description, submitting to KubeCon, PyCon or FOSDEM, which conference to submit to, planning a CFP season, or says their proposals keep getting rejected - even if they only ask to shorten an abstract. Covers community-run and vendor-run events. Do NOT use for structuring the accepted talk (samber/developer-relations-skills@tech-talk-outline) or its demo (samber/developer-relations-skills@developer-live-demo-design)
Maps the developer journey for one audience segment—discovery, trial, adoption, contribution, advocacy—as a stage-by-stage table. Each stage includes an exit event, a named owner, cited friction evidence, and one signal, and identifies the single leak worth fixing next. Use whenever someone asks what their developer journey looks like, wants a developer adoption funnel or journey map, asks why developers try the product but never reach production, where adoption drops off, who owns each step of developer experience, or how developers become contributors—even if they only say “we lose people somewhere.” Not the metrics framework; use samber/developer-relations-skills@devrel-metrics.
Designs an employer-brand strategy for attracting software engineers - the engineering EVP, the channel plan (engineering blog, OSS presence, referrals, conference talks, compensation-transparency artifacts), a verification-surface audit (employer-review sites, compensation databases, anonymous forums), and the measurement baseline. Use whenever someone raises "engineering employer brand", "why can't we attract engineers", "developer hiring content strategy", "should we publish salary bands", "tech recruiting brand", or engineering offer-acceptance dropping - even if they frame it as a recruiting problem. Covers early-stage through big-company stages, junior through staff-level targeting. Not DevRel program strategy - use samber/developer-relations-skills@devrel-strategy.
Writes or edits a technical blog post a skeptical developer audience will believe: the right post pattern, evidence behind every claim, published trade-offs and limitations, runnable snippets, and no marketing voice. Use whenever the user wants an engineering blog post, a technical article, a “how we built it” or “we rewrote it in X” story, a debugging write-up, a public postmortem, a benchmark post, or a product post that must not read as marketing, and when they ask to review, edit, de-jargon, or de-market an existing technical draft—even if they only call it “the article.” Not a teaching tutorial—use samber/developer-relations-skills@developer-tutorial. Not release notes, a migration guide, a case study, or a talk.
Designs an unpaid, perks-only developer champions or ambassador program end to end - readiness check, intake model, published selection criteria, behaviour-based obligations, an access-first perk ladder, fixed terms with renewal and alumni status, and a cohort scorecard. Use whenever the user mentions an ambassador or champions program, MVP-style recognition, community heroes, "how do we recognise our top community members", what perks ambassadors should get, an ambassador program that went quiet, or removing an inactive champion - even if they never say "champion". Not for paid creator, affiliate or revenue-share partnerships. For measuring the community itself use samber/developer-relations-skills@developer-community-health.
Chooses the business model for a developer tool - proprietary SaaS, open core, hosted open source, support and LTS subscription, dual licensing, source-available, consumption metering, marketplace take-rate, OEM licensing - and the go-to-market each one forces. Use whenever a founder or exec asks how a developer tool should make money, whether open core or a managed cloud fits better, where the line between free and paid belongs, whether to open-source the product at all, or why adoption is high and revenue flat, and on any monetization, revenue model or commercial open source question - even if they never say "business model". Not price points, packaging or free-tier limits - use samber/developer-relations-skills@devtools-pricing-strategy.
Designs a maintainer-side open-source sponsorship program - the tier ladder and its pricing for individual and corporate sponsors, rewards that stay deliverable at ten times the sponsor count, funding-goal and sustainability framing, and the invoice-and-entity path a company needs before it can pay. Use whenever a maintainer asks how to get sponsors or funding for a project, sets up or fixes GitHub Sponsors, Open Collective or FUNDING.yml, writes sponsor tiers, rewards or a sponsorship page, wonders why nobody sponsors a widely used project, considers sponsorware, or wants a company to fund maintenance work - even if they only say the project is unsustainable. Not the company side - use samber/developer-relations-skills@oss-sponsors-brand-strategy
Builds a developer-event sponsorship plan - which conferences, meetups and hackathons to sponsor, at which tier, with which on-site activation, and how to prove the money worked. Use whenever a DevRel lead, developer marketer or founder mentions sponsoring a conference, booth cost, a sponsorship tier or package negotiation, splitting an event budget across events, hackathon sponsorship, or event ROI - even if they only ask "is this booth worth it". Do NOT use for organizing your own event (samber/developer-relations-skills@developer-meetup-program), getting a talk accepted (samber/developer-relations-skills@conference-cfp-submission), or sponsoring open-source projects
Builds a prioritized keyword list for technical search queries (error strings, “how to X in Y” tasks, integration intents, comparisons, migrations) mined from docs search logs, support tickets, issue trackers, and first-party query data rather than keyword-tool volume. Use whenever the user asks what developers actually search for, wants keywords for a developer tool, API, SDK, or docs site, an error-message keyword list, demand sizing for a technical topic, or which docs pages to create from search demand—even if they never say “keyword.” Does not write the pages. Do NOT use for on-page or docs-site SEO—use samber/developer-relations-skills@docs-seo.
Cuts a developer audience into a few named, sized and ranked segments - the two dimensions worth cutting on, a size range with a confidence tier, the user/champion/approver/buyer split inside each, a weighted score, one primary and one secondary segment, and a written anti-segment. Use whenever someone asks who their developers actually are, which developer audience to serve first, how big a language ecosystem or persona is, whether to target hobbyists or enterprise platform teams, who signs when the developer is not the buyer, or why content reaches everyone and converts nobody - even if they only say "who is this for". Not the journey map - use samber/developer-relations-skills@developer-journey-map.
Audits and rebuilds a personal or organization profile on GitHub as a developer-relations surface — the profile README, the six pinned items, bio and social fields, the organization profile repository, and the contribution signals visitors read as evidence. Use whenever someone says "optimize my GitHub profile", "profile README", "our GitHub org page is empty", "what should I pin", "nobody knows what our company builds on GitHub", or is preparing a launch, a talk or a job search — even if they only mention their GitHub page. Covers solo maintainers, company organizations, and engineers whose profile gets read during hiring. GitHub-scoped: the audit script and pin/contribution-graph mechanics are GitHub-specific, though the checklist reasoning transfers by hand to another forge. Not a single repository's README — use samber/developer-relations-skills@readme-optimization.
Designs and runs a developer community health measurement framework: activity, responsiveness, contributor-funnel and sentiment metrics, honest instrumentation, baseline-derived thresholds, and a report that ends in decisions. Use whenever someone asks how to measure their developer community, which community health metrics to track, whether their Discord, Slack or forum is dying, why the community feels quiet, or wants a community health dashboard, contributor funnel, community KPI set or engagement report - even if they only say "is our community doing OK". Do NOT use for launching a community (samber/developer-relations-skills@developer-community-launch) or company-wide devrel KPIs (samber/developer-relations-skills@devrel-metrics).
Designs a sustainable build-in-public practice for an open-source project or developer tool: how far up the disclosure ladder to go (shipping log, decisions, failures, metrics, revenue), a cadence the maintainer can hold, the platform mix, and the boundaries that keep security, customer and roadmap detail off the public record. Use whenever someone mentions building in public, a devlog, weekly updates, an open-startup or transparency dashboard, sharing metrics or revenue openly, fear of copycats, oversharing, wanting to stop publishing numbers, or a stalled practice they want to restart, even if they never say "build in public". Covers solo maintainers, bootstrapped and funded devtools teams. Not for a one-time launch; use samber/developer-relations-skills@oss-launch.
Do market research, user research, and product validation on Reddit with semantic search across 50K+ subreddits, 20M+ posts, and 40M+ comments via reddapi.dev—search by meaning, not keywords, with no Reddit OAuth or app registration needed. Use when the user wants to research what people say on Reddit, find user pain points and complaints, validate a product or niche idea, do competitor and market research, track subreddit trends over a date range, or discover which subreddits discuss a topic. Also use when the user mentions “Reddit research,” “Reddit 调研,” “search Reddit,” “subreddit discovery,” “niche validation,” “pain points,” “user complaints,” or “Reddit trends.” Requires REDDAPI_API_KEY. For B2B lead scoring, see reddit-leads; for a bare API reference, see reddit-search-api.
Create and update pitch decks, one-pagers, investor memos, accelerator applications, financial models, and fundraising materials. Use when the user needs investor-facing documents, projections, use-of-funds tables, milestone plans, or materials that must stay internally consistent across multiple fundraising assets.
A content publishing risk check for creators. It reviews sentence by sentence the titles, body text, image text, subtitles, voiceover, comments, account profiles and video frames of self-media, social media and content platforms, judging separately what the platform's machines may detect and what substantive issues the content itself has, and gives specific locations and minimal edit actions; when the video's contextual boundaries need to be made clear, it additionally generates accurate three-line overlay text. Use it when users ask to check sensitive words, to clear risks before publishing, where a post might violate rules, whether a Xiaohongshu post can be published, or what disclaimer to put on a video. It preserves strong opinions, emotional tension, personal style and shareability hooks.
Do business-to-business go-to-market work on Cargo — research accounts and buying committees, enrich and verify B2B contact records from licensed data providers, score and qualify leads, draft permission-based outreach for the user's own sequencer, sync to CRM, and monitor buying signals. Consent basis, suppression lists, and volume limits gate every step that touches a person (`references/acceptable-use.md`); bulk unsolicited messaging, purchased or scraped lists, and consumer targeting are refused. Triggers: "build me a list of", "find 50 <title> at <segment>", "who works at", "find work emails for these accounts", "enrich this CSV", "verify these emails", "build a TAM", "who fits our ICP", "who actually buys from us", "what data points should we collect on accounts", "our outbound is reaching the wrong people", "score these leads", "write a first-touch email", "push these to my CRM", "who changed jobs", "who just raised funding", "companies using <tech>", "who is hiring <role>", "find the buying committee", "portfolio companies of <investor>", "upload this audience to Google/Meta/LinkedIn ads". Providers: aiArk, anthropic, apolloio, bounceban, bouncer, brightData, builtwith, cargoSignals, cleon1, companyEnrich, contactOut, datagma, dropcontact, enrichCrm, enrichley, enrowio, exa, explorium, findyMail, firecrawl, forager, FullEnrich, g2, gemini, hunter, icypeas, kitt, leadMagic, linkedin, linkup, mixrank, neverBounce, oceanio, openAi, parallel, peopleDataLabs, perplexity, piloterr, pipecorn, prospeo, proxycurl, reverseContact, rocketreach, salesNavigator, serper, sillage, snitcher, societeInfo, storeleads, theirStack, theSwarm, typesafe, waterfall, x, zeroBounce. Reads phase guides, recipes, and per-provider playbooks before any paid call. Skip when: a run already happened and misbehaved — use cargo-diagnostics.
Read and write the workspace GTM knowledge base — the git-backed repository of markdown describing ICPs, personas, plays, proof points, objections, competitors, and signals — plus its runtime sandbox and typed knowledge graph. Triggers: \"document our ICP\", \"write up this persona\", \"what is our positioning\", \"add a battlecard\", \"capture this objection\", \"what do we know about <segment>\", \"update our context\", \"what is in the context repo\", \"who do we sell to\". Skip when: discovering who actually buys from you by analyzing won/lost data — that is cargo-gtm (this skill writes the conclusion down, it does not derive it); storing structured records rather than prose — use cargo-storage; attaching documents to an agent for RAG — use cargo-content.
Router for the Cargo CLI skill bundle — load first for anything Cargo-related, and whenever a task spans two Cargo domains. Explains what each skill owns, declarative GTM as Code projects (cargo-project) vs. the imperative CLI, the UUID and slug flow between skills, async polling of runs and batches, end-to-end use cases, and gotchas that fail silently (inputs in a top-level action's `config` stripped without an error, run vs. batch, model-uuid vs. segment-uuid). Triggers: “set up Cargo,” “what can Cargo do,” “which Cargo skill,” “bootstrap my workspace,” “I have a Cargo account,” “cargo-ai …,” or any `cargo-ai` command whose domain you are unsure of. Skip when the task obviously belongs to one skill — load that skill directly.
Use Jobs to Be Done to identify the progress users want to make in specific situations, the forces behind switching solutions, and their selection criteria, and to explain why a product, service, or content is chosen. Use when users ask to analyze customer jobs, purchase motivations, alternatives, or explicitly request rewriting a prompt with JTBD. Do not apply this framework to clarify acceptance criteria for ordinary tasks.
Comprehensive SEO analysis for any website or business type. Full site audits, single-page analysis, technical SEO (crawlability, indexability, Core Web Vitals with INP), schema markup, content quality (E-E-A-T), image optimization, sitemap analysis, and GEO for AI Overviews/ChatGPT/Perplexity. Industry detection for SaaS, e-commerce, local, publishers, agencies. Triggers on: SEO, audit, schema, Core Web Vitals, sitemap, E-E-A-T, AI Overviews, GEO, technical SEO, content quality, page speed. Use this hub only when the SEO domain is clear and the requested workflow is not; otherwise use the exact retained leaf or command.
Validate the why before building through four product diagnostics — a YC-style product diagnostic that produces PRODUCT-BRIEF.md with a go/no-go recommendation, a founder review scoring product-market-fit signals, a user journey audit measuring time-to-value, and ICE feature prioritization. Use when pressure-testing product direction, choosing between features, sanity-checking a launch, or converting a vague idea into a product brief.
Guided first-run demo for Cargo — one persona question to 25 real leads with a cost receipt in under two minutes, ending by saving the pull as a recurring play. Triggers: \"show me what Cargo can do\", \"give me a demo\", \"take me on a tour\", \"quickstart\", \"getting started with Cargo\", \"I just installed Cargo\", \"my workspace is empty\", \"does this actually work\". Skip when: the user has a real job to run (build a list, enrich a CSV, find emails) — use cargo-gtm; when they want CLI reference or routing — use the cargo router skill.
Use when discovering niche signals, auditing ICP or won/lost evidence, rescoring accounts, or building account and lead scoring Plays. Triggers on fit scoring, engagement scoring, backtesting, holdout evaluation, predictive lift, external proxies, and scoring leakage. Skip pure outreach copy or contributor skill installation tasks.
AI-native lead intelligence and outreach pipeline. Replaces Apollo, Clay, and ZoomInfo with agent-powered signal scoring, mutual ranking, warm path discovery, source-derived voice modeling, and channel-specific outreach across email, LinkedIn, and X. Use when the user wants to find, qualify, and reach high-value contacts.
Reorganize the user's X and LinkedIn network with review-first pruning, add/follow recommendations, and channel-specific warm outreach drafted in the user's real voice. Use when the user wants to clean up following lists, grow toward current priorities, or rebalance a social graph around higher-signal relationships.
Weighted social-graph ranking for warm intro discovery, bridge scoring, and network gap analysis across X and LinkedIn. Use when the user wants the reusable graph-ranking engine itself, not the broader outreach or network-maintenance workflow layered on top of it.
Select which technology partners a B2B SaaS vendor integrates with and how deep each partnership goes - demand-data partner prioritization (deal-attached revenue, retention lift, competitive necessity), the referral-to-OEM depth ladder with graduation gates, joint-roadmap and co-build governance, certification-program joins with budgeted renewals, sourced-vs-influenced pipeline attribution, and where the technology-partnerships function reports. Use whenever the user mentions integration partners, ISV alliances, technology partnerships, partner tiers, certification programs, or partner-pipeline attribution - even if they never say "partnership strategy". Strategy layer only. Do NOT use for ETL-platform listings - use samber/developer-platform-skills@etl-connector-strategy instead.
Write the listing-content rulebook for the operator of a B2B SaaS app marketplace—the standard every third-party listing must meet, covering required fields with objective reject criteria, screenshot and video specs, description quality bars, category taxonomy design, localization posture, badge display rules, and staleness/decay enforcement. Use whenever the user mentions listing standards, a listing rubric or marketplace quality bar, screenshot or media requirements, marketplace categories, rejection criteria, or delisting stale listings—even if they never say "listing standards". Operator side only. Do NOT use for optimizing a vendor’s own listing—use samber/developer-platform-skills@integration-listing-optimization instead.
Design a B2B SaaS marketplace operator’s launch and ongoing app co-marketing program—sizing and gating the founding launch cohort, the keynote-anchored reveal and partner embargoes, featured-placement and app-of-the-month spotlight governance, and the budget split between marketplace-wide demand generation and rationed per-partner co-marketing (MDF, paid catalogs, tier gates). Use whenever the user mentions launching an app marketplace, picking launch partners, featured apps, partner spotlights, MDF, or a joint launch announcement—even if they never say "marketplace launch". Operator side only. Do NOT use for a vendor optimizing its own listing elsewhere—use samber/developer-platform-skills@integration-listing-optimization instead.
Use when the user wants a last30days-style pre-research pass in Deepline: discover the critical public, private, CRM, workflow, social, and web data sources for a research/enrichment job; compare provider coverage; estimate Deepline credit cost; recommend the source plan before building or running the workflow; or build custom language/messaging from buyer, competitor, community, and CRM evidence. Triggers: pre-research, source discovery, provider strategy, research data sources, ScrapeCreators, X/Twitter data, Reddit comments, public and private datasets, CRM data, workflow data, custom language, messaging language, pain language.
Optimize a B2B SaaS vendor's own listing on a third-party app marketplace - Salesforce AppExchange, HubSpot, Atlassian, Shopify, Slack or similar. Covers the view-to-install funnel, keyword placement, screenshot and demo-video order, category choice, compliant review velocity, badge pursuit and rank decay. Use whenever the user mentions an AppExchange listing, marketplace listing conversion, marketplace search rank, app installs or app reviews - even without saying "listing optimization". Do NOT use for the operator's own rulebook (use samber/developer-platform-skills@app-marketplace-listing-standards), AppExchange packaging or security review (samber/developer-platform-skills@salesforce-appexchange-playbook), or Slack app review (samber/developer-platform-skills@slack-app-directory-playbook).
Assists in writing high-quality content by conducting research, adding citations, improving hooks, iterating on outlines, and providing real-time feedback on each section. Transforms your writing process from solo effort to collaborative partnership.
Use when building email features, emails going to spam, high bounce rates, setting up SPF/DKIM/DMARC authentication, implementing email capture, ensuring compliance (CAN-SPAM, GDPR, CASL), handling webhooks, retry logic, making emails accessible (alt text, headings, contrast, screen readers), or deciding transactional vs marketing.
Scrape public Instagram data without logging in and without a Meta developer account — profiles, posts, reels, stories, comments, hashtags, locations, and mentions. Use when the user wants to fetch an Instagram profile's follower count, bio, or post count, pull a profile's recent posts or reels, read the comments on a post, find posts under a hashtag or at a location, search for accounts by keyword, track a competitor's Instagram content, vet or discover influencers, export engagement metrics, monitor a brand's mentions, or build an Instagram data pipeline. Runs on Apify's Instagram Scraper; needs a free Apify account (API token), which this skill will help set up on first use.
Evaluate page content for usefulness, E-E-A-T, readability, thinness, and AI citation readiness, plus last-mile draft cleanup (AI-typical phrasing and invisible Unicode watermark characters). Use for content-only analysis, not full-page technical checks.
Generate SEO-optimized competitor comparison and alternatives pages. Covers "X vs Y" layouts, "alternatives to X" pages, feature matrices, schema markup, and conversion optimization. Use when user says "comparison page", "vs page", "alternatives page", "competitor comparison", "X vs Y", "versus", "compare competitors", or "alternative to".
Manages Google Analytics reporting data, enables the Analytics Data API via the Cloud CLI, and creates reports using the Google Analytics Data API (v1beta). Use when you need to interact with Google Analytics properties, run customized analytics reports, query metrics (like activeUsers, screenPageViews) and dimensions (like city, date), check metrics and dimensions compatibility, or verify API enablement. Don't use for Google Analytics Admin API operations (e.g., creating properties, managing users) or for front-end tracking installation.
SEO and AEO best practices for metadata, Open Graph, sitemaps, robots.txt, hreflang, JSON-LD structured data, EEAT, and content optimized for search engines and AI answer surfaces. Use this skill when implementing page SEO, technical SEO, schema markup, international SEO, AI-overview readiness, or improving content for Google, ChatGPT, Perplexity, and similar assistants.
Set territory-specific pricing for subscriptions and in-app purchases using current asc setup, pricing summary, price import, and price schedule commands. Use when adjusting prices by country or implementing localized PPP strategies.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.
