Skills
96,981 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Social media scheduling and publishing for AI agents. Use when the user wants to schedule posts, connect social accounts, upload media, or publish campaigns to X, LinkedIn, Instagram, Facebook Pages, TikTok, Discord, Telegram, YouTube, Reddit, WordPress, or Pinterest through SocialClaw.
WeChat Official Account layout. Use when the user asks to turn an article, Markdown draft, longform post, essay, newsletter, review, or Chinese article into a WeChat Official Account-ready HTML layout with local preview, selectable Claude/OpenAI/Google-inspired styles, and a button to copy rich HTML for pasting into the WeChat editor.
Plan presenter-led and UGC-style videos: choose the presenter archetype, define styling, setting, lighting, and framing, write the hook/body/CTA script skeleton, and produce keyframe prompts for the repo's FAL.ai pipeline. Use whenever the user wants a talking-head video, presenter video, UGC ad, testimonial, founder video, explainer with a person on camera, spokesperson content, or 'someone talking about my product' — even if they just say 'I need a video of a person explaining this'. Produces a Talking Head Video Spec: presenter definition, look/setting/lighting/framing decisions, timed script skeleton, and generation-ready keyframe prompts for fal-ai/nano-banana-pro.
Threads Content Specialist. Writes Threads-native posts — short, direct, opinion-led, made for conversation. Strictly enforces the 500 character limit with a count on every post. Supports standalone posts and threads (connected posts). Reads brand-style.md and content-calendar.md. Flags infographic opportunities for /publisher. Output to outputs/threads/.
TikTok account search tool. Enter a keyword to find TikTok creator accounts, sorted by follower count from highest to lowest, and each account links to its profile page for details. When nothing is found, it automatically suggests similar keywords, so you never come away empty-handed. Use when the user needs to search TikTok accounts, find TikTok influencers, or learn about TikTok creators. Trigger words: TikTok账号搜索、TikTok达人、TikTok创作者、搜TikTok账号、TikTok博主、海外抖音账号。
Creates TikTok image carousels (slideshows with text overlays on photos) via the ViralBaby API. Use when the user wants to: create TikTok slideshows or carousels, find/search for background images for social media content, post or upload slideshow content to TikTok, edit slide text, or manage image collections for content creation. Do NOT use for: general TikTok account management, TikTok analytics or metrics, video editing or video creation (this is for photo slideshows only), non-TikTok social media platforms, or any task unrelated to creating visual slideshow content for TikTok.
Plan, script and review short-form videos (Instagram Reels, TikTok, YouTube Shorts) so they actually get watched, with hooks that do something extraordinary in the first 3 seconds. Use when the user wants a reel idea, a hook, a script, a storyboard, or wants to know why a post flopped. Built from the real winners and losers of 262 posts and 3.5M views on @jayantcreates.ai.
Write, rewrite, review, or continuously refine X/Twitter posts in Meng To's current voice using his deduplicated authored-post corpus, personal and product context, shared resources, and Content repo evidence. Use when asked to improve a tweet in Meng's tone, draft an original post, reply, thread, resource share, or quote post as Meng, check whether an angle repeats an earlier post, study Meng's writing style, ingest another 20-50 authored posts, or hone the reusable Meng X voice profile.
Beginner writing dual-mode Skill. Aimed at students and users, it does not require a personal profile, accumulated long-term memory, or representative works beforehand. When users want to "first write a very strong article" but do not have enough material, experience, or style assets of their own, prefer this skill. When users explicitly say they want to "write like a certain built-in author", especially the current built-in authors Dan Koe, 粥左罗, Justin Welsh, 刘润, 梁宁, 薛辉, this skill should also be used. Even if users do not directly say "strong article mode" or "high-mimicry mode", as long as the intent is "low-barrier drafting" or "first experience an author's direction", this skill should be triggered. Do not use it in scenarios where "users already have their own mature style assets and want to write like themselves"; that is the responsibility of `writing-clone-profile`. The currently implemented scope includes: common standards, the first batch of strong article prototypes, author profile drafts for Dan Koe / 粥左罗 / Justin Welsh / 刘润 / 梁宁 / 薛辉, and the runtime convergence protocol. Hard constraint: this skill does not use form-normalized-anchors.
Search YouTube and return structured video results with metadata and engagement metrics using yt-dlp. USE WHEN youtube search, find videos, search videos, video research, youtube results, channel research, video metrics, trending videos, content research. Even if the user just says "search YouTube for X" or "find videos about X", use this skill.
When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' or 'ad performance optimization.' This skill covers generating ad creative at scale, iterating based on performance data, and enforcing platform character limits. For campaign strategy and targeting, see paid-ads. For landing page copy, see copywriting.
Publish generated ad creatives to 14+ social networks via the Zernio API. Optional paid layer that closes the loop after /ads generate or /ads photoshoot. Use when user says publish, schedule, post, ship, Zernio, distribute, send to socials, push to Instagram/Facebook/LinkedIn/TikTok/Twitter, or auto-publish.
The orchestration layer for AI-native creative production. This skill coordinates multiple AI tools—video, image, audio, digital humans, effects—into cohesive campaigns, productions, and creative systems. As AI tools proliferate, the challenge shifts from "can we create this?" to "how do we orchestrate these capabilities into something coherent?" The AI Creative Director thinks in systems, not tools. In pipelines, not one-offs. In brand consistency across AI-generated assets. This is where creative vision meets technical orchestration. The AI Creative Director doesn't just use AI tools—they compose them into creative instruments that produce at scales and speeds previously impossible. Use when "AI creative director, orchestrate AI, AI campaign, multi-tool, AI workflow, AI pipeline, coordinate AI, AI production, AI creative system, full AI production, AI at scale, orchestration, creative-direction, ai-production, workflow, pipeline, multi-tool, scale, quality-control" mentioned.
Use when you need Apple's accessibility / inclusive-design bar (VoiceOver, Dynamic Type reflow, Reduce Motion/Transparency, contrast, 44pt targets, WCAG 2.2 AA) or its marketing / persuasion / brand tactics (whitespace as luxury signal, product-as-hero photography, the confident benefit-led copy voice, pricing presentation & anchoring, the one-idea-per-section reveal cadence). Part of the apple-design family. Keywords: accessibility, a11y, VoiceOver, dynamic type, reduce motion, prefers-reduced-motion, reduce transparency, prefers-contrast, focus-visible, WCAG, inclusive design, curb-cut, marketing, brand, copywriting, persuasion, whitespace, pricing anchoring, product photography, hero headline, reveal cadence, keynote.
Bilibili short-video operations growth assistant, suitable for content creators, operators, brands, and e-commerce when the user provides a Bilibili video link; helps generate comment sentiment and discussion structure, audience profiles and interest signals, and content and engagement suggestions based on the input material.
Brand onboarding setup skill. Captures a client's visual identity, content patterns, audience, and goals through evidence capture + pre-filled client doc + structured intake. Writes context/brand-style.md as the foundation for all social skills. Run once per client before using /social-creative-designer, /content-calendar, or /caption-writer.
Writes on-brand social media captions for SMBs. Takes post concepts or a content calendar and produces ready-to-post captions with hooks, body copy, CTAs, and hashtags. Reads brand-style.md for voice and tone. Supports Instagram, LinkedIn, Facebook, TikTok, and X. Batch and single-post modes. Optional trend and competitor research via Firecrawl and SerpApi.
Transform long-form content into 15+ platform-ready assets. Use when repurposing a blog post, article, or guide into social media content. One piece becomes threads, carousels, audiograms, video scripts, quizzes, and discussion prompts across all major platforms.
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit.
Google Analytics 4, Search Console, and Indexing API toolkit. Analyze website traffic, page performance, user demographics, real-time visitors, search queries, and SEO metrics. Use when the user asks to: check site traffic, analyze page views, see traffic sources, view user demographics, get real-time visitor data, check search console queries, analyze SEO performance, request URL re-indexing, inspect index status, compare date ranges, check bounce rates, view conversion data, or get e-commerce revenue. Requires a Google Cloud service account with GA4 and Search Console access.
Plans an Instagram carousel slide by slide, up to 10 slides, with a hook slide that opens a loop, value slides that front-load the payoff, and a payoff slide that earns saves and follows. Picks a 2026 carousel formula (listicle, before/after, myth-buster, framework) based on the goal (saves, shares, follows), drafts the text for each slide plus the caption, then publishes the images you supply via Publora. Use to structure a multi-slide carousel. Not for single-image captions (use ig-caption-writer).
Build a prioritized keyword cluster map using the 6 Circles Method — keywords at the intersection of positioning alignment, customer language, competitor blind spots, workable search volume, real expertise, and business intent. Use when the user asks 'what keywords should I target', 'what should I write about', 'find SEO opportunities', 'plan my content strategy', 'what does my audience search for', or before any SEO content is written. Produces a Keyword Map: scored keywords grouped into topic clusters, each cluster mapped to the article that should target it, ready to hand to content production.
Prevent bloated text scaffolds in new web pages. Use when creating or refactoring landing pages, SaaS pages, dashboards, marketing sections, UI copy, placeholders, labels, eyebrow text, or feature cards. Remove generic labels unless explicitly requested. Do NOT use for prose-only articles, legal copy, or exact client-provided copy.
End-to-end UGC video in one call. Provide EITHER a text description of the person, OR a portrait URL (R2-hosted), OR an uploaded image. The pipeline auto-generates the missing portrait, builds a character sheet, and produces a 5/10/15s vertical selfie video with native lip-synced audio of your script.
Run a full McKinsey-level market research and strategy analysis using 12 specialized prompts. Use when: market research, competitive analysis, business strategy, TAM analysis; customer personas, pricing strategy, go-to-market plan, financial modeling; risk assessment, SWOT analysis, market entry strategy, comprehensive business analysis; or Arabic requests such as بحث سوق, تحليل استراتيجي, تحليل منافسين, دراسة جدوى, خطة عمل, “حلل لي السوق” for business entry or investment decisions. Do not use when: the user wants a quick opinion on a business idea (just answer directly); product recommendations or shopping (use personal-shopper); content strategy for social media (use viral-equation); simple web search for company info (use web_search directly); comparing products to buy (use personal-shopper); briefly analyzing a single competitor (just answer directly). Edge cases: “حلل لي السوق” for a specific product to buy → personal-shopper, not this skill; for business entry → this skill. “وش أفضل منتج” → personal-shopper. “وش حجم سوق X” → this skill. “قارن لي بين منتجين” → personal-shopper. “قارن لي بين شركتين” as competitors → this skill. “دراسة جدوى مشروع” → this skill. “أبغى أفتح مشروع” → this skill (full analysis). “أبغى أشتري لابتوب” → personal-shopper (purchase, not business). Inputs: business description, industry, target customer, geography, financials (optional). Tools: sessions_spawn (sub-agents), web_search, web_fetch. Output: complete strategy report saved to artifacts/research/{date}-{slug}.html. Success: the user gets 12 consulting-grade analyses synthesized into one actionable report.
Ideate novel mechanism angles for a product claim or result — the "M" in RMBC. Use when you need unique, specific explanations of WHY a product delivers its promised outcome. Branches for supplements, e-commerce, and info products.
Guides users through building a Meridian Marketing Mix Modeling (MMM) model. Use when a user wants to load data, map columns, configure ModelSpec, run Exploratory Data Analysis (EDA), fit a model, and save the model. Don't use for visualizing results or creating a scenario planner.
Inspect, report on, and deliberately manage Meta Facebook/Instagram advertising through Meta's official Ads CLI. Use for the user's ad accounts, campaigns, ad sets, creatives, delivery, budgets, datasets, and catalogues; not for general social posting or automatic ad optimisation.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.