Skills
96,981 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
End-to-end writing assistant for WeChat Official Account articles. Supports trending topic selection, article writing, AI de-flavoring polish (removing the machine feel), image suggestions, and one-click publishing to the Official Account drafts folder. Suited to technical bloggers, self-media creators, and corporate Official Account operations. Use this skill when users need to write Official Account articles, polish content, find images, or publish to WeChat.
Write and ship a blog post for your project that reads like a human wrote it and pulls SEO traffic to your site. Use when a contributor wants to draft, edit, or publish a blog post, add a post to the site, write about the project for search/traction, or make an existing draft sound less like AI. Enforces the house voice (no em dashes), picks a non-cannibalizing angle, uses ASD-STE100 Simplified Technical English for technical prose, wires the post into your site, and runs the humanizer pass before shipping.
Draft and publish posts to 小红书 (Xiaohongshu/RED). Use when creating content for 小红书, drafting posts, generating cover images, or publishing via browser automation. Covers the full workflow from content creation to browser-based publishing, including cover image generation with Pillow.
A search tool for trending Xiaohongshu posts. Search by keyword to retrieve popular content data, then rank and recommend posts based on data scores, helping creators discover trends and find inspiration. Run only in the main Agent; do not delegate to subagents
Conduct pure research for YouTube video topics by analyzing competitors, identifying content gaps, and documenting strategic insights. Use when you need to research a video topic before planning. Produces concise, insight-focused research documents that identify the biggest opportunities for video performance.
Check and improve your brand's visibility across AI search engines (ChatGPT, Perplexity, Gemini, Grok, Claude, DeepSeek). Set up tracking, run visibility analyses, audit your website for AI readability, and get actionable recommendations. Uses the npx goose-aeo@latest CLI.
This skill should be used when the user asks about "poster design", "campaign poster", "event poster", "social media graphics", "billboard design", "banner design", "flyer design", "promotional graphics", "visual hierarchy poster", "concert poster", "film poster", "act as a poster designer", "poster designer mode", "key visual", "hero image", "advertising visual", "OOH design", "outdoor advertising", "social media template", "Instagram post design", "event graphics", "format-specific design", "focal point", "large format print", or needs expertise in designing campaign posters, event graphics, social media visuals, and large-format advertising materials. Part of the AlterLab FC Skills collection (VCD department).
Design and audit analytics event taxonomies for product funnels, SaaS, mobile apps, games, web apps, desktop utilities, marketplaces, notifications, payments, support, and launches. Use when defining events, properties, naming, identity, funnels, cohorts, attribution, guardrail metrics, dashboards, or analytics quality rules.
There are two kinds of people who search for a cosmetology school. The first already knows they want to do hair or skincare — they have been doing it informally for years, everyone has told them they are good at it, and they are now ready to turn it into a career. What they need to see is whether your graduates are actually working in the industry at the level they want to reach. The second is not sure yet — they are considering cosmetology as a career alternative, and they are trying to figure out if this feels like something they could do every day for the next twenty years. What they need to see is what a day in your school actually looks and feels like. Beauty School Video creates the enrollment content that reaches both. Beauty School Video makes marketing and enrollment content for cosmetology schools, esthetics and skincare programs, nail technology schools, barbering programs, makeup artistry courses, hair styling academies, microblading and permanent cosmetics programs, lash and brow technician training, massage therapy schools, and continuing education providers for licensed beauty professionals. The content addresses the full range of prospective students: the career-changer in their twenties who wants out of an office job, the recent high school graduate who knows exactly what they want to do, the licensed professional who wants to add a specialty, and the entrepreneur who is building toward owning their own salon. Day-in-the-life and school culture videos that show what a typical Tuesday in the school actually looks like — the student working on a client, the instructor giving feedback over a haircut, the energy in the practical lab versus the classroom — because prospective students are buying an experience, not just a curriculum. Graduate outcome and career placement videos that show where your graduates are working, what specialties they have built, and how long it took from graduation to licensed employment — the specific proof that this school produces working professionals, not just graduates. Program-specific showcase videos for cosmetology, esthetics, nail technology, barbering, and every other credential you offer — matched content that shows up when a student is already searching for their specific program. Instructor and mentor introduction videos that put your faculty on camera to share their industry experience, their teaching approach, and the specific skills they have built over years of professional work — because a student choosing a beauty school is partly choosing the person who will teach them. Financial aid and enrollment process explainer videos that address the practical questions that stop prospective students from applying — how financial aid works, what the timeline looks like, what happens in the first week — because uncertainty about the process kills more enrollments than uncertainty about the career. Content for school websites, social media, targeted digital advertising to career-change audiences, high school counselor outreach, and the beauty community social networks where program recommendations spread among working professionals and students simultaneously. Beauty school video, cosmetology school promo, esthetics program video, nail tech school video, barbering school video, makeup artistry course video, cosmetology school enrollment video, beauty school marketing, hair school promo, skincare school video, beauty career video, cosmetology program tour, licensed cosmetologist training video, beauty school culture video.
Analyze a company's published content to extract their brand voice, writing style, and tone guidelines. Reads 10-20 of their best content pieces and produces a brand voice profile covering tone, vocabulary level, sentence structure, formatting patterns, CTAs, and target persona. Useful before writing outreach, content, or campaigns that should match a client's existing voice.
Condense a detailed brand description into a usable Brand Kit (brand kit, design system, design tokens, style guide). Generates a short, binding BRAND.md, executable CSS tokens, wordmark SVGs, reference artboards, and a CLAUDE.md that makes the rules take effect automatically. Use this skill as soon as a brand interview exists, when someone wants to turn a long style guide into something workable, or asks why their design system gets ignored in everyday use.
Builds websites, PDFs and AI images from an existing Brand Kit and labels generated images in line with the EU AI Act (brand kit, landing page, PDF, AI images, AI labeling, EU AI Act, higgsfield, gpt image). Integrates the unslop, web-design-guidelines and seo-audit skills and burns in the AI marking via the bundled script. Use this skill as soon as something is to be built with an existing Brand Kit, or someone asks how to label AI images in a legally compliant way.
Write and review changelogs, release notes, app-store update notes, launch notes, migration notes, breaking-change notices, and customer-facing product update communication for SaaS, apps, games, developer tools, desktop software, and marketplaces. Use when a release needs clear user value, risk communication, upgrade guidance, or support-aware wording.
Perform a deep competitive analysis for a solopreneur business. Use when mapping competitors in detail, finding exploitable gaps, understanding competitor strategy, benchmarking your own offering, or deciding how to position against the field. Goes deeper than the broad landscape mapping in market-research — this is focused dissection of specific competitors. Trigger on "analyze my competitors", "competitive analysis", "who are my competitors", "competitor deep-dive", "how do I beat the competition", "competitive landscape", "benchmark against competitors".
Create truthful, human-centered marketing campaigns for an app or product, including positioning, channel copy, original artwork, editable layouts, README banners, and selective website integration. Use when asked to make launch materials, promotional artwork, social assets, campaign kits, ads, or marketing content from an existing product; to adapt a visual reference without copying it; or to add approved campaign art to product surfaces. Do not invent claims, fake UI, publish, deploy, or replace product proof without explicit evidence and authorization.
Use biological evolution logic (genetic variation + natural selection) to handle uncertainty, iterating a product or team through the cycle of MVP launch → market feedback selection → variation and innovation → accumulating advantages. Use when goals are unclear, the environment changes fast, or advance planning is impossible. Not for deterministic projects with clear goals and paths (planning is more efficient there). Planning and evolution are complementary like yin and yang: planning = yang (efficiency), evolution = yin (handling uncertainty). Key trigger signals: "not sure what users want", "the market changes too fast", "plans can't keep up with changes", "just get it running first".
Audit and fix HTML metadata including page titles, meta descriptions, canonical URLs, Open Graph tags, Twitter cards, favicons, JSON-LD structured data, and robots directives. Use when adding SEO metadata, fixing social share previews, reviewing Open Graph tags, setting up canonical URLs, or shipping new pages that need correct meta tags.
When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, application forms, survey forms, or checkout forms. Also use when the user mentions "form optimization," "lead form conversions," "form friction," "form fields," "form completion rate," or "contact form." For signup/registration forms, see signup-flow-cro. For popups containing forms, see popup-cro.
Use when the user wants to plan, evaluate, or build a free tool for marketing purposes—such as lead generation, SEO value, or brand awareness. Also use when the user mentions “engineering as marketing,” “free tool,” “marketing tool,” “calculator,” “generator,” “interactive tool,” “lead gen tool,” “build a tool for leads,” or “free resource.” This skill bridges engineering and marketing and is useful for founders and technical marketers
Create go-to-market assets for any product or feature. Use when asked for a GTM plan, positioning statement, product launch plan, messaging pillars, use cases, or feature/benefit list. Produces a full GTM pack: positioning statement, messaging pillars, feature-to-benefit mapping, and role-specific use cases. For a tiered launch plan with cross-functional coordination use go-to-market-planner instead.
Build a go-to-market plan for any product launch, feature release, or new market entry. Use when planning a product launch, writing a GTM strategy, defining launch tiers, or coordinating cross-functional launch activities. Produces a tiered GTM plan with messaging, cross-functional activity tracker, success metrics, and launch day checklist. For positioning and messaging content itself use go-to-market instead.
World-class growth strategy expertise combining Andrew Chen's marketplace and network effects wisdom, Brian Balfour's growth frameworks, Casey Winters' Pinterest/Grubhub playbooks, and the best of Silicon Valley growth thinking. Growth is not marketing. Growth is the systematic application of product, engineering, and data to create compounding user acquisition, activation, and retention. It's a mindset, not a department. Use when "growth strategy, how do we grow, acquisition strategy, retention strategy, viral growth, network effects, growth loops, product-led growth, plg, ltv cac, unit economics, growth model, flywheel, compound growth, channel strategy, referral program, activation rate, magic moment, aha moment, growth experimentation, growth, strategy, acquisition, retention, viral, network-effects, plg, loops, experimentation" mentioned.
Critique and improve landing pages for SaaS, apps, games, utilities, developer tools, marketplaces, and launches. Use when reviewing hero copy, positioning, proof, demos, CTAs, objections, social proof, SEO, conversion analytics, waitlists, product-led growth pages, or campaign landing pages.
Integrates the LevelPlay ad mediation SDK via the Ads Mediation package. Use when the user asks about adding rewarded, interstitial, or banner ads, mediation or ad privacy setup, Android or iOS ad dependency build failures, or migrating from Unity Ads or IronSource APIs.
Discover top LinkedIn influencers and voices by topic, industry, follower count, and country. Use when you need to find the top 100 voices in a space, build influencer lists for outreach, or identify thought leaders on LinkedIn.
Converts any content, blog post URL, pasted article, GitHub PR description, or a description of something built, into a formatted LinkedIn post with proper hook, story arc, and formatting. Optionally posts directly to LinkedIn via Composio. Use when asked to write a LinkedIn post, turn a blog into a LinkedIn update, announce a shipped feature, share a case study on LinkedIn, or post something professionally. Trigger when a user mentions LinkedIn, wants to share content professionally, says "post this to LinkedIn", or asks to repurpose a blog/article/PR for social media.
Generate a 5/10/15-second vertical UGC selfie video from a character sheet. Two modes: provide a script for a lip-synced talking-head (2-4 words/sec), OR provide scene_action for a non-speech clip (dancing, b-roll, vibes) with optional background_music and no dialogue. Subject is framed waist-up, hands free, TikTok aesthetic.
Build evidence-traceable market research reports and assumption-driven market sizing or forecast scenarios. Use for market definition, industry and customer evidence, competitive landscapes, TAM/SAM/SOM reconciliation, forecast sensitivity, and auditable report scaffolds.
Creates blog posts, articles, whitepapers, case studies, ebooks, editorial calendars, and thought leadership content. Triggers for 'blog', 'article', 'whitepaper', 'case study', 'editorial calendar', or 'content strategy' — not landing page copy (use CRO).
When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions "psychology," "mental models," "cognitive bias," "persuasion," "behavioral science," "why people buy," "decision-making," or "consumer behavior." This skill provides 70+ mental models organized for marketing application.
Restaurant Video Maker — Create Menu, Ambiance and Promo Videos for Restaurants. The seasonal menu drops Friday and all you own are iPhone shots of plated dishes under fluorescent kitchen light. A thirty-second clip of that duck confit with steam curling off the glaze would pack the dining room — but hiring a videographer for one dinner service costs more than the ingredients. Gather dish photos, dining- room b-roll, and the candlelit ambiance footage the hostess captured on her break. The AI corrects kitchen fluorescents to warm golden tones, pans slowly across each plate with appetizing motion, overlays dish names and prices in your menu typeface, and scores the piece with acoustic guitar that whispers "neighborhood gem." Render a thirty-second Reel tagging your location, a fifteen-second teaser for your Google Maps listing, and a widescreen loop for the TV behind the bar. Swap dishes when the chef rotates the carte without rebuilding anything. Crafted for independent bistros hyping nightly specials, fast-casual chains unifying location content, caterers assembling event lookbooks, and food truck operators who squeeze filming between lunch rush tickets. Supports mp4, mov, webm, jpg, png.
H3 prompt writing for minimalist/Apple-style product ads: product fidelity, English on-screen copy, anchored composition roles, and a beat sheet, producing a final prompt that can be fed to MiniMax H3. Applies to e-commerce/new product film prompts. Not for KOC talking-head scripts or post-production editing notes.
Design and review mobile app and mobile game product systems including refunds, promotions, subscriptions, in-app purchases, in-app ads, notifications, daily check-ins, rewards, entitlement states, retention loops, and store-compliant monetization UX. Use when building or auditing iOS/Android apps, mobile games, consumer apps, app-store monetization flows, or lifecycle engagement systems.
SEO and GEO (Generative Engine Optimization) for organic traffic and AI search visibility. Covers technical SEO, content SEO, keyword strategy, schema markup, and optimization for AI search engines (ChatGPT, Perplexity, Gemini). Use when the user needs SEO audit, keyword research, GEO optimization, schema markup, or says 'SEO', 'search optimization', 'keywords', 'organic traffic', 'AI search', 'GEO', or 'rank higher'.
Design or audit notification strategy across push, email, in-app messages, SMS, lifecycle messaging, reminders, games, SaaS, mobile apps, and desktop utilities. Use when planning permission prompts, notification taxonomy, user controls, retention campaigns, quiet hours, deliverability, fatigue, event triggers, or support-safe messaging.
Review and design onboarding and activation flows for SaaS, mobile apps, games, developer tools, utilities, marketplaces, and web products. Use when improving first-run experience, setup checklists, permission timing, aha moments, trial activation, invite/team setup, empty states, tutorials, or early retention measurement.
New to MCP?
From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.