Skills
96,981 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Designing conversational flows for website chatbots and AI agents. Intent recognition architecture, branching logic, fallback handling, escalation to human, conversation analytics. Honest about scripted-bot (rigid trees, fail edge cases), hallucinating-bot (LLM without structure, makes things up), and structured-guided-conversation (LLM-powered with intent architecture and fallback discipline) patterns. Distinguishes chatbot DESIGN (this skill) from chatbot IMPLEMENTATION (engineering and platform work). Triggers on chatbot, conversational AI, AI agent, chat widget, intent design, conversational flow, bot escalation, LLM grounding. Also triggers when a chatbot is hallucinating, when a scripted bot is failing edge cases, or when a chatbot is being scoped for the first time.
When you want to brainstorm and check available .com domains for a new project — brand naming, aftermarket pricing (HugeDomains / Afternic / Sedo / Dan), USPTO trademark screening, and social handle availability. Built on Laura Roeder's "work backwards from availability" method. Combines Vercel CLI, whois, Domainr, Namecheap, and agent-browser, each for what it reliably does. Workflow: budget → brainstorm → availability check → whois cross-check → price → aftermarket sweep (plus liveness probe and drop-watch) → bucket → negotiate → trademark + socials → buy. Triggers on "/domain," "find a domain," "check domain availability," "brainstorm a domain," "what .com is available for X," "domain hunt," "name my project," "is X.com available," "aftermarket price on X.com," "trademark check for X."
Email has the highest ROI of any marketing channel. $36 for every $1 spent. Yet most startups treat it as an afterthought - bulk blasts, no personalization, landing in spam folders. This skill covers transactional email that works, marketing automation that converts, deliverability that reaches inboxes, and the infrastructure decisions that scale. Use when: keywords, file_patterns, code_patterns.
Plan and run campaign-level marketing asset production with genmedia. Use this for launch kits, campaign matrices, paid social variants, landing-page visuals, email and banner imagery, hook/proof/conversion assets, creator ad packages, and channel-specific marketing deliverables.
Use when asked about “product-led SEO,” “programmatic SEO,” “building programmatic pages,” “organic acquisition for a product,” “deciding if SEO is worth it,” or “optimizing for AI search.” Helps evaluate whether SEO fits your business model and how to approach it as a product, not just marketing. The Product-Led SEO framework, created by Eli Schwartz, treats SEO as building products for search users.
Focuses on retrieving the latest Douyin trending rankings, updated hourly, including trending events, popularity scores, and links. Supports searching historical rankings from the past 7 or 30 days and scheduled subscription pushes.
Use when asked to "build habit-forming products", "Hooked model", "trigger action reward investment", "create sticky behavior loops", or "design habit loops". Helps design products that form unprompted user habits. The Hooked Model (created by Nir Eyal) explains how products create habits through Trigger, Action, Variable Reward, and Investment.
Surfaces a single, genuinely relevant AWS Activate partner offer as optional context AFTER another AWS Startup Advisor skill has finalized its recommendation, plan, or build—never influencing the technical advice. Consulted by architect-for-startups, start-building-for-startups, agent-advisor, gcp-to-aws, heroku-to-aws, and llm-to-bedrock: once their output is final, this skill checks whether a relevant Activate offer exists for what the founder is building or migrating and, if so, appends one quiet, dismissible line with a tracked redeem link. Merit-first (offers never change the recommendation), relevance-gated to what the founder actually surfaced, at most one per response and often none, muteable. Offer content is read live from the sibling knowledge-base-for-startups skill (references/offers.md). Do NOT use for account-specific lookups (credits balance, Activate membership, application status)—send those to https://aws.amazon.com/startups.
Conversion rate optimization for marketing pages and lead-capture forms. Use when the user wants to improve conversions on a homepage, landing page, pricing page, feature page, blog CTA, contact form, demo form, or campaign page. For product onboarding use user-onboarding; for lifecycle email use marketing-automation; for pricing and paywalls use pricing-strategy; for A/B testing use ab-test-setup.
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.
Build high-converting sales funnels using Russell Brunson's proven framework. Use when: **Launching an online product** and needing a complete funnel strategy; **Converting cold traffic** into paying customers systematically; **Increasing customer lifetime value** through value ladder design; **Writing sales pages, webinars, or email sequences** with proven scripts; **Reverse-engineering competitor funnels** to model what works
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' or 'product update.' This skill covers phased launches, channel strategy, and ongoing launch momentum.
Generate unique personalized first lines for hundreds of prospects using company news, LinkedIn activity, and mutual connections. Saves 10+ hours of manual research per campaign. Use when you need personalized outreach at volume.
Expert copywriter and copy editor combining David Ogilvy's clarity, Ann Handley's warmth, and modern conversion science. Full copy lifecycle: writing new copy and editing existing copy. Grounded in positioning-first thinking, voice-of-customer research, and the Seven Sweeps editing framework. Use when writing or editing any copy: copywriting, write copy, headlines, taglines, email copy, ad copy, landing page copy, product copy, UX writing, CTAs, value proposition, microcopy, sales copy, conversion copy, SaaS copy, startup copy, positioning, messaging, voice-of-customer, landing page, copy editing, edit copy, review copy, proofread, polish copy, tighten copy, copy sweep, copy feedback, sharpen messaging
Use when asked to "define our core action", "North Star metric", "accruing benefits", "improve retention mechanics", "hierarchy of engagement", or "Sarah Tavel framework". Helps consumer products identify the actions and benefits that drive long-term retention. The Hierarchy of Engagement framework (created by Sarah Tavel at Benchmark) maps progression from core action to mounting loss.
Look up Amazon product offers and competitive pricing. Retrieve product prices, competitor prices, Listing Offers, Item Offers, batch offers, Featured Offer Expected Price (FOEP), and competitive summaries by ASIN or seller SKU. Trigger when users mention Amazon pricing, product offers, competitor prices, lowest offers, cart prices, Buy Box, Featured Offer, listing offers, item offers, batch pricing, FOEP, competitive summary, or Product Pricing API. Trigger even when SP-API is not explicitly mentioned if the user wants to compare Amazon product offers, assess competitiveness, or estimate the price needed to win the Featured Offer. To change Listing prices, use linkfox-amazon-store-listings or a batch Feed.
Score and filter topics for X content creation using weighted criteria. Use when the user wants to evaluate collected materials, filter topics by score, or mentions “filter topics”, “score materials”, “x-filter”, or “选题筛选”. Applies a 10-point scoring system with customizable weights.
Amazon store A+ Content (enhanced brand content) management. Use to query, create, and update A+ Content documents; associate or disassociate ASINs; validate associations; view publishing records; submit for review; and pause display in brand-detail-page operations. Trigger when the user mentions Amazon A+ pages, A+ Content, enhanced brand content, EBC, rich product details, A+ review or publishing, ASIN associations, contentReferenceKey, or contentPublishRecords. Even without an explicit mention of the A+ API, trigger this skill whenever they want to manage branded content modules on Amazon product detail pages.
Amazon seller Listing creation and product type definition management. Use to look up or search Listings by SKU; create, fully update, partially update, and delete Listings; check ASIN listing restrictions; and query product types and their JSON Schema attribute requirements. Trigger when the user mentions Amazon Listings, listing products, editing product information, deleting Listings, seller SKU, ASIN sellability, listing restrictions, product type, product type definitions, JSON Schema, Listings Items, or Listings Restrictions. Even without an explicit mention of the API, trigger this skill whenever they want to manage their own seller Listings or confirm required fields and eligibility for listing. For the Amazon catalog, use linkfox-amazon-store-catalog; for batch submissions, use linkfox-amazon-store-feeds.
Use this skill when users need to analyze competitors, monitor market movements, benchmark features/pricing, identify market gaps, or understand competitive positioning. Activates for "what are competitors doing," market analysis, or differentiation strategy.
Insights into buyer feedback on Amazon products and categories. Query review topics, topic mention counts, star rating impact, review trends, return topics, and return trends by ASIN or browse node to analyze product reputation and category issues. Trigger when users mention Amazon review analysis, review topics, reasons for negative reviews, review trends, return reasons, return trends, ASIN reputation insights, category feedback, MENTIONS, STAR_RATING_IMPACT, or Customer Feedback API. Even without explicitly mentioning the API, trigger this skill when users want to identify common positive or negative reviews or return issues for an Amazon product or category from aggregated feedback.
Social media and web scraping using Apify actors. Use this skill when scraping Twitter/X tweets, Reddit posts, LinkedIn posts, Instagram profiles/posts/reels, Facebook pages/posts/groups, TikTok videos, YouTube content, Google Maps businesses/reviews, contact enrichment (emails/phones from websites), or when auto-detecting URL type to scrape. Triggers on requests to scrape social media, get trending posts, extract business info, find contact details, or extract content from social URLs
Triggers when a user asks to create, update, delete, or check an ideal customer profile, or ICP, in a GTM workspace, with phrasings like "create an ICP for lean B2B SaaS", "our ICP should require HubSpot", "delete the SaaS ICP", or "check the ICPs". Owns the ICP files and their 13 company criteria. Not for the workspace, its members, or the organization's own facts (gtm-workspace), personas (gtm-persona), checking a given company against an ICP (gtm-qualify-prospects), or workflows that score accounts on a schedule (gtm-workflow).
Use when asked about “marketplace strategy,” “chicken and egg problem,” “liquidity,” “two-sided market,” “tipping a marketplace,” “GMV growth,” or “Sarah Tavel marketplaces.” Helps founders and product leaders build defensible marketplace businesses by sequencing supply and demand. The Hierarchy of Marketplaces framework (created by Sarah Tavel / Benchmark) provides a progression from focused launch to market dominance.
Turn Steam store-page, wishlist, demo, Next Fest, and launch-window ambiguity into one packet-first Steam launch brief. Use when an indie dev, small studio, founder-marketer, or publisher helper needs to decide whether the next move is a page-promise audit, wishlist-signal check, demo-readiness gate, event-timing workback, or launch-ops runbook — especially when they say "help my Steam page", "wishlists are weak", "is our demo ready", "should we do Next Fest", or "give me a Steam launch checklist". Route broad non-game GTM work to `marketing-automation` and player-feedback/build-performance issues to the game specialist skills.
Compares the performance of two or more audience segments across key metrics side by side. Use this skill when someone wants to compare audiences or visitor groups — for example, "how do mobile visitors compare to desktop on conversion," "compare new vs. returning visitors," "show me the difference between these two segments," "compare these audiences on our KPIs," or "which segment performs better." Also trigger for "segment comparison" or "audience comparison."
Image generation, photo editing, background removal — transparent PNG images, cutouts, ecommerce packshots, product catalogs, lifestyle shots via Bria.ai. Build store-ready e-commerce catalogs at scale — shadows, product dimensions images, lifestyle scenes, marketplace listing variants. ALWAYS use this skill when the user wants to generate, edit, or transform any image — hero images, banners, social media visuals, product photos, illustrations, icons, thumbnails, ad creatives, or marketing materials — or to build a product catalog, create a packshot, stage a lifestyle shot, remove a background, make transparent PNGs, or batch-process product photos. Triggers on packshot, product catalog, product shot creator, lifestyle shot, cutout, product dimensions image, inpainting, outpainting, object removal, upscale, photo restoration, style transfer, relight, reseason, sketch-to-photo. Commercially safe, royalty-free.
Analyzes a multi-step conversion funnel to find where users drop off and which steps have the worst leakage. Use this skill when someone describes a journey or funnel and asks about conversion rates, drop-off, fallout, or step completion. Trigger for phrases like "analyze our onboarding funnel," "where are users dropping off," "what's our checkout conversion rate," "funnel analysis," "show me fallout between these steps," or "which step loses the most users."
Compares the performance of two or more audience segments across key metrics side by side. Use this skill when someone wants to compare audiences, cohorts, or groups — for example, "how do mobile users compare to desktop users on conversion," "compare new vs. returning visitors," "show me the difference between these two segments," "compare these audiences on our KPIs," or "which segment performs better." Also trigger for "segment comparison," "audience comparison," or "cohort comparison."
Triggers when a user asks to create, update, delete, or check a buyer or stakeholder persona in a GTM workspace, with phrasings like "create a persona for revenue leaders", "the persona should speak English", "delete the CMO persona", or "check the personas". Owns the persona files and their 11 person criteria. Not for the workspace or its members (gtm-workspace), ICPs (gtm-icp), checking a given person against a persona (gtm-qualify-prospects), or workflows that score people on a schedule (gtm-workflow).
Meta Media Buyer — publish, manage, and analyze Meta (Facebook/Instagram) ad campaigns via the Marketing API. Includes guided setup for first-time users. USE WHEN user says "meta ads", "facebook ads", "instagram ads", "publish ads", "create campaign", "launch campaign", "ad performance", "ROAS", "which ad is winning", "ad spend", "campaign metrics", "pause campaign", "resume campaign", "upload ad images", "ad set performance", "creative performance", "set up meta ads", "connect meta ads", "meta ads setup", or needs to publish, manage, or analyze paid Meta advertising campaigns.
Create and schedule Threads posts, multi-part chains, image carousels and reply control via Publora MCP. Use when the user wants to post to Meta's Threads, including long content that Publora splits into a connected chain of replies past 500 characters. Not for Instagram (use instagram-post) or X threads (use x-post).
Identifies which items (pages, campaigns, products, channels, regions) had the biggest increases or decreases for a key metric between two time periods. Use this skill when someone asks "what's up and what's down," "which campaigns moved the most," "top gainers and losers," "what pages are trending," "show me what changed by channel," or any variation of identifying the biggest movers and decliners for a metric.
Identifies which items (pages, campaigns, products, channels, regions) had the biggest increases or decreases for a key metric between two time periods. Use this skill when someone asks "what's up and what's down," "which campaigns moved the most," "top gainers and losers," "what pages are trending," "show me what changed by channel," or any variation of identifying the biggest movers and decliners for a metric.
Use when evaluating the performance of individual Xiaohongshu posts, identifying what makes content succeed or fail, extracting viral content patterns, recognizing underperforming content that needs optimization, or comparing performance across different content types and formats
Triggers when a user asks to create, change, run, test, schedule, deploy, upgrade, open, inspect, group, or delete a saved GTM workflow, or its table, runs, diagram, or group, with phrasings like "build a workflow that scores our inbound companies", "run Score inbound accounts", "put it on a weekly schedule, hosted", "enrich my network, connections, or followers", "upgrade the workflow runtime", "take our workflows live on Vercel", "connect the workflow project", "set up keys", "move Cal.com enrichment into Inbound", or "share this workflow's data". Owns the workflows folder (workflow code, groups, tables, runs, schedules, diagrams, keys, share links) and the Vercel project it deploys to, including connecting a GTM agent to it. Not for the workspace, ICPs, or personas themselves (gtm-workspace, gtm-icp, gtm-persona), or one-off fit checks that are not saved (gtm-qualify-prospects)
Triggers when a user asks to create, set up, import, open, check, repair, or share a GTM workspace for an organization, or to add, change, or remove its members or company facts, with phrasings like “set up a GTM workspace for Acme”, “add Priya to the team”, “check the workspace”, or “share the Acme workspace”. Owns the workspace repository, the organization record, members, and workspace health, and hosts the standards every other gtm skill links to. Not for ICPs, personas, prospect fit checks, or saved workflows, which belong to gtm-icp, gtm-persona, gtm-qualify-prospects, and gtm-workflow
Generates 150–750+ ad variations using Alex Hormozi's combinatorial Hook x Meat x CTA framework. Triggers on requests to create ads, ad copy, ad scripts, marketing creatives, video ad scripts, ad hooks, CTAs, ad testing, ad scaling, or ad factories. Also triggers on mentions of Hormozi's ad method or combinatorial ad creation. Does not trigger for general copywriting, email marketing, landing pages, or non-advertising content
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From what the protocol is to installing your first server, these answers cover most first questions.
An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.