Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Write platform-optimized social media copy for Instagram, Facebook, LinkedIn, and X/Twitter with hooks, CTAs, and hashtag strategies. Use this skill when the user needs to create social media posts, adapt content across platforms, improve engagement rates, or develop a social content strategy — even if they say 'write a post for IG', 'our social engagement is low', 'adapt this for LinkedIn', or 'how do we write better captions'.
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates `.claude/product-marketing-context.md` that other marketing skills reference.
Set product vision, positioning, market strategy, and portfolio direction with a CPO methodology. Route tactical prioritization, specifications, and backlog decisions to `product-methodology`; do not use this skill for delivery-level product decisions or unrelated requests.
Connects sales tools with webhooks, Zapier/Make, native integrations, and custom API pipelines — CRM sync, event triggers, data mapping, and error handling. Use when CRM data isn't syncing from Mailshake/Apollo/Salesloft, webhook events aren't firing or arriving malformed, Zapier/Make automations are failing or skipping records, data is duplicating or missing between tools, or an integration that was working suddenly breaks. Do NOT use for Qwilr-specific automations (use /sales-qwilr-automation), general CRM platform config (use /sales-apollo or /sales-salesloft), or marketing automation flows (use /email-sequence).
Find an app on the App Store / Google Play and start tracking it in AppFollow, then hand structured app references to the feedback-analysis and aso-analysis skills. Read-only search + dedupe works on any plan; the add step degrades gracefully when the plan does not allow writes. Trigger on "find app X", "track our app", "add <app> to AppFollow".
Write a publish-ready, search-optimized article for a target keyword: SERP-validated brief, full draft matched to search intent, on-page metadata (title tag, meta description, URL slug), and schema markup. Use when the user says 'write a blog post about X', 'write an article that ranks', 'create SEO content', 'I need content for this keyword', or hands over a keyword/content brief from an SEO plan — even if they never say 'SEO'. Also use to rewrite or upgrade an existing article that isn't ranking. Produces the complete article plus a metadata block and an on-page checklist result.
Audits and improves SEO for static HTML sites. Use when the user asks to audit, set up, or improve SEO on a static site (Hugo, Jekyll, 11ty, Gatsby, Next.js static export, hand-rolled HTML, or `wp-static-clone` output), or mentions head metadata, structured data, JSON-LD, sitemaps, IndexNow, Open Graph images, schema endpoints, NLWeb, hreflang, or search engine indexing for a static site. For Astro projects, use `astro-seo` instead — its recipes produce less hand-rolled boilerplate by routing through `@jdevalk/astro-seo-graph`.
Monitor Twitter/X, Reddit, LinkedIn, and Hacker News for trending narratives, viral posts, and hot-button topics in your space. Maps trends to ad hook opportunities with timing urgency scores. Tells you what to run ads about right now while the topic is hot.
Always-loaded discipline for every AppFollow toolkit skill. Read this before calling any AppFollow MCP tool. Enforces the preview→approval→confirm write ritual, the shared MCP error-code vocabulary, and the public-tools-only posture. Other skills reference this file rather than restating the rules.
Stress-test a startup idea before any code is written. Score it on 7 dimensions, propose 3 validation experiments under $200 each, and end with a build, pivot, or kill verdict. Use when a founder asks whether an idea is worth building.
Publish posts to your VK (ВКонтакте) profile or community wall and read your own recent posts, via the official VK API (wall.post / wall.get). Use when the user wants to post to VK, cross-post an article for a Russian-speaking audience, or list their own recent VK wall posts with engagement. Auth uses a VK access token (community access key recommended).
WeChat official account draft writing skill. After the topic and outline are confirmed, generate a high-fidelity first draft based on reference materials, voice transcripts, and writing-style DNA. For the body-writing stage; does not handle topic selection, outlining, or title decisions.
A structured workflow for writing technical articles for WeChat Official Accounts. Use when the user wants to write an article for the account, needs to create an article directory, organize material, or iterate on drafts. The naming conventions and directory structure in blogs/wechat/README.md are mandatory.
Multi-platform article publisher and content distribution tool. Sync and cross-post Markdown/HTML articles to 29+ platforms including Zhihu (知乎), Juejin (掘金), CSDN, Toutiao (头条), Weibo (微博), Xiaohongshu (小红书), Bilibili (B站), WordPress, Typecho, WeChat (微信公众号), and more. Use when the user wants to publish, sync, cross-post, or distribute articles (文章同步/多平台发布/一键发布) to Chinese content platforms, tech communities, blogging sites, or self-hosted blogs. Also use when checking platform login status or extracting articles from web pages. Keywords: content syndication, blog distribution, multi-platform publishing, self-media (自媒体), content creator tools.
Connect a user's own X (Twitter) dev app (BYOK) for the official X API MCP (reads) plus X v2 REST writes — post, reply, like, retweet, DM. Use when the user wants to act on X with their OWN X account or app — search, read timeline/users/news/trends/bookmarks via MCP, and post/reply/like/retweet/DM via REST. Walks through OAuth 2.0 setup in the X portal, xurl CLI registration, headless OAuth (user pastes the redirect URL back), the client-not-enrolled / Pay-per-use trap, the token-expiry auto-refresh mechanism, agent.yaml MCP wiring, and FAQ. For read-only scraping WITHOUT the user's own app, use the twitter skill.
Hreflang and international SEO audit, validation, and generation. Detects common mistakes, validates language/region codes, and generates correct hreflang implementations. Use when user says "hreflang", "i18n SEO", "international SEO", "multi-language", "multi-region", or "language tags".
Internal link analysis AND generation. Analyzes orphan pages, link equity, anchor text. Also generates link suggestions for new content. Use when user says "internal linking", "orphan pages", "link suggestions", "where should I link", or "internal link recommendations".
DTC competitive intelligence — competitor reverse engineering, traffic breakdown, pricing benchmarking, differentiation. Triggers: 竞品分析, competitor, 逆向工程, 竞品拆解, 差异化, 竞争格局, 对标, competitor analysis, competitive landscape, reverse engineer, differentiation. For complex questions, go through afa first.
Generates comprehensive market research reports (50+ pages) in the style of top consulting firms (McKinsey, BCG, Gartner), with professional LaTeX formatting, extensive visuals via scientific-schematics and generate-image, data gathering through research-lookup, and multi-framework strategic analysis (Porter Five Forces, PESTLE, SWOT, TAM/SAM/SOM, BCG Matrix). Use when producing a market analysis, competitive landscape, industry report, market-sizing study, or consulting-style strategic deliverable. NOT for a single focused, source-cited research question with no report/frameworks (use alterlab-deep-research) or for pulling raw financial data points from an API (use alterlab-alpha-vantage). Part of the AlterLab Academic Skills suite.
Production-grade audit of Amazon product listings against IDQ scoring, CDQ-relevant quality dimensions, Amazon content policy, mobile UX, indexing risk, and conversion best practices. Uses Bright Data MCP for live data. Accepts one or more ASINs and delivers a prioritized findings report with revenue-impact estimates and actionable fixes. Use this skill whenever someone provides ASINs and asks about listing quality, IDQ score, CDQ score, listing compliance, title issues, bullet problems, image requirements, A+ content, indexing, mobile preview, or conversion optimization. Trigger phrases include: "audit my listings", "check my ASINs", "what's wrong with my listing", "why isn't my product indexed", "review my Amazon content", "are my bullets compliant", "do my listings meet Amazon policy", "is my listing mobile-friendly". Requires: Bright Data MCP connection (web_data_amazon_product or scrape_as_markdown tools). Credits: Original framework by Ohad. Production hardening for AI Vault by Jay.
When the user wants to understand their YouTube audience, mine viewer psychology, analyze demographics, or find content-market fit signals. Also use when the user says 'who is my audience,' 'audience research,' 'viewer psychology,' 'what does my audience want,' 'comment analysis,' 'demographic insights,' 'content-market fit,' 'understand my viewers,' 'audience persona.' For channel-level health check, see channel-audit. For generating ideas from audience insights, see idea-generation.
Use when producing or editing Traditional Chinese professional content, especially business, product, proposal, report, pitch, website, documentation, or marketing copy that may contain AI-like sentence patterns, empty contrast phrasing, vague transformation slogans, exaggerated claims, or repetitive polished-but-thin language.
Generate personalized cold email sequences (7-14 emails) with A/B test subject lines, follow-up timing recommendations, and integrated social proof. Creates multi-touch campaigns optimized for response rates. Use when users need outbound email campaigns, sales sequences, or lead generation emails.
Complete beginner-friendly cold email toolkit. Walks from zero to launched campaign — domain purchase, inbox setup, list building, copywriting, enrichment, and sending via Smartlead or Instantly. Use when setting up cold email for the first time, launching a new campaign, teaching someone cold email, or when you need an end-to-end guide that bundles strategy, copy, infrastructure, and API references in one place.
Professional copywriter for SaaS and startups. Expert in landing page copy, positioning, messaging, conversion optimization, and voice-of-customer research. Use when writing compelling copy for SaaS products, landing pages, marketing materials, or when you need help with product positioning and messaging strategy.
When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community research," "forum research," "competitor reviews," "customer sentiment," or "find out why customers churn/convert/buy." Use for both analyzing existing research assets AND gathering new research from online sources. For writing copy informed by research, see copywriting. For acting on research to improve pages, see page-cro.
WeChat article layout theme studio · change the **default layout style** (palette / headings / quotes / captions) of WeChat articles to match your way of speaking, with instant local preview, then write to two places at once: back to the server + a local theme file. Goes through doubaoya.com, authenticating with your own DOUBAOYA_API_KEY. Triggers: /dby-theme, change WeChat layout, customize theme style, change WeChat palette, adjust layout theme, change default layout. Trigger words: customize WeChat article theme, change layout / palette / heading style.
Analyze user conversion funnels, calculate step-by-step conversion rates, create interactive visualizations, and identify optimization opportunities. Use when working with multi-step user journey data, conversion analysis, or when user mentions funnels, conversion rates, or user flow analysis.
Analyze user conversion funnels, calculate step-by-step conversion rates, create interactive visualizations, and identify optimization opportunities. Use when working with multi-step user journey data, conversion analysis, or when user mentions funnels, conversion rates, or user flow analysis.
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