Skills
97,222 packaged capabilities and playbooks for agents. Install any of them with one command.
Marketing & growth
Operate the OXYGEN Knowledge Graph: index-first retrieval, slug-addressed wikilinked pages, citations, durable write-back, revisions, sources, synthesis, canonical-copy proposals, and the disposable local mirror. Use for workspace company, ICP, positioning, offer, voice, prompt, rubric, or durable learning work.
Publish content to Xiaohongshu, supporting image-text notes and video notes. Automatically determines the publish type, validates the title and assets, and publishes after user confirmation. Use when the user wants to publish content on Xiaohongshu — including posting a note, posting image-text, posting a video, uploading images, writing a Xiaohongshu post, sending content to Xiaohongshu, recommendation notes, product sharing, etc. It should also trigger even if the user only says "help me post it" when the context clearly refers to Xiaohongshu.
Every Semrush Analytics + Projects feature, plus a local SQLite store and cross-domain joins no other Semrush tool has. Trigger phrases: `show me what changed for <domain> this week`, `find the keyword gap between <my domain> and <competitor>`, `show me new referring domains for <domain>`, `triage my Site Audit`, `what did Semrush cost me this month`, `detect keyword cannibalization on <domain>`, `track SERP feature changes for <keyword>`, `use semrush`, `run semrush`.
Define go-to-market strategy including launch plan, messaging, channels, and timing during PRD v0.9 Go-to-Market. Triggers on requests to plan launch, define GTM strategy, or when user asks "how do we launch?", "go-to-market", "launch plan", "marketing strategy", "messaging", "launch channels", "GTM". Outputs GTM- entries with launch plan components.
Master-control skill pack for product promo video production. Used to produce 60-90 second promo videos from product descriptions, official sites, app screenshots, or GitHub repositories, completing the brief, storyboard, assets, HyperFrames editing, BGM design, and delivery in stages. Use when the user wants to make a promo video, product video, project intro video, launch video, open source project promo, BGM beat-synced cut, or promo video featuring real software interfaces.
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, incentive structure, and growth optimization.
Classify a batch of influencer replies into actionable categories (interested, negotiating, declined, needs info, ghosted) and generate a suggested next action for each. This skill should be used when triaging creator responses, classifying influencer replies, sorting outreach responses, categorizing creator DMs, reviewing batch replies, processing influencer inbox, prioritizing creator follow-ups, organizing outreach results, checking who replied to a campaign, figuring out which creators to follow up with, or cleaning up a messy outreach thread. For writing the initial outreach messages, see outreach-writer. For negotiating rates with creators, see rate-negotiation-playbook.
When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline stages,' 'deal desk,' 'CRM automation,' 'marketing-to-sales handoff,' 'data hygiene,' 'leads aren't getting to sales,' 'pipeline management,' 'lead qualification,' or 'when should marketing hand off to sales.' Use this for anything involving the systems and processes that connect marketing to revenue. For cold outreach emails, see cold-email. For email drip campaigns, see email-sequence. For pricing decisions, see pricing-strategy.
Optimizes BUYER-side checkout pages, upsells, order bumps, payment collection, and cart abandonment recovery — increase average order value and reduce checkout friction. Use when checkout conversion rate is too low, cart abandonment is high, average order value isn't growing, not sure which checkout platform to pick, payment plans not converting, or buyers dropping off at the payment step. Do NOT use for full funnel strategy (use /sales-funnel), email follow-up after purchase (use /sales-email-marketing), affiliate tracking on sales (use /sales-affiliate-program), or supply-side / seller-side marketplace payouts to 1099 workers, sellers, drivers, or creators (use /sales-marketplace-payouts). For Groove-specific help, use /sales-groove.
Lemlist platform help — multichannel sequences, lead database, enrichment, Lemwarm, unified inbox, AI personalization, LinkedIn automation, calls, WhatsApp, API, integrations. Use when Lemlist sequences not sending, emails landing in spam despite Lemwarm, leads not importing correctly, integrations not syncing, People Database search returning poor matches, or Lemlist API calls failing. Do NOT use for building prospect lists (use /sales-prospect-list), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or enriching contacts outside Lemlist (use /sales-enrich).
Salesloft platform help — config, Rhythm, Conversations, Deals, Forecast, Analytics, Drift, integrations, admin, API. Use when Salesloft settings aren't configured right, Rhythm signals feel noisy or unhelpful, Analytics dashboards don't show what you need, Drift chatbots aren't converting, or Salesloft integrations are broken. Do NOT use for building cadences (use /sales-cadence), reviewing calls (use /sales-call-review), inspecting deals (use /sales-deal-inspect), or forecasting (use /sales-forecast).
Audit and improve website discoverability across traditional search, answer engines, and generative search. Use for technical SEO, on-page content, structured data, question and entity architecture, AI citations, crawler controls, agent-readable content, and reproducible visibility measurement. Do not use for only copy-editing, writing, CMS operations, or generic AI marketing claims without a defined search surface and verification plan.
Programmatic inbox management for Smartlead. Enable/disable warmup with correct ramp settings, set signatures in bulk, tag inboxes (active vs insurance), and pull inbox health dashboards. Use after creating a new batch of inboxes via /zapmail-domain-setup-public, or when managing an existing Smartlead account at scale. Triggers on "turn on warmup", "set signatures", "tag inboxes", "inbox health", "set up new inboxes".
Platform-specific tactics, content optimization, audience growth, and analytics-driven social media strategy. Use when planning a social strategy, optimizing posts for a specific platform, or growing and measuring an audience.
Brutally evaluate and refine startup ideas with practical early-stage startup frameworks. Use when Codex is asked to pressure-test a startup idea, validate whether the problem is real, map competitors and current customer behavior, find the first 10 customers, define an MVP, create a 2-week launch plan, assess founder-market fit, or give a direct strong/weak/pivot verdict.
Build production-grade landing pages for software/CLI tools, developer libraries, and technical products. Uses the "Maxsim-style" design system: dark theme, blue accent glows, framer-motion animations, geometric hero grid, marquee tech stack, tabbed docs, and timeline how-it-works sections. Trigger when user says "create a landing page for my software", "build a product site", "make a landing page like maxsim-flutter", "developer landing page", or "CLI tool website". Stack: Vite + React + TypeScript + Tailwind CSS v4 + Framer Motion + Lucide React.
X/Twitter public sentiment research for recent market, company, product, or community discourse. Use when the brief asks what people are saying on X, Twitter sentiment, CT sentiment, public opinion, expert posts, or social reaction around a stock, sector, company, product, or market event.
Make weekly startup growth decisions using growth rate, user behavior, and experiment evidence. Do not use this skill for runway, burn, or profitability trajectory analysis; use `yc-default-alive-calculator` for financial sustainability.
Use when you need to create images or image prompts with AI — personal brand images, logos, campaign key visuals, daily post images, editorial, infographics, web mockups, quote graphics. Reads brand identity from context, then writes prompts, generates images, or exports prompts for MidJourney, DALL-E, Imagen, Leonardo. Has a mode that takes reference images and returns a copy-pasteable master prompt. Activates when the user mentions "thiet ke anh", "lam logo", "ve banner", "prompt MidJourney", "tao key visual", "lam anh giong anh nay", "gen anh AI", "doi mau thuong hieu tren anh". Not for — writing briefs for designers, use skill 42-brief-hinh-anh; asset workflows for a whole campaign, use skill 41-campaign-asset-list; AI avatar videos, use skill 24-ai-avatar-production; interactive UI wireframes, use web-prototype; animation, use motion-frames.
Website architecture planning: page hierarchy, navigation, URL structure, internal linking strategy. Use when user says "site structure", "page hierarchy", "URL structure", "navigation design", or "information architecture". NOT for XML sitemaps (use seo-sitemap).
Monitor your own website's SEO performance using Google Search Console data. Track keyword rankings, clicks, impressions, CTR, and position changes over time. Identify top performing pages, declining keywords, and new ranking opportunities. Use when user says "monitor my site", "my rankings", "GSC data", "Search Console", "my keywords", "position changes", "CTR", "impressions", or "clicks".
Build B2B reach systems that make a defined market aware of the company through named accounts, real buyers, controlled delivery channels, and first-touch saturation. Use when the right market may not know the company exists, outbound gets little signal, brand awareness is vague, the target market is too broad, or the team needs a concrete account list and reach plan.
Audit and rewrite B2B sales messaging so the right buyers quickly understand the painful problem, concrete outcome, and mechanism behind the offer. Use when buyers see the company but do not remember it, cannot explain what it does, do not connect it to a trigger, or messaging sounds clever, vague, over-complex, generic, or too simplified for the buyer's world.
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An open protocol that defines how AI applications connect to external tools and data in a uniform way. Clients talk to the model; MCP servers provide tools, resources and prompt templates. They exchange standard messages, so one server can be reused by many clients.